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English II - ONW
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Exigence             Audience
   Ethos: Credibility / Character / Ethics

   Pathos: Appeal to emotions

   Logos: Logic
Mac vs. PC Example
Pathos Example
   Convince your parents to extend your curfew
    by one hour. Appeal to:
     Ethos
     Pathos
     Logos
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric
Introduction to Rhetoric

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Introduction to Rhetoric