This is the process I use for my own private coaching clients…
First, I assess my client's business so I can discover where they are right now... versus where they want their business to be... both professionally and financially
Then I analyze their assessment and create a detailed roadmap that shows them how to reach their goals and objectives in the shortest amount of time...and for the least amount of money
At the very top of their roadmap, I list the basic fundamentals of business.
2. • Business owners today are in the fight of their lives
- the global economy is in shambles
- no additional revenue sources for financial support
- most marketing and advertising doesn’t work like it used to
• If you’re struggling to generate more leads and clients
• Or you need immediate ways to
dramatically increase revenue
• We’ll make all of these problems
disappear forever
Small Business Owners
3. • Small business owners today are desperate for proven
and tested ways they can generate more leads,
attract more clients and make more money
• What if I told you that I can show you how to generate
all the leads a business owner needs in order to completely
dominate their market?
• What if I could prove to you right now
that I can make ANY small business owner
dramatically more revenue and profit…
and do it in just 30 to 90 days?
What If…
4. • The process I use for my own private coaching clients…
- First, I assess my client's business so I can discover where
they are right now... versus where they want their business to
be... both professionally and financially
- Then I analyze their assessment and create a detailed
roadmap that shows them how to reach their goals
and objectives in the shortest amount of time...
and for the least amount of money
• At the very top of their roadmap I list
the basic fundamentals of business
Our Proprietary Process
5. • Fundamentals…
- market-dominating position
• client has innovated their business so that it's unique
and different from all of their competitors
- identify their ideal client
- map out their ideal client's decision making process
- compelling message (10 second elevator pitch)
• The first thing I do when working
with my private clients is to train them
in the fundamentals
Our Proprietary Process
6. • I train them in one fundamental per week over 52 weeks
• Then at our weekly one-on-one meeting I help them
actually apply each fundamental to their business
- it's the APPLICATION of that information
that produces real results for their business
- I stopped spending my client's one-on-one
time training them… instead, we send them
a recorded instructional training video every
week to teach them what they need to know
- when I started following this process,
my client's results absolutely skyrocketed
Our Proprietary Process
7. • I have never met a small business owner that didn't
need an IMMEDIATE increase in their cash flow
- this becomes even more important when you consider my top
tier coaching clients are now paying me up to an additional
$4,000 per month to help them generate more leads
and make more money
- puts the pressure on me to deliver fast results
- the only way to instantly increase
their cash flow is through marketing
- the fundamentals are obviously critical
but when they’re receiving just one fundamental
per week they won't create their compelling
marketing message until week #9
Our Proprietary Process
8. • That's when we created our Quick Start Program…
- there are 10 areas within any business that can produce
impressive streams of additional revenue simply by tweaking
several basic areas within that business
- these are areas that their competition has all but ignored,
and by focusing on just a few of them, I can instantly increase
my client's cash flow
- I teach them how to create that short,
10 second mini-commercial for their business
(elevator pitch)
• immediately positions them as the preeminent
expert in their industry
Our Proprietary Process
9. • Introduced herself when attending a networking event
by saying... "hi, my name is Sally and I sell real estate“
• We helped her go from broke to $150k in less than one year
• Home sellers are having this conversation in their heads...
"I want to sell my home fast... and for top dollar”
• Real estate investors are thinking...
"I want something that will make me a LOT of money”
• Residential home buyers are thinking...
