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Hvad er web 2.0 og sociale medier?

-cwb
web 2.0

‣ konference - 2004


‣ overlevelsesparameter efter dot.com-crashet i 2001


‣ O'Reilly: What Is Web 2.0:


   ‣ http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/
     what-is-web-20.html


‣ http://en.wikipedia.org/wiki/Web_2.0
Kritik

‣ Trovérdighed


   ‣ John Seigenthaler/Brian Chase-sagen


‣ Forretningsmodel


‣ Tim Berners-Lee


   ‣ konceptuel


   ‣ teknologisk


‣ “The “2.0-ness” is not something new, but rather a fuller realization of the true
  potential of the web platform”
O’Reillys syv principper

1.The Web as Platform


2.Harnessing Collective Intelligence


3.Data is the Next Intel Inside


4.End of Software Release Cycle


5.Lightweight Programming Models


6.Software Above the Level of a Single Device


7.Rich User Experiences
O’Reilly - eksempler
https://www.edumedia.dk/#?
David Hirsch   PageType=Asset&ID=739
compact deïŹnition? [O’Reilly]
I said I'm not fond of deïŹnitions, but I woke up this morning with
the start of one in my head: Web 2.0 is the network as platform,
spanning all connected devices; Web 2.0 applications are those
that make the most of the intrinsic advantages of that platform:
delivering software as a continually-updated service that gets better
the more people use it, consuming and remixing data from multiple
sources, including individual users, while providing their own data
and services in a form that allows remixing by others, creating
network effects through an "architecture of participation," and
going beyond the page metaphor of Web 1.0 to deliver rich user
experiences.http://radar.oreilly.com/archives/2005/10/
web_20_compact_deïŹnition.html

http://www.youtube.com/watch?v=3zJqihkLcGc
Cluetrain Manifesto, 1999
http://www.cluetrain.com/book/95-theses.html

# Markets are conversations.
# Markets consist of human beings, not demographic
sectors.
# Conversations among human beings sound human. They
are conducted in a human voice.
# Whether delivering information, opinions, perspectives,
dissenting arguments or humorous asides, the human
voice is typically open, natural, uncontrived.
# People recognize each other as such from the sound of
this voice.
# The Internet is enabling conversations among human
beings that were simply not possible in the era of mass
media
Tags
RSS

‣ Really Simple Syndication


‣ Rich Site Summary
long tail   Chris Anderson, Wired, 2004
Yahoo 1999
Google 1999
mahalo.com

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Session2 hvadersocialemedier 23-02-2012

  • 1. Hvad er web 2.0 og sociale medier? -cwb
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  • 6. web 2.0 ‣ konference - 2004 ‣ overlevelsesparameter efter dot.com-crashet i 2001 ‣ O'Reilly: What Is Web 2.0: ‣ http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/ what-is-web-20.html ‣ http://en.wikipedia.org/wiki/Web_2.0
  • 7. Kritik ‣ TrovĂŠrdighed ‣ John Seigenthaler/Brian Chase-sagen ‣ Forretningsmodel ‣ Tim Berners-Lee ‣ konceptuel ‣ teknologisk ‣ “The “2.0-ness” is not something new, but rather a fuller realization of the true potential of the web platform”
  • 8. O’Reillys syv principper 1.The Web as Platform 2.Harnessing Collective Intelligence 3.Data is the Next Intel Inside 4.End of Software Release Cycle 5.Lightweight Programming Models 6.Software Above the Level of a Single Device 7.Rich User Experiences
  • 11. compact deïŹnition? [O’Reilly] I said I'm not fond of deïŹnitions, but I woke up this morning with the start of one in my head: Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an "architecture of participation," and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.http://radar.oreilly.com/archives/2005/10/ web_20_compact_deïŹnition.html http://www.youtube.com/watch?v=3zJqihkLcGc
  • 12. Cluetrain Manifesto, 1999 http://www.cluetrain.com/book/95-theses.html # Markets are conversations. # Markets consist of human beings, not demographic sectors. # Conversations among human beings sound human. They are conducted in a human voice. # Whether delivering information, opinions, perspectives, dissenting arguments or humorous asides, the human voice is typically open, natural, uncontrived. # People recognize each other as such from the sound of this voice. # The Internet is enabling conversations among human beings that were simply not possible in the era of mass media
  • 13. Tags
  • 14. RSS ‣ Really Simple Syndication ‣ Rich Site Summary
  • 15. long tail Chris Anderson, Wired, 2004