1. Kinetic Typography We start with some alternative ways of doing typography in history.

2. Visual Poetry Give an expressive form of visual presentation for poetic language, and constantly enrich typography.

3. Charles-François Panard The typographic arrangement by Charles-François Panard (1694-1765) proves that visual poetry existed long before the turn of the nineteenth century when figurative arrangements of type became popular.

4. Charles-François Panard

5. StéphaneMallarmé

6. Guillaume Apollinaire Il pleutis one of Apollinaire’s best known poems. The letters are arranged to reflect the pattern of falling rain.

7. Guillaume Apollinaire

8. Guillaume Apollinaire

9. RaoulHausmann

10. Concrete Poetry Visual poets challenged the words semantically. The text can be figurative. Concrete poets visually interpreted their syntax. They use the patterns of words, letters and punctuation marks to make statements. The word patterns are usually non-figurative.

11. Joshua Reichert

12. Christian Morgenstern

13. Chinese The next examples come from Chinese typography.

14. Chinese Typography

15. Seal Craft

16. Chinese Typography

17. Chinese Typography

18. Moving Images Then we come the moving images – silent cinema.

19. Birth of a Nation

20. Experimental Films

21. Kubelka – Adebar

22. Dr. No

23. Dr. Strangelove

24. John Whitney

25. Vertigo

26. North by Northwest

27. Panic Room

28. Pierrot le Fou

29. A Woman is a Woman

30. Thomas Crown Affairs

31. Woman on the Verge of Nervous Breakdown

32. Blacula

33. Pink Panther

34. Barbella

35. Star Wars

36. Superman

37. Crash

38. Taxi Driver

39. Night Falls on Manhattan

40. Austin Powers

41. Catch Me if You Can

42. Dead Man on Campus

43. Zero Effect

44. Len Lye

45. Se7en

46. Mimic

47. The Avengers

48. Sphere

49. Enemy of the States

50. Trainspotting

51. Acid House

52. Black Rose 92

53. The Child – Alex Gopher

54. BBC Sports

55. Still Standing

56. Text Rain

57. Josh Nimoy

58. The Source