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COMPETITION AND
REGULATION
CHALLENGES IN THE
INTERNET VALUE CHAIN
Dr. Christoph Stork & Steve Esselaar
ITU Geneva, 2-4 Nov 2022
© Research ICT Solutions 2022
© Research ICT Solutions 2022
2
RIS
Recently, questions were raised about the role that
telcos play in the Internet value chain and whether
NRAs / Govs should reorder it
1. A joint statement of CEOs of Deutsche Telekom, Vodafone, Telefonica and
Orange was released on 14 February 2022 that called upon large
content platforms “to contribute to the cost of the European digital
infrastructure that carries their services.”
2. Large ISPs have successfully lobbied the South Korean regulator to
overwrite commercial peering agreements, prescribing IP transit
and dictating the prices.
3. Australian telco CEOs have argued that revenues are declining and that
their businesses have negative returns. The CEOs claim that the return
on investment is lower than their cost of capital.
© Research ICT Solutions 2022
3
RIS
Are revenues and profits declining due to OTTs and Should CAPS
contribute to the cost of digital infrastructure?
What is the impact of over-taxing on broadband use?
Applying affect sizes and using publicly available data to
address competition and regulation challenges in the
Internet Value chain
How to measure progress toward the next generation Internet
1
3
2
© Research ICT Solutions 2022
4
RIS
ARE REVENUES AND PROFITS
DECLINING DUE TO OTTS, AND
SHOULD CAPS CONTRIBUTE TO THE
COST OF DIGITAL INFRASTRUCTURE?
© Research ICT Solutions 2022
5
RIS Protect analogue business model for Voice and SMS
against OTTs to safeguard investment
Telcos provided last-mile connectivity to their customers ever since the first phone
call in 10 March 1876. Only the types of services have evolved.
Mobile 1G was about voice, 2G about SMS since then, any further iteration has been
investment into data connectivity.
The transition to data-centric business model is inevitable.
Transition to a digital - data-centric business model
Analogue Digital
Business model Service Connectivity
Metric Minutes and SMS Bandwidth or throughput
Cost sensitivity Distance, duration and location matter Time, distance and location insensitive
Billing
Access and usage billing (voice and
SMS off-net / on-net, peak / off-peak)
Simple access billing
Traffic
Monitoring
Detailed traffic monitoring as part of the
billing system
Usage monitoring limited to data use
Postpaid
subscribers
Detailed vetting to reduce risk or
revenue loss and expenses that arise
from call termination and subsidized
handsets
• Postpaid risk limited to revenue of one billing cycle
• No external expense risks
• Prepaid and postpaid do not need to be
distinguished by pricing
• Postpaid may be extended without significant
vetting
Network
infrastructure
GSM 1G and 2G 2.5G, 3G, 4G, 5G
© Research ICT Solutions 2022
6
RIS
In mature markets, revenue growth is no longer driven by
new subscribers
2016 2017 2018 2019 2020 2021
357%
271%
214%
164%
139%
100%
566%
435%
302%
218%
152%
100%
101%
100%
101%
100%
100%
100%
ICT Sector Revenue
Mobile Data volume
Fixed Data volume
Germany - revenue and data usage trends as
percent of the 2016 value (Bundesnetz
Agentur)
2016 2017 2018 2019 2020
325%
239%
182%
144%
100%
259%
204%
166%
133%
100%
82%
84%
87%
98%
100%
Telecom sector revenue
Average mobile Data per user per month
Average fixed monthly data use
UK - revenue and data usage trends as
percent of the 2016 value (Ofcom)
Someone with a 300GB data allocation per month and an average data use of 40GB
per month is not moving to a higher package any time soon.
Someone with an unlimited data allocation per month will not move to a higher
package unless more speed and lower latency are offered.
Only new use-cases can bring back the growth figures of the past.
© Research ICT Solutions 2022
7
RIS
Value creation along the Global Internet Value Chains
shows that the expansion over the last 12 years benefited
all segments. The connectivity segment tripled in
revenues, refuting claims of a declining telecom sector.
Segment Example activities
2008 2015 2020
Growth
USD
billion
Share %
USD
billion
Share %
USD
billion
Share %
Content
Rights
Premium content rights 37 3% 66 2% 186 3% 403%
Online
Services
e-Travel, video and audio
publishing, gaming,
gambling, search, social
media, information &
reference, cloud based
services, other online
services
477 40% 1,595 48% 3,792 57% 695%
Enabling
Technologies
& Service
Web design & hosting,
payment systems,
advertising exchanges,
CDNs
188 16% 442 13% 812 12% 332%
Connectivity
Mobile access, tower
cows, fixed access
229 19% 586 18% 988 15% 331%
User Interface
Hardware devices,
software and systems
251 21% 659 20% 897 13% 257%
Total 1,182 3,348 6,675 465%
Source: https://www.gsma.com/publicpolicy/wp-content/uploads/2022/05/Internet-Value-Chain-2022.pdf
© Research ICT Solutions 2022
8
RIS Market access to the last mile is restricted by operating
and spectrum licenses. As a result, the connectivity
segment is still the most profitable segment of the
Internet value chain and returns are significantly higher
than the cost of capital.
Segment Sectors EBITDA margin Return on Equity Cost of Capital
Content Rights
Broadcasting 19.5% 13.4% 5.5%
Entertainment 12.8% 4.8% 6.9%
Online Services
Advertising 7.4% 5.6% 7.0%
Information Services 23.8% 15.9% 7.7%
Retail (Online) 7