1. City of Amsterdam
Sustainable Metropole
CUD Global Conference 2009
Rick Batelaan - Senior Advisor
City department of Traffic & Transport
May, 21 – 22, 2009 Seoul

2. May, 21-22, 2009 Seoul
PTA Amsterdam – May 2009 update

3. May, 21-22, 2009 Seoul
Challenge A
User Interface – Keep It Simple
Navigation + Agenda + Social Network
Real Time Travel Advise
+ Add Ons
+ Carbon Footprint …

4. May, 21-22, 2009 Seoul
“A Simple Travel Plan” - Time Line

5. May, 21-22, 2009 Seoul
Travel Options with Carbon Footprint

6. May, 21-22, 2009 Seoul
Real Time Monitoring

7. May, 21-22, 2009 Seoul
Buddy Search …

8. May, 21-22, 2009 Seoul
Challenge B
PTA Server – Sipping from a Fire Hose
Real Time - Multi User - Personal Monitoring
Third Party Real Time Data Sources
Query Based Data Flow

9. May, 21-22, 2009 Seoul
Challenge C
Connecting Cultures
Personal Travel Planning in a Supply Driven Public
Sector
Traffic Sector vs. Transport Sector
Objectified Personal Travel Advise in a Competitive
Sector

10. May, 21-22, 2009 Seoul
Planning
2009 - Q2 – Pre Alpha Design
2009 - Q3 – Pre Alpha Live
2010 - Q1 – Alpha Live - Public Experiment
2010 - Q3 – Completion Public Experiment
2010 - Q4 – Report on Experiment and Business Case

11. May, 21-22, 2009 Seoul
Amsterdam - CUD projects
Smart Work Centers Sustainable Buildings Smart Mobility
Green IT Ecomap Smart Grids