Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.

Schema Markup Essentials by Semrush

335 Aufrufe

Veröffentlicht am

Co-hosted by Nik Ranger and Peter Mead, the Schema Markup Essentials, is a webinar produced by Semrush to dive into Schema markup essentials and discuss the most important things you need to know to successfully implement structured data on your website.

Veröffentlicht in: Technologie
  • Als Erste(r) kommentieren

  • Gehören Sie zu den Ersten, denen das gefällt!

Schema Markup Essentials by Semrush

  1. 1. Sep 2020
  2. 2.  def .
  3. 3. 05 04 03 02 01 06 ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ● ●
  4. 4. ● +12% avg. rankings growth (from 28.7 to 25.6) ● +22.22% CTR increase (from 1.8% to 2.2%) Source: GSC data from a travel brand in 01
  5. 5. 1 Determ ine the Business Value Is a potentialclientbooking a villa? Is an ecom m erce transaction? A subscription to a service? Orpotentiallead? H ow m uch is a conversion w orth? 2 M easure the Conversion Rate W hatis the percentage ofvisitors ofthe w ebsite thatcom plete the goal? 3 Analyze Im plem entation Costs W hatdoes ittake to getthis running? Is ita plugin? Is ita developm entcost? 4 Do the M ath and Getthe ROI [(Total# ofClicks *CV)*Business Value]- Costs 01
  6. 6. 🤑
  7. 7. DISCOVER AMP ARTICLE we start here we start here 01 Source: GSC data from a news publisher in
  8. 8. 02 Source: SEOZoom data from a photo blog in
  9. 9. 02 Source: Semrush data from a OTA in
  10. 10. “Google may decide to add results from an augmentation query to the results for the query searched for to improve the overall search results.” Bill Slawski - SEO by the sea PATENT
  11. 11. 03
  12. 12. 03
  13. 13. 😏
  14. 14. 02
  15. 15. 04
  16. 16. 04 NEWS RECIPES HOWTOs
  17. 17. ● ● ● ● BETA 04
  18. 18. 04
  19. 19. 05 “Schema is a multitasker.” Jennifer Schmich - Content strategy & systems 🌈 Intuit <Article> <Airport> <Place> <Event> <Article>
  20. 20. <Event> Austin Bergstrom International <Place> <Airport> <Place> <Organizat ion> URL image type relation relation relation 05
  21. 21. 05 Source: Google Analytics data from a design blog in
  22. 22. 06
  23. 23. 06 Source: Google Analytics data from a tech publisher in
  24. 24. 💩💩💩💩💩💩💩💩💩💩💩 💩💩💩 💩 💩 💩 💩 💩 💩
  25. 25. 🙂

×