Social Capital in the Corporate Social Network

1. Leverage the Potential of Your Community Leverage the Potential of Your Community Social Capital in The Corporate Social Network Social Capital in The Corporate Social Network 01/01/2011 1

3. SHARE with others knowledge and information that can be of benefit;

5. People Map

6. Geographical Location

8. Groups

9. Blogs & Forums

10. Wikis

12. Recommendations

13. Notifications

14. Polls & Announcements 2 02/01/2011

15. Social Capital The corporate social network enables social relationships to flourish amongst the members of the client’s community. Social relationships amongst the members harness the flow of social capital in the community, for example: Greater coverage and better utilization of the client’s products and services; Greater involvement of members in the development of new client products and services; Greater commitment of members to the collective gains from the use of the client’s products and services. 02/01/2011 3

17. What is its importance?

18. Gain key advantages through your community;

19. Maintain your relevance;

20. Compete at the highest levels;

21. Achieve your profit and growth objectives;

22. Leverage the potential of your community (i.e. advocacy, evangelism, communications, products/services).Financial Capital Assets Liabilities Equity Learning Knowledge Commerce ROI Social Capital Relationships Cooperation Networks Reciprocity Open Platforms Human Capital People Process Structure Organization Community Culture

23. Loss of Social Capital 02/01/2011 5

24. Harnessing Social Capital 02/01/2011 6

25. 02/01/2011 7 Ciao Mobile Corporate Social Network (CSN) Services Provider: Software as a Service (SaaS) or on the Client’s Server; Consulting and Planning; Implementation and Operation; Hosting and Administration; Training and Support. Company Mission: Restoration of lost ties between community members. Company Vision: Members leading more productive and fulfilled lives.

26. 02/01/2011 8 Why the Name Ciao? Because we are in the business of restoring the ties that used to bond neighbors of the same community. “Ciao”, which means “Hello” or “So Long” in Italian, represents those tight community bonds found in many an Italian neighborhood. It is common for an Italian to take a walk around town and greet every single neighbor along the way, i.e. “Ciao Giuseppe”, “Ciao Gabriella”, “Ciao Giorgio.” Ciao Mobile can help build those tighter community bonds that bring community members closer together.

27. 02/01/2011 9 Tighter Community Bonds

28. 02/01/2011 10 Why Mobile in the Name? Because we are an ever growing mobile community. We are always on the move; whether on the way to work, school, church, market, gym, vacation, etc. Ever improving and less costly mobile technologies, like wireless Internet and social software, are allowing us to stay better connected and for longer periods. Ciao Mobile’s mobile technologies help communities overcome the barriers of space and time, and connect their community members in the form, time and place of their convenience. .

29. 02/01/2011 11 A Mobile Community

30. Thanks 02/01/2011 12