27. 3F: Opening Back Schneider Electric VIP will arrive driving a high tech electric vehicle Driving this high tech vehicle symbolizes Schneider Electric’s desire to create value for the customer using Energy Efficiency and environmental friendly Energy Resources Enhance the lifestyle value to public Schneider Electric VIP stops the vehicle, and then plays with the Magic Cube. The whole audience will focus on his hands……
50. Key Messages Thank all customers 20 years anniversary Initiative 2007 Communication Message: Capitalize on our existing friendship to move towards the next 20 years of mutual benefit and success. Back
56. Rundown Back Start Finish Duration Activity Key player 19:15 19:30 15 minutes Waiting video Conceptual art 19:30 19:38 8 minutes 绛州大鼓 中国功夫 Players 19:38 19:40 2 minutes MC opening announcement MC 19:40 19:45 5 minutes VIP address SE VIP & MC 19:45 19:50 5 minutes VIP address SE or customer VIP & MC 19:50 19:55 5 minutes VIP address Government VIP & MC 19:55 20:05 10 minutes Magic moment : 20 years anniversary logo launch VIPS & MC 20:05 20:10 5 minutes Toast Dinner begins VIPS & MC Performance 女子新民乐 Players & MC Acrobatics ：柔术、转碟 Players & MC Sichuan opera: Schneider 变脸喷火 Players & MC 20:45 21:00 15 minutes Magic cube show + Hope Cake for 20 years Players & MC 21:00 21:05 5 minutes MC ending announcement MC
80. Overall Satisfaction Schneider Influenced variables leading to overall satisfaction Care about Partners Client Conference Satisfaction Logistical Excellence Interest Accessibility Relevance Power of Speaker Question 1, 2, 3, . . . Demographics (Allow for testing of multiple target groups) Education Topic Corporate Image Change Industry Leader Innovation Community Contributor Respected Partner Best Choice Question 1, 2, 3, . . . Regression Regression Factor Dependent Variable Category Composite Dimension Legend: Single Response Question Participation Pre-Post Question Question 1, 2, 3, . . . Question 1, 2, 3, . . . Question 1, 2, 3, . . . Back
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84. Sample of Retrospective Post Method Please indicate whether you agree or disagree with the following statements : Disagree Disagree Neutral Agree Strongly Completely Agree 1 2 3 4 5 Back Before the Event After the Event Schneider is the leader in its industry 1 2 3 4 5 1 2 3 4 5 Schneider is dedicated to innovation 1 2 3 4 5 1 2 3 4 5 Schneider contributes to the community 1 2 3 4 5 1 2 3 4 5 . . . 1 2 3 4 5 1 2 3 4 5
96. Team Profile Allan Ma, Senior Account Manager, HighTeam Communications, Beijing Naudel Zhang, Senior Account Manager, HighTeam Communications, Beijing Naudel joined High Team in July of 2006 with 5 years of experience in PR/Event Marketing industry. Prior to joining HighTeam, he was a Senior Account Manager of Soigné market consulting company leading a team to serve key multinational clients including Sony, Royal Philips and IDG. He was involved with several successful planning of PR and marketing events. The success was a result of his systematic approach starting with understanding and analyzing market trend before designing strategies and execution plans. Between 2000 and 2002, he worked for Global China Group Hong Kong as marketing PR Communication Supervisor focusing on International Media Program and PR activities in China. In that capacity, he developed close collaboration with external agencies, placement partners as well as media partners. It is worth special mentioning that he helped the company secure 2002 Japan and Korea FIFA Would Cup official photograph project. Naudel graduated from Victoria University of Wellington New Zealand with Bachelor of Tourism Management (BTM) degree. Allan is involved in organizing of marketing campaign from planning to operation phases, as well as taking charge of event operation management, and marketing promotion with Channel and business partners. He has vast experience in large scale events and hosting of CEO and VVIP visits. Allan was previously involved in 2 cycles of IDF, where he was responsible for the IDF onsite Registration and the Keynote Conference. Allan graduated with a Master of Science in Administration from Central Michigan University. Back
97. Team Profile Citrus Li, Senior Account Manager, HighTeam Communications, Beijing Lisa Zhang, Account Manager, HighTeam Communications, Beijing Lisa has worked through 4 cycles of IDF experience, including sales planning, tracking sales revenue, and coordinating with sponsors. She started with IDF third party content collection, and through Spring Beijing and Shenzhen IDF, was in charge of 3rd party local OEM (Title Sponsors) sales and general exhibitor sales. In Fall Shanghai IDF, she was in-charge of overall sales management. Citrus joined High Team in 2005 with more than 5 years of experience in PR/Event Marketing industry. Citrus’ responsibility includes PR and marketing for clients in events, and as a client interface for clients like CITIC Funds, CTC, and Berluti. Prior to joining HighTeam, Citrus worked at the Beijing Bluefocus Consulting Company, where she handled clients like Pepsi, EMC, and China Interactive Sports. Citrus graduated from Shaanxi Financial University and Xi'an foreign language university. Back
100. Event Essentials Back April 13 th -14 th , 2007 No. 2 Exhibition Hall & Initiative Show Area Plenary, Seminars, Gala dinner, show area 550 Distributors, 150 SE staff Venue Audience Format Time
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