Ed Roberts, Regional Sustainability Director – EMEA presents at International Convention 2019 in Manchester

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Ed Roberts
Regional Sustainability Director – EMEA
Sealed Air
Sustainable Packaging:
Are We Missing the Big Picture?

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“Urgent and Dramatic Action”
“The world has already passed one degree of warming as carbon emissions have
ballooned since the 1850s… Many low-lying countries may disappear under the sea if the
1.5°C limit is breached… keeping below this limit will require urgent and dramatic action
from governments and individuals alike”
“Global warming is on track to break the 1.5°C mark by around 2040”
Report of the 48th session of the Intergovernmental Panel on Climate Change,
Incheon, South Korea, 1-5 October 2018

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Ocean
Plastics

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What is Ocean Plastics Made of?
The Great Pacific Garbage Patch
“As it turns out, of the 79,000 metric tons of
plastic in the patch, most of it is abandoned
fishing gear—not plastic bottles or packaging
drawing headlines today.
A comprehensive new study… found that fishing
nets account for 46 percent of the trash, with the
majority of the rest composed of other fishing
industry gear… Scientists estimate that 20
percent of the debris is from the 2011 Japanese
tsunami.”
Laura Parker
National Geographic
https://news.nationalgeographic.com/2018/03/great-pacific-garbage-patch-plastics-
environment/

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Comparing Material Carbon Footprints
12,600
12,800
13,000
13,200
13,400
13,600
13,800
14,000
14,200
14,400
kgCO2e
AirCap® E200 AirCap® E100
AirCap® E100 and AirCap® E200
1,041
kgCO2e
shipped from Kettering to a distributor 120 km/75 miles away100,000m

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Sustainable
Materials
Water
Energy
Waste & Effluent
Land Use
GHG
Emissions
Transport.
Supply Chain
Compliance
Design & Operation
Health & Wellbeing
Inclusion
Social
Responsibility
Stakeholder
Satisfaction
Sustainability of
“what it does”
• One positive attribute does
not mean sustainable
• Often negative
consequences
associated with the
positive attribute
• Environmental, social
and economic factors
• May not address an actual
customer need
• Negative impacts may
be detrimental to
customer need
• Ignores other customer
needs
• Recyclable
• Recycled
• Bio-based
• Biodegradable
• Compostable
• ...
Social
Environmental
Environmental impact of “it”
Typical Environmental Attributes

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“What it is” v “What it Does”
Paper v Plastic
• Paper is heavier and bulkier with less
cushioning at equivalent weights
• Increased Damage
• Waste
• Customer dissatisfaction
• Energy
• Transportation
• GHG
• Transportation
• Dimensional weight
• Energy
• GHG
• Increased H&S Risk
• Manual Handling
• Inclusion
• Manual Handling
CFP Paper = 1.49 kgCO2e/kg*
CFP LDPE = 2.94 kgCO2e/kg*
* Typical European values from independent LCA database

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Units at 25 kgCO2e Each
GHG Saving
No Packaging
Units Sold
Damage in Transit
100,000
5%
Units Made & Shipped 105,000
Unit GHG 2,625,000 kgCO2e
Packaging GHG 0 kgCO2e
Transportation GHG 86.1 kgCO2e
TOTAL GHG 2,625,086 kgCO2e
–
Paper
100,000
2%
102,000
2,550,000 kgCO2e
7,650 kgCO2e
290.7 kgCO2e
2,557,941 kgCO2e
GHG Saving – 67,145 kgCO2e
–
Plastic
100,000
2%
102,000
2,550,000 kgCO2e
4,500 kgCO2e
259.0 kgCO2e
2,554,759 kgCO2e
70,327 kgCO2e
3,182 kgCO2e
Plastic
100,000
0%
100,000
2,500,000 kgCO2e
4,500 kgCO2e
253.9 kgCO2e
2,504,754 kgCO2e
120,332 kgCO2e
53,187 kgCO2e

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NewAir® IB Case Study
NewAir® IB replaced paper in an e-commerce customer…
• Throughput velocity improved 10% (economic)
• Improved labour efficiency over €360,000 (economic)
• Damaged packages reduced by 20% (economic, social, environmental)
• Overall improvement in customer experience (social)
• Replacement costs reduced by over €2.7 million (economic)
• Reduced packaging waste >900,000 kg (environmental)
• Reduced greenhouse gas emissions ~10 million kgCO2e (environmental)

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Sustainability Mapping
• Identifies key customer needs across 13
environmental and social metrics
• Reflects priorities of the CEO and organisation
• Facilitates alignment of needs and solution
• Facilitates meaningful sustainability discussions
• Tells us that sustainability is becoming MORE broad
and MORE important, not less
• Tells us that customers even within the same market
have different needs
Priority 1’s
Priority 2’s
Priority 3’s

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Logistics
DHL FedEx UPS XPO
Produced from information in the public domain in 2016/7

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Ahold IntermarchéMercadona
Produced from information in the public domain in 2016/7
Retail
Priority 1 Priority 2 Priority 3

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How Packaging Choice Can Impact
Corporate Goals
Source: The impact of plastic packaging on life cycle energy consumption and greenhouse gas emissions in Europe Executive Summary, July 2011, Denkstatt
X3.6 X2.2 X2.7
ALTERNATIVESPLASTICS ALTERNATIVESPLASTICS ALTERNATIVESPLASTICS
18.4 million
tonnes p.a.
18.4 million
tonnes p.a.
1010 million GJ
p.a.
2250 million GJ
p.a.
97.4 million
tonnes p.a.
36.3 million
tonnes p.a.
TOTAL MASS
FOR THE SAME FUNCTIONAL UNIT
ENERGY
IN TOTAL LIFE CYCLE
CO2 EMISSIONS
IN TOTAL LIFE CYCLE

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ed.roberts@sealedair.com
Thank you