1. The Personalization API:
Create a More Personalized
World
Real
Results
in
Real
Time
Engage
Customers
on
Rapleaf’s
API
gives
you
access
to
the
most
up-­‐to-­‐ a
Whole
New
Level
date,
complete,
online
consumer
data
available.
Augment
your
marketing
efforts
by
sending
Easy
integration
helps
you
instantly:
more
relevant
content,
improving
customer
• Understand
characteristics
of
your
audience
segmentation,
and
connecting
with
your
to
create
relevant
messaging
consumers
in
more
relevant
ways.
• Boost
Loyalty
and
Word-­‐of-­‐Mouth
Marketing
• Qualify
leads
and
increase
conversions
Customers
have
seen
over
410%
• Append
information
to
customer
databases
lift
in
email
engagement
and
• And
much
more
20%
increase
in
website
activity.
API
Inputs
API
Outputs
• Demographics
• Household
data
• Interests
and
lifestyle
Email
Addresses
• And
much
more
What You Could Know
Age: 35-44
Gender: Male
Location: San Francisco, California
Marital Status: Single
Speed.
Coverage.
Accuracy.
Home Owner Status: Rent
Education: Completed College
Occupation: Business Owner
We
pride
ourselves
on
enterprise-­‐level
data
Likely Smart Phone User: Yes
capabilities.
Today,
Rapleaf
has:
Interests:
Blogging
• Data
on
1
billion+
email
addresses
Sports
Online News
• Processes
>
5
million
transactions
daily
Music
• Averages
<
10
ms
response
times
per
query
Consumer Electronics
Shopping
Technology
.
.
Want
More
Info?
For
more
information
on
our
Personalization
API
and
how
it
can
help
you
improve
your
customer
interactions,
please
visit
www.rapleaf.com.

2.
Better Insight. Better Results.
Bundled
Packages:
Basic
Premium
• Income
• Age
• Marital
Status
• Presence
of
Children
• Gender
• Homeowner
Status
• Home
Property
Type
• Location
• Length
of
Residence
• Home
Market
Value
A
La
Carte:
Only
the
Fields
You
Want
Interests
Financial
• Animals
• Health
• Likely
to
use
Financial
Services
• Baby
Products
• Home
Goods
• Invested
Assets
• Beauty/Care
• Jewelry
• Loan-­‐to-­‐Value
Ratio
• Cooking
• Pets
• Net
Worth
• Diet
Products
• Sports
• Credit
Card
Type
• Entertainment
• Travel
Auto
Lifestyle
• #
Cars
in
Household
• Likely
Smart
Phone
User
• Vehicle
New/Used
• Occupation
• Car
Type
• Education
Rapleaf
wants
every
person
to
be
able
to
have
a
truly
personalized
experience.
To
achieve
this,
Rapleaf
helps
leading
brands,
companies,
and
agencies
personalize
667
Mission
Street
th
4
Floor
customer
interactions
through
deeper
customer
insight.
For
more
information,
San
Francisco,
CA
94105
please
visit
www.rapleaf.com.