Cloudflare eCommerce Spotlight: Lucky Vitamin
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Building a brand, increasing buyer engagement and safeguarding customer data - all things that any successful online retailer needs to manage. View the slides from our webinar with Sam Wolf, the founder, and CEO of Lucky Vitamin (luckyvitamin.com); a leading global online retailer of health and wellness products based in Conshohocken, Pennsylvania. Sam shared his experience growing Lucky Vitamin from a single brick and mortar store to a leading brand in the health and wellness industry. You'll learn about: -Typical challenges faced building a global eCommerce store -Safeguarding customer data and privacy -Why Lucky Vitamin relies on Cloudflare to run their global eCommerce store
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Cloudflare eCommerce Spotlight: Lucky Vitamin
- 1. eCommerce Spotlight: Lucky Vitamin Fireside chat with CEO/Founder Sam Wolf
- 2. Derek Yee, Director of Product Marketing Cloudflare, eCommerce Sam Wolf, CEO & Chief Wellness Spreader Lucky Vitamin
- 3. Mission For those leading active, healthful lives Lucky Vitamin is the inspirational and supportive source for products and knowledge dedicated to helping everyone on their journey towards happy wellness. LuckyVitamin is an industry- leading global e-commerce destination for health and wellness, natural and organic products, vitamins, nutritional supplements, sports and fitness nutrition, food, beauty, skincare, pet and natural home. • Founded in 2005 • 40+ countries • 200+ employees www.luckyvitamin.com
- 5. 2016 Started offering global shipping 20192005
- 7. 2016 Lucky Vitamin enables Cloudflare 20192005 +
- 8. Cloudflare Services Improve Site Performance Rate Limiting WAF DDoS Protection Protect against attacks and fraud CDN Argo Web Content Optimization Buyer engagement Online Fraud Data Security Site Uptime Operating Costs Challenges for eCommerce
- 9. Lucky Vitamin Cloudflare Plan Free Pro Business Enterprise ● Predictable bandwidth spend ● 24x7 telephone/email support ● Dedicated customer success engineer
- 10. 2016 What’s next for Lucky Vitamin? 20192005
- 11. What’s next for Lucky Vitamin Workers QUICBot Management BETA BETA
- 12. Workers Build serverless applications on Cloudflare's global cloud network of 165 data centers. A lightweight JavaScript execution environment that allows developers to augment existing applications or create entirely new ones without configuring or maintaining infrastructure.
- 13. Bot Management Detect and manage bad bots by leveraging intelligence from over 12 million domains. All in one click. BETA
- 14. QUIC QUIC (Quick UDP Internet Connections) is a new experimental protocol that promises to make web page connections faster, reliable and secure by default. Announced at Cloudflare Birthday Week. BETA
- 15. Invitation for new customers LUCKY15NEW Save 15% on your order (Expires 3/31/19) www.luckyvitamin.com
- 16. Resources ● About Lucky Vitamin https://www.luckyvitamin.com/t-about ● Cloudflare for eCommerce https://www.cloudflare.com/ecommerce/ ● Cloudflare Plans https://www.cloudflare.com/plans/ ● Cloudflare Workers https://www.cloudflare.com/products/cloudflare-workers/ ● Cloudflare Bot Protection https://www.cloudflare.com/security/malicious-bot-abuse/ ● Cloudflare support for QUIC https://cloudflare-quic.com/
- 17. Q&A
Hinweis der Redaktion
- Describe the mission of Lucky Vitamin, positioning your core values as a family business that is committed to better health and wellness. How do you differentiate in what is potentially a very crowded market?
- Describe the impetus around building a website to expand the reach of the business, and to start selling online
- In 2016 you began to expand your reach to serve new global markets to 40+ countries around the world Describe some of the challenges both logistically, and technically from an e-commerce perspective in this expansion
- Before signing up for Cloudflare, describe what your technology landscape looked like with separate vendors for CDN, security etc. Describe some of the difficulties you were experiencing with your previous solutions that forced you to consider a different offering
- Describe any of the challenges that were compelling for Lucky Vitamin When describing the services Cloudflare provides, add a specific use case for each and how it has helped Any metrics tied to the above are also very compelling
- Describe the benefits of an Enterprise plan How has support been? What has been the experience like have a dedicated customer success engineer?
- What is next for the company that you’re most excited about that you want to tell the world about?
- For each of the above solutions, describe some of the problems that you hope these solutions will solve for Lucky Vitamin
- Describe some of the problems that you hope these solutions will solve for Lucky Vitamin
- Describe some of the problems that you hope these solutions will solve for Lucky Vitamin
- Describe some of the problems that you hope these solutions will solve for Lucky Vitamin