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Get noticed | Get connected | Get ahead
Catherine Weetman FCILT, FRSA, Rethink Global
Revolution!
@cjweetman
Agenda
Global context
Circular economy
Impact on logistics and supply chains
Revolution!
@cjweetman
Global risks
Adapted from World Economic Forum (2019),
Global Risks Report 2019
KEY
Top 10 in terms of Likelihood
Top 10 in terms of Impact
Top 10 for both Impact & Likelihood
ECONOMIC
GEOPOLITICAL
SOCIETAL
TECHNOLOGICAL
Extreme weather
events
Large-scale involuntary migration
Natural disasters
Failure of climate change mitigation & adaptation
Data fraud or theft
Asset bubbles in
a major economy
Water crises
ENVIRONMENTAL
Spread of infectious diseases
Biodiversity loss &
ecosystem collapse
Weapons of mass
destruction
Food crises
Man-made environmental disasters
Cyber
attacks
Critical information
infrastructure breakdown
@cjweetman
Industrial processes – take, make, dispose
MAKE
PRODUCT
KEY
GHG & emissions
Sewage, effluent, run-off
Landfill
USE
Store
& sell
TAKE
MATERIALS
TECHNICAL AND BIOLOGICAL
MATERIALS MIXED UP
ENERGY FROM FINITE SOURCES
Get noticed | Get connected | Get ahead
Value leakage....
@cjweetman
Crossing the chasm?
Tipping point – when
~10-20 per cent of
people adopt new
behaviour or thinking
Chasm!
People
"The Stone Age didn't end because we ran out of stones."
Sheikh Ahmed Zaki Yamani, OPEC Minister, 1973
@cjweetman
Agenda
Global context
Circular economy
Impact on logistics and supply chains
Revolution!
@cjweetman
Products have a life of their own...
@cjweetman
Circular Economy Components
Process
recovery &
reuse
 Catherine Weetman 2019
End-of-use
recovery

Business models
Design for
durability &
recovery
Sustainable,
safe inputs
Circular service
provider
Original brand/
manufacturer
Peer to peer
 Catherine Weetman 2019
The tightest
loops retain
most value...
@cjweetman
Agenda
Global context
Circular economy
Impact on logistics and supply chains
Revolution!
@cjweetman
Creating new value: the ‘rectangle of recovery’
Make parts Make product
Reuse partsRecycle &
reuse
materials
Remanufacture Repair & refurbish Resell/
repair &
maintain
C
L
O
S
E
D
L
O
O
P
Reuse parts/
materials
Remanufacture/
Upcycle
Key: Process waste
recovery
Primary flow
Recovery flow
By-productsO
P
E
N
L
O
O
P
Repair & refurbish
Resell
Closed loop = in-company
Open loop = other company/same sector
or = other company/other sector
UseStore Sell
Share
& resell
Resell
 Catherine Weetman 2015
@cjweetman
Agenda
Global context
Circular economy
Impact on logistics and supply chains
Revolution!
@cjweetman
Future history?
Source:
Sense & Sustainability, Ken Webster & Craig Johnson, 2010
@cjweetman Image: Tom Harper
Are you lagging or leading?
Image Kantonia from Pixabay
The future is already here,
it's just not widely distributed
William Gibson
@cjweetman
www.RethinkGlobal.info
• Definitely, it’s the best tool we have
• Maybe, but it doesn’t solve all the problems
• No, it’s just greenwash
Poll time!
Is circular economy thinking
essential for profitable, resilient and
sustainable businesses?
“Sector by sector, Catherine
Weetman systemically unpicks
why we need to build a circular
economy and, crucially,
complements this analysis to
explain how we can do this.​”
Mike Barry,
Director of Sustainable Business,
Marks and Spencer plc
Get noticed | Get connected | Get ahead
Catherine@RethinkGlobal.info
@cjweetman
CircularEconomyPodcast.com

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Revolution

  • 1. Get noticed | Get connected | Get ahead Catherine Weetman FCILT, FRSA, Rethink Global Revolution!
  • 2. @cjweetman Agenda Global context Circular economy Impact on logistics and supply chains Revolution!
  • 3. @cjweetman Global risks Adapted from World Economic Forum (2019), Global Risks Report 2019 KEY Top 10 in terms of Likelihood Top 10 in terms of Impact Top 10 for both Impact & Likelihood ECONOMIC GEOPOLITICAL SOCIETAL TECHNOLOGICAL Extreme weather events Large-scale involuntary migration Natural disasters Failure of climate change mitigation & adaptation Data fraud or theft Asset bubbles in a major economy Water crises ENVIRONMENTAL Spread of infectious diseases Biodiversity loss & ecosystem collapse Weapons of mass destruction Food crises Man-made environmental disasters Cyber attacks Critical information infrastructure breakdown
  • 4. @cjweetman Industrial processes – take, make, dispose MAKE PRODUCT KEY GHG & emissions Sewage, effluent, run-off Landfill USE Store & sell TAKE MATERIALS TECHNICAL AND BIOLOGICAL MATERIALS MIXED UP ENERGY FROM FINITE SOURCES
  • 5. Get noticed | Get connected | Get ahead Value leakage....
  • 6. @cjweetman Crossing the chasm? Tipping point – when ~10-20 per cent of people adopt new behaviour or thinking Chasm! People "The Stone Age didn't end because we ran out of stones." Sheikh Ahmed Zaki Yamani, OPEC Minister, 1973
  • 7. @cjweetman Agenda Global context Circular economy Impact on logistics and supply chains Revolution!
  • 8. @cjweetman Products have a life of their own...
  • 9. @cjweetman Circular Economy Components Process recovery & reuse  Catherine Weetman 2019 End-of-use recovery  Business models Design for durability & recovery Sustainable, safe inputs
  • 10. Circular service provider Original brand/ manufacturer Peer to peer  Catherine Weetman 2019 The tightest loops retain most value...
  • 11. @cjweetman Agenda Global context Circular economy Impact on logistics and supply chains Revolution!
  • 12. @cjweetman Creating new value: the ‘rectangle of recovery’ Make parts Make product Reuse partsRecycle & reuse materials Remanufacture Repair & refurbish Resell/ repair & maintain C L O S E D L O O P Reuse parts/ materials Remanufacture/ Upcycle Key: Process waste recovery Primary flow Recovery flow By-productsO P E N L O O P Repair & refurbish Resell Closed loop = in-company Open loop = other company/same sector or = other company/other sector UseStore Sell Share & resell Resell  Catherine Weetman 2015
  • 13. @cjweetman Agenda Global context Circular economy Impact on logistics and supply chains Revolution!
  • 14. @cjweetman Future history? Source: Sense & Sustainability, Ken Webster & Craig Johnson, 2010
  • 16. Are you lagging or leading? Image Kantonia from Pixabay The future is already here, it's just not widely distributed William Gibson
  • 17. @cjweetman www.RethinkGlobal.info • Definitely, it’s the best tool we have • Maybe, but it doesn’t solve all the problems • No, it’s just greenwash Poll time! Is circular economy thinking essential for profitable, resilient and sustainable businesses? “Sector by sector, Catherine Weetman systemically unpicks why we need to build a circular economy and, crucially, complements this analysis to explain how we can do this.​” Mike Barry, Director of Sustainable Business, Marks and Spencer plc
  • 18. Get noticed | Get connected | Get ahead Catherine@RethinkGlobal.info @cjweetman CircularEconomyPodcast.com