Project: Coffeemuseum.com Silver Medal at the GCSI- 6th Global Competition on Systematic Innovation - July- Lisbon - Portugal CoffeeMuseum is shown like a physical museum – with permanent and temporary exhibitions – which wants to provide an online experience developed to feel coffee as never before, telling stories about coffee and coffee people. Sao Tome and Principe was the place chosen as the inspiration for the CoffeeMuseum’s very first collection. As a place where a massive production of coffee has been lost over the years, this collection was designed to create a memory, and provide an unprecedented link between past and present; shadow and light; art and nature; the discomfort of ruins and the comfort inherent to art – while engaging in an immersive web experience.

1. The first, innovative and contemporary digital museum of coffee.

2. A LOVE STORY ABOUT
INNOVATION
Like a physical museum – with permanent and temporary exhibitions –
coffeemuseum wants to provide you an online experience developed to feel
coffee as never before, telling you stories about coffee and coffee people.

3. TELLING YOU STORIES
ABOUT COFFEE AND
COFFEE PEOPLE

4. Creating
memory

5. A team was born from of one designer, two programmers, a photographer, a filmmaker
and an engineer. All committed to present something 100% authentic, with exceptional
quality (photos, videos, texts) and innovatively different.
A SUCCESSFUL TEAM
BEATS WITH ONE HEART

6. IDEAS GENERATION
PROCESS

7. (UN)FORGOTTEN
COFFEE LANDS
Sao Tome and Principe was the place chosen as the inspiration for the CoffeeMuseum’s very first
collection. As a place where the massive production of coffee has been lost over the years, this
collection was designed to create a memory, and provide an unprecedented link between past and
present; shadow and light; art and nature; the discomfort of ruins and the comfort inherent to art.

8. COFFEEISM
From the zero-zero point coffeeism invite you to share ideas, opinions, tastes, experiences, emo-
tions and moments with coffee through videos, images, articles, artwork, sketches and more.
A true platform that promotes open innovation.

9. This innovation platform wants to provoke you to show “coffee” as never before unlocking
the “secrets” of trading, traditions and stories, creating a new art vanguard
INNOVATION STARTS HERE
1. SELECT
A CHALLENGE
2. DESIGN
YOUR IDEA
3. FILL IN THE
FORM AND SUBMIT

10. By: CoffeeMuseum
Deadline: 31 March 2017
YOUR CHALLENGE
2. AN IRREVERENT PACKAGING CONCEPT
CHALLENGE DESCRIPTION:
What kind of new packaging concept can brands propose to the market to increase sales?
1
2
3
Your name *
Your email *
Subject
5
5
Description of the idea
Attach files ... SUBMIT
4
Phone

11. HUMAN TO HUMAN
APPROACH
New Capsules packaging Concept
SHE
DRIVES
ME CRAZY

12. HUMAN TO HUMAN APPROACH
The Barbara almost lives too much.
The world offers too many opportunities to stay quiet. Or still. Or
silent.
Rarely leaves home in high heels and loves her running shoes. Sooner
or later she takes the road for a run. Upon arriving, she takes the
stilettos from her giant handbag and is ready to take on a new day.
She is a force to be reckon with and even who knows her gets baffled
by her singular way of being: fresh, light, safe and loose. Basically,
Barbara only make appointments with her dreams.
Although thoughtful, when she makes a decision, she will carry it to
the end. And she will stand by it, over and over.
When plans fall through she almost bursts in anger. She is not a girl
to give up, and a little anger is not something she can’t handle.
Barbara is a concentrated and intense dose of energy.
Rita
BRAND NAME
WHAT GOES
AROUND
COMES AROUND

13. HUMAN TO HUMAN APPROACH
BRAND NAME
When I feel like snapping off at everything and everyone.
When they do not understand me because they don’t want to... and don’t even
make an effort.
When I cannot help but think, again and again, at the same thing and I get stuck
on thoughts and just I feel like screaming. When I release so much energy that I
cannot afford to think… then I am calm, light and willing to embrace.

14. COFFEE BA
«ba can be thought as a knowledge
creation shared space (physical,
virtual, mental, or any combination
of them) for emerging relationships”
Concept proposed by the Japanese
philosopher Kitaro Nishida.
Coffee ba, is a knowledge creation
point, is a dynamic network of coffee
people, researchers and stakeholders
such as producers, brands, coffee
houses and suppliers, which is
growing every second.

15. MANUEL
FROM SÃO TOMÉ ISLAND
“His name is Manuel. 71 years old. Widowed. Carpenter. Owner of a coffee lot at Roça Monte Café
(Sao Tome and Principe). Land from which everything springs, without asking permission.”

16. It always seems
impossible
until it’s done.
Thank you!