"I want to find a great deal... something with
a lot of room but still within my budget"
Real Estate Agent Example
10. • When she speaks with a prospective seller, we taught her
to say this... "I help frustrated homeowners who are
struggling to sell their homes in these financially
troubling times to sell their home in 29 days or less
and for top dollar… guaranteed”
• Prospective buyers... "I help people buy a home
that's twice the size than they think they can afford“
• Real estate investors... “I help savvy real estate investors
take full advantage of the current drop in real estate
values by showing them how to acquire multimillion
dollar homes for no money down and add millions
to their net worth overnight”
Real Estate Agent Example
11. • That's when we created our Quick Start Program…
- there are 10 areas within any business that can produce
impressive streams of additional revenue simply by tweaking
several basic areas within that business
- these are areas that their competition has all but ignored,
and by focusing on just a few of them, you can instantly
increase your client's cash flow
- we'll teach you how to help your client's
create that short, 10 second mini-commercial
for their business (elevator pitch)
• immediately positions them as the preeminent
expert in their industry
Our Proprietary Process
12. • That's when we created our Quick Start Program…
- then we show them how to turn their basic business card
into a lead generating magnet
- we help them fine-tune their website so it actually generates
revenue for them and their business
• The Quick Start Program typically produces $10,000 to
$25,000 in revenue for any business owner that uses it within
just 30 to 90 days... IF they apply the information properly
• The Quick Start Program helps them
to instantly eliminate any short-term
financial burdens they may be encountering
Our Proprietary Process
13. • Now it's time to get serious about building their business
to its maximum potential over the long term
- focus on just 5 areas of their business
- the 80 / 20 rule… just 20% of the things you focus on
within your business will produce 80% of your total revenue
- the 5 areas our clients focus on make up that critical 20%
- those areas are More Leads, More Conversions,
More Transactions, Higher Prices and More Profits
- we call these the 5 Step Profit Formula...
and by focusing on just these 5 areas
we can help any small business owner
double their profits within 12 to 24 months
Our Proprietary Process
14. If the business owner we're working with
is serious and dedicated, we can typically
get them to more than $1 million dollars
in total revenue during that time frame
It's truly “game-changing” for them
Our Proprietary Process
15. • 5 Step Profit Formula...
- More Leads
- More Conversions
- More Transactions
- Higher Prices
- More Profits
• Almost ANY business can instantly increase
their overall revenue by a minimum of 34%
by adopting an upsell / cross-sell strategy
Our Proprietary Process
16. • Current ways small businesses market themselves...
- send out emails
- run an ad
- send out direct mail
- these are all tactics... with no solid strategic approach
• Within each of the 5 Profit Formula areas,
we break them down into 4 major sections...
- Fundamentals
- Strategies
- Tactics
- Resources
Our Proprietary Process
17. • Fundamentals -provide our client's with a 30,000 foot overview
• Strategies - the most important section
- contains the latest world-class strategies specifically designed
to generate all the leads any business can handle
- client's discover 40 + powerful lead generation strategies
- select only one that favors them and their individual strengths
- we have strategies for radio, TV,
webinars, teleseminars, trade shows...
even a step-by-step, paint-by-numbers
strategy that will position any business
that uses it on page one of Google
within 30 days... GUARANTEED!
Our Proprietary Process
18. • Each strategy consists of a series of tactics
• Webinar strategy example… (the tactical steps required)
- write direct mail letter or email inviting prospects to presentation
- must know the intricacies of email marketing
- must be persuasive to compel prospects to register for event
- need to learn the “marketing equation”
- need to create a website to maximize conversions
- need to create a powerful presentation that employs
powerful video marketing techniques
- may decide to place an ad in their local paper
Our Proprietary Process
19. • We developed an entire
instructional video training
series that teaches them how
to put each one into place
• The training videos allow me
to save my one-on-one time
with my clients so together we
can work on ways to apply the
training from the videos and
create a specific marketing
action plan that gets them
real results
Our Proprietary Process
23. • I also have an elevator pitch library so
my client's can select their very own
million dollar message for their business
• There's an email library so they can
choose the exact style of email they
need to generate instant and lucrative
results
• Sales letter library – I have letters
here that have generated thousands
of dollars in sales and profits
Our Proprietary Process
24. • Script library insures my client's,
their staff, their sales force as well
as their receptionist know exactly
what to say and when to say it
• TV ad library has powerful and
compelling TV ads ready to go
• USP library helps them develop
their very own unique selling
proposition that allows them to
instantly communicate what they
do in just a few words
Our Proprietary Process
25. • Done-for-you resources and templates
• Here I have templates to help my
clients create…
- world-class headlines
- ads
- websites
- reports
- business cards
Our Proprietary Process
26. • 5 Step Profit Formula...
