world first: front and back LCD display technology.

1. http://www.letsgodigital.org/en/22863/samsung-st500/
Samsung ST500 digital camera
Samsung Digital Imaging announce the arrival of the ultra slim and stylish Samsung
ST500 digital compact camera which boasts yet another ‘world first’: front and back
LCD display technology. The Samsung ST500, also known as Samsung TL220, delivers
an unrivalled user experience, the hidden 1.5" LCD screen located on the front of the
camera allows consumers to take accurate portraits using the front image as a guide -
whether it’s a group shot with friends or a snap of yourself on holiday. There is no need
to even press the shutter button - just a big smile will trigger the digital camera to take
the picture. The Samsung ST500 will be available from leading high street and online
retailers from late August 2009.
12.2 megapixel Samsung ST500 digital camera
On the reverse, the Samsung ST500 features the world’s highest resolution 3.5" wide
touch screen LCD, complete with haptic feedback for ease of use. Complementing this,
the 12.2 megapixel Samsung digital camera also uses the perfect combination of a
27mm wide angle Schneider Kreuznach lens with 4.6x optical zoom. This gives the
photographer a wider shooting range from a shorter distance, producing clear, clean
images with even resolution from the centre of the picture right to the edges.

2. Samsung ST500 dual LCD screen on front and back side
"The Samsung ST500 digital camera is the very first of its kind,” said Steve Mitchell,
General Manager Marketing, Samsung Digital Imaging Division. “The use of digital
imaging technologies has evolved and we are offering functionality and capabilities that
no other digital camera manufacturer has yet addressed. The new Samsung digital
camera will be a must-have for those individuals that use popular social networking
websites and for families that want to get everyone, including the photographer, in the
picture."
Auto focus feature on the Samsung ST-500
Sometimes the focal point of your picture is not always in the centre of the frame. The
Samsung ST500 One Touch Auto Focus feature allows you to focus on a different part of
the shot by simply touching the desired area. Once you’ve selected the focal point, you
can simply leave your finger on the screen for two seconds or push the shutter button to
take the picture. Showcasing further innovations, a Smart Gesture User Interface (UI)

3. with built-in orientation sensor, means a simple tap or hand gesture allowing users to
access key features quickly. A simple tap can also turn the front LCD on instantly, ready
to take the perfect self portrait photo.
Samsung ST500 offers Scene Recognition
Take professional-looking photos with the advanced Smart Auto feature on the Samsung
ST500 so you never have to worry about your photos being washed out, too dark or out
of focus. Samsung Smart Auto analyses key elements of your composition such as
colour, brightness, motion and subject and then automatically adjusts to take the perfect
shot.

4. Take nice portrait photos with the Samsung ST500
Samsung’s Dual Image Stabilization technology combines advanced Digital and Optical
image stabilization to ensure outstanding photos without blur - even in low light
conditions. Couple this with the new front facing LCD screen and Samsung’s Perfect
Self Portrait & Perfect Self Timer functions, and taking professional looking pictures of
yourself and others is easy.
Face recognition on the Samsung ST500 digital camera
Samsung’s innovative Smart Face Recognition technology actually remembers faces it

5. sees frequently and then prioritises them when focussing and exposing future shots. The
Samsung ST500 can store up to 20 recognised faces in the cameras’ internal memory
and allows users to search for their favourite faces in playback. This can be done quickly
by using the ‘Face’ search in Smart Album, instead of reviewing every single photo on
the memory card.
Samsung ST500 camera technologies
In “Blink Detection Mode” the Samsung ST500 camera will take a series of shots when
closed eyes are detected so everyone is captured with their eyes open; in “Smile
Mode” a picture is automatically taken when smiles are detected and, in "Beauty Shot"
mode, facial skin is retouched to three different user defined levels for brighter and
smoother skin tones.

6. HD video recording on the Samsung ST500 digital camera
The Samsung ST500 records HD video in 1280x720p resolution at 30 frames per second
in H.264 format. This format allows more than twice as much recording capacity as the
MP4 format, so gives you more room on your memory card for images and movies.
Samsung ST500 price & availability
The Samsung ST500 is available in silver, red and blue colours and will be available from
leading high street and online retailers from late August 2009.

7. Samsung ST500 review
As soon as we receive a full production Samsung ST500 test sample, we will publish a
photo gallery with high resolution pictures, followed by an extensive Samsung ST500
review.