Personal Information
Unternehmen/Arbeitsplatz
London, United Kingdom United Kingdom
Beruf
Product Director - Tesco Clubcard
Branche
Technology / Software / Internet
Webseite
http://jimbanister.com
Info
Tesco is the third largest retailer in the world. I was brought in as the first (ever) Product
Director for their Clubcard loyalty programme, building a world-class product team of 35 (from zero), comprised of product managers, user-experience and user-interface designers, user-experience researchers, rapid prototypers, consumer insights researchers, analysts and data scientists.
I engaged in change agency across the company, working with Marketing, Technology and other divisional stakeholders to shift internal ways of working to better match Tesco’s customers’ attitudinal and behavioral changes. I served as a key stakeholder in the development of the new Clubcard business strategy,...
Tags
social entrepreneurship
social good
philanthropy
microneed
darwin
sonoa
ramji
finch
api
spectrumdna
social marketing
social media
spectrum
banister
social networking
jim banister
social nicheworking
Mehr anzeigen
Präsentationen
(3)Gefällt mir
(2)How To Rid America of Fossil Fuels by 2030.
Alex Lightman
•
Vor 9 Jahren
Contextual Web
Nick Finck
•
Vor 16 Jahren
Personal Information
Unternehmen/Arbeitsplatz
London, United Kingdom United Kingdom
Beruf
Product Director - Tesco Clubcard
Branche
Technology / Software / Internet
Webseite
http://jimbanister.com
Info
Tesco is the third largest retailer in the world. I was brought in as the first (ever) Product
Director for their Clubcard loyalty programme, building a world-class product team of 35 (from zero), comprised of product managers, user-experience and user-interface designers, user-experience researchers, rapid prototypers, consumer insights researchers, analysts and data scientists.
I engaged in change agency across the company, working with Marketing, Technology and other divisional stakeholders to shift internal ways of working to better match Tesco’s customers’ attitudinal and behavioral changes. I served as a key stakeholder in the development of the new Clubcard business strategy,...
Tags
social entrepreneurship
social good
philanthropy
microneed
darwin
sonoa
ramji
finch
api
spectrumdna
social marketing
social media
spectrum
banister
social networking
jim banister
social nicheworking
Mehr anzeigen