1. Direct Contact Mobile Infomercials
The Mobile Media Services Company

2. DIRECT CONTACT MOBILE INFOMERCIALS
The Mobile Media Services Company
DCMI is the foremost fully integrated mobile
media services company, this side of the
globe, that offers a full range of services to
engineer
a
successful
revenue-enhancing
campaign for your business. With the
implementation of our proprietary blueprint, we
guarantee an increase in your revenues from our
services and will forfeit our service charge if it
does not add value.
Team
We are real people working with real
clients who have real customers. We value
each client and create customized
products to fit your business.
Technology
As experts in the field, we bring cuttingedge mobile technology delivering
campaigns that wow customers ensuring
top notch conversion rates.
Strategy
Revenues are guaranteed and we provide
creative solutions on an incentive scheme
to ensure that the value you receive is
maximized.

3. The Mobile Media Platform
(What Is It?)
1.It is the media platform resulting from the advent & proliferation
of mobile communication technology
2.It is a rich platform that provides businesses with the ability to
reach its clients & potential clients one-on-one, via a number of
channels (SMS, Voice, The Mobile Web, Intelligent Mobile Apps ,
etc. )
3.It is the biggest, most powerful, farthest reaching media
platform, offering the most promising results in the world today.

4. Vital Question 1
How many of your existing clients have a mobile device
(phone, PDA, tablet, etc) ; FEW, SOME or PRACTICALLY ALL ?

5. STATISTICAL FACTS
All these are verifiable facts from recent surveys carried out by Google, Opera
Mini, IDC research Firm, Morgan Stanley, ITU and NCC
1.Worldwide penetration for mobile phones is 80%, Africa’s top 4 (Nigeria ,
South Africa, Kenya & Egypt) have an adult (18+) mobile penetration of 92%.
2.More people access the net today via mobile devices, for search & social
reasons, than with desktop PCs & laptops.
3.The mobile online traffic survey for Nigeria reveals an average of 15.4 billion
impressions/views every quarter (3 months) from a mobile device. In f act
Nigeria recently ranked 5th in the world for the use of Opera Mini (the world’s
foremost mobile web browser).
NOTE: In the light of these facts, if you don’t have a Mobile Web Presence &
Strategy, you’re leaving a huge chunk of potential clients on the table.

6. A Message To Businesses:
The Reasons To Use ‘Mobile’
To Promote Your Business Can
Be Summed Up In One
Button.
Go Where The Customers Are
Before Your Competitors Do!

7. We Cater To The Enter Market
Smart
Phones
Feature
Phones
SMS Only
Phones
55% of the phones in the
Nigerian market have
activated their GPRS/WAP
settings with their GSM
service providers i.e. They
access the mobile web.
6.5 million are active BBs.
Our blueprint also caters for the
SMS only phones.

8. Vital Question 2
Can anyone name any organization/company that has successfully harnessed
these vast potentials to significantly impact/increase its business volume?

9. Yes, only the very few enlightened and proactive few.
Less than 1% of companies (Big brands inclusive) with any sort of
online presence has a mobile web strategy in place to cater to this
overwhelming traffic surge caused by this tidal drift in mass
consumer behaviour.
Guinness, as an example, taking the early entry advantage,
implemented only a fraction of the fully integrated proprietary
blueprint we intend to implement for you, and created an
elite/insider community of approximately 1 million loyal customers
(an inner 1 million) within 8 months.
Note- Loyal repeat customers are the lifeblood of any business.

10. The Technological Barrier & Our Solution
The Problem with Bulk SMS Marketing. Our unique technology that 1st of all gleans the
market and harvests the bio data of only highly targeted prospects interested in your
type of goods & services, before initiating SMS marketing & mobile CRM.
Platform multiplicity is a big deterrent. There are over 80,000 mobile device models
with hundreds of operating systems running on them, compared to the 5+ major
operating systems on computers. Our proprietary technology provides a solution that
unifies these OSs seamlessly as one.
Thus providing our clients with the advantage of breakthrough technology.

11. We Are At The Threshold Of A Tidal
Change.
The Brink Of The Mobile Age

12. The Golden Age Of Radio

13. The Golden Age Of TV

14. The Golden Age Of Computing &
The Internet
This era marked the beginning of the end to the foothold of the
large, powerful and influential corporations that literally dominated the
mostly government owned print, radio and TV platforms of the time.
The internet provided a platform for start-ups & SMEs to level up shoulder
to shoulder with large the corporations in that emerging
marketplace, with the aid of their virtual offices (websites) .

16. The Mobile Media Platform Is Experiencing A Massive
Traffic Boom Due To A Tidal Drift In Mass Consumer
Behaviour
•
•
•
•
•
The average person looks at his mobile phone’s screen at least 5 times a day.
Surveys reveal that 91% of people keep their phones within 3 feet of
themselves, 24 hours a day. (Source: Morgan Stanley)
Close to 60% of all social networking activity takes place on a mobile device
More the 50% of all local info search queries come from a mobile device.
70% of all mobile searches result in action within 1 hour.
(Source: Mobile Marketer)
•
People use their mobile devices while consuming other media…………………

17. 33 % While Watching TV
Source: Google Inc.

18. 22 % While Reading The
Newspaper
Source: Google Inc.

19. 39 % While Going To The
Bathroom
Source: Google Inc.

20. Mobile search
• 70% of all mobile searches result in
action within 1 hour.
(Source: Mobile Marketer)
• Mobile coupons get 10 times the
redemption rate of traditional coupons.
(Source: Borrell Associates)
Infographic courtesy of
InfographicIgnition

21. ‘Early Entry Advantage’ On The Mobile Media Platform
• Adopted the mobile-strategy blueprint we are
about to unveil to you.
• Pointed all existing media promotions to point
to their mobile social network
• Built an insider self driven community of over
1 million people in 8 months.
• Now enjoying ROI (cost effective & productive
Ad campaigns), ROE (brand affinity leveraging
on existing passion/ irresistible offer), loyal
followership & subtle brand ambassadors.

22. Blueprint Schema
Special Open Challenge
Mobile
Mobile
Media
Monopoly
Online
Offline
If within 21 days of the full implementation of
this blueprint, your business does not
experience a 10-15% increase in sales volume,
don’t pay our service fees.
In other words our service fees are payable
only after results.
NOTE:- You can double your business volume
i.e. 100% increase in 6 months of consistent
implementation.
This is new, hot and can’t be gotten anywhere
Else.
See Mind Map

23. Turning Members Of The General Public Into Your
Brand Ambassadors Without Their Knowledge
The General
Public
•92% phone
penetration
•Open Market
The Outer
Circle
•Fall within our target
demographics
•Ex- sex, age, social
status
The Inner
Circle
•Have opted-in
•Virally grow db &
spread brand loyalty
on MSN
Irresistible Offers
strategically placed based
on ’Total Media
Monopoly’ blueprint
Ubiquitous user
friendly opt-in
platform
Campaign
db

24. Your Inner Circle (people who may have patronized you or opted-in to
the campaign database) gives birth to the new inner circle encroaches
into the outer circle by harnessing the viral power of your custombuilt mobile social network.
General
Public
Outer
Circle
The New
Inner
Circle
The Inner
Circle

25. Modalities For Implementation Of ‘Mobile
Media Monopoly’
• ‘Mobile Media Monopoly’ is our proprietary blueprint for
total media monopoly, anchored on the mobile media
platform, that guarantees an increase in your business
revenue.
• NOTE- The ‘no fee’ campaign (special open challenge) does
not include 3rd party expenditure e.g. Cost of printing &
distributing flyers, newspaper Ads, online press
syndication, threshold set up costs for mobile media
platform elements (mobile squeeze page, mobile landing
page, mobile website, mobile social network), road
shows, etc.

26. EARLY ADAPTATION OF NEW
CUTTING EDGE TECHNOLOGY AND
TRENDS IS KEY & HAS BEEN
RESPONSIBLE FOR THE BIRTH OF
MANY NEW INDUSTRY LEADERS.