- More Leads
- More Conversions
- More Transactions
- Higher Prices
- More Profits
Our Proprietary Process
When my clients execute
strategies in each of these 5
important links, their business
will be 10 to 100 times more
profitable than their competition
They will be pushing the
maximum revenue potential
for their business
27. • That's when I can help them reach their dream
of building a million dollar business
• This is where I can show them how to document their success
and license it to others in their field on a global basis
• I show them how they can charge
an upfront licensing fee in the range
of $10,000 up to $50,000 as well as
an ongoing fee of $397 to $997
per month for the rights to continue
to use their process on an on-going
basis
Our Proprietary Process
28. • Assessment Questionnaire
• Marketing Roadmap
• 52 Week Fundamentals Training
• Quick Start Program
• More Leads (Fundamentals, Strategies, Tactics, Resources)
• More Conversions (Fundamentals, Strategies, Tactics, Resources)
• More Transactions (Fundamentals, Strategies, Tactics, Resources)
• Higher Prices (Fundamentals, Strategies, Tactics, Resources)
• More Profit (Fundamentals, Strategies, Tactics, Resources)
• Build A Million Dollar Business
Our Proprietary Process
30. • We are very successful when it comes to generating
a LOT of leads for ourselves
• If you decide to partner with us, we'll teach you everything you
need to know so you too can generate all the clients you want
• We already have all of this created, developed,
recorded and written… so why not put it all online
and create a membership program where
for a VERY small affordable monthly fee
we could offer our exact same $50,000
coaching program that our top tier clients
receive… for just $197 per month
Our Proprietary Process
31. • We moved everything
online and created an
Online Coaching and Lead
Generation Marketing System
for small business owners
Online Coaching System
32. • Everything I just outlined for you that we
provide to our top coaching clients is in
this system…
- the assessment
- the roadmap
- the 52 week video fundamentals training
- the Quick Start Program
- the 5 Step Profit Formula sections
- the licensing program
(Build A Million Dollar Business)
Online Coaching System
46. • Do ANY of your competitors have
anything like this at all?
• What will happen when you
implement a systematized
marketing campaign that has
a proven and tested track
record for producing lucrative
bottom-line results...
versus your competition who
still employs a "spray and pray"
form of marketing?
Online Coaching System
48. • Would you be interested in
working with me if I could…
- offer you this exact same
$50,000 per year program in
a do-it-yourself online format
- give you access to all of it
24/7/365 for the price of a
gourmet cup of coffee per day
Online Coaching System
49. • This is a month-to-month
membership program with a retail
price of only $197 per month
• This program gives you complete
and total access to all the tools
and resources you need to out-
think, out-market and out-sell
your competition
Online Coaching System
50. • I also offer a weekly Group
Coaching Program to teach you
specific lead generation and
revenue-generating strategies
specifically designed to help you
increase your cash flow and
double your profits
• This option is an additional $500
per month ($6,000 for the year)
• I offer a $1,000 annual discount
if paid upfront ($5,000 per year)
Online Coaching System
51. • When paid up front, I also offer a
$100 monthly discount off the
retail price for my membership
program
• That reduces the cost to just $97
per month
• The monthly fee remains at that
rate for as long as you remain a
member in the program
Online Coaching System
52. • If I could arrange to have that
$5,000 annual Group Coaching
fee covered on your behalf
- absolutely no strings attached
- you never have to repay that fee
- You aren’t held responsible for it
in any way
• Would you partner with me
and let me help you build
your business?
Online Coaching System
53. • I’m affiliated with an entrepreneurial
investment group that shares my
passion for assisting small
business owners
• After extensively reviewing my
online program and its world-class
content, I can offer funding for up
to 5 small business owners per
month and apply that funding
to my Group Coaching program
Online Coaching System
54. • Each grant issued will cover the full
$5,000 annual Group Coaching fee
- you have to complete a short form
application and meet some very
basic qualifications
• You continue to receive this grant
every year that you remain a
member in my program
Online Coaching System
55. • Since this grant covers the entire
cost of the annual Group Coaching
fee, you also receive the $100
monthly discount for my
membership program
• You receive over $8,000 in annual
professional coaching services
• You pay ONLY $97 each month for
full access to this entire program
Online Coaching System
56. • To make sure this program is right
for you, please schedule a quick
telephone chat now.
• Just choose a time from my online
Calendar. It's quick, easy and safe.
Just copy and paste this link.
https://my.timetrade.com/book/B3FMN
Cheers,
Stan (the) Mann
Online Coaching System