Established SEO Company explains how an effective virtual presence can help building companies expose their brands and gain increased enquiries and sales profits.

1. Builders are Thriving Online as
Home Building Approvals Bounce
Back, Announces Oracle Digital
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2. Established SEO Company explains how an effective virtual
presence can help building companies expose their brands and
gain increased enquiries and sales profits.
Oracle Digital, a leading Website Marketing Company offering Perth SEO services, has
announced that businesses, particularly those belonging to the construction, housing and
building industries, should seriously consider using online tools in order to make their
companies more successful.
This announcement from the company is in light of a new report from the Australian
Bureau of Statistics showing building approvals have increased significantly this May –
which industry experts consider as a sign of the improving conditions in the industry.
Before the release of the report, analysts had already forecasted that there will be an
increase of approximately 5% of building approvals in May, in light of the rate cut
adjustments made during the previous months.
But with the release of new ABS figures, it seems that the analysts had it wrong. Building
approvals for May had significantly increased by 27.3% - which is actually 5 times greater
than the forecast.
This sudden increase was quite a surprise, considering that there was an 8.7% fall for
building approvals in April. But as experts explained, this improvement may actually be
attributed to the 125 basis points interest rate cuts that were introduced in November.
They also added that on an annual average, building approvals rose in May by 9.3%, after
following a 24.1% decrease in April. They noted that for this year, the approvals were
much more than they ever expected.
In light of these new developments, those in the housing, building and construction
sectors have become more optimistic. This is considering the fact that the housing
industry has been showing a steady decline in demand for the past several years – which
is why they are quite happy with how things are turning out now.
In order to take advantage of this seeming growth in demand for these industries, experts
are saying that companies within these industries should start engaging in more stringent
and advanced approaches in reaching their target market and making their brand known.
And according to them, one of the most effective ways to do this is by going “online”.
Lauren O’Connor, Marketing Manager of 4Land Property Group, an esteemed Perth
property and real estate company, attests to the viability of the Internet as a promotion
and marketing tool. She said, “Our marketing efforts have become more fruitful ever since
we started aggressively using the Internet as a platform.
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3. With it, we are able to reach a wider market and we are able to efficiently promote our
new products and house and land packages, at significantly lower costs compared to
more traditional advertising mediums.”
James Corby, Business Development Director of Oracle Digital, shares the same view. He
said, “With the Internet age we are living in now, reaching your audience is much easier
and targeted more effectively. And since the emergence of the Internet, users are
constantly growing in number – it obviously follows that your customer market will
increase as well.”
Corby further added, “Any business, regardless of the industry it belongs to, will need to
use advanced techniques in order to address their market and to promote their brand.
Otherwise, they will get left behind. And this is where SEO and Internet tools come into
play.”
Oracle Digital is an established website marketing company in Perth that provides
numerous services to clients within the building industry from Adelaide, Melbourne,
Sydney, Brisbane, Perth and other parts of Australia. Their services include Search
Engine Optimisation, online reputation management, communications strategies and
online press release.
To take advantage of Oracle Digital’s services, give them a call at 1300 899 851 or visit
their website at http://www.oracledigital.com.au.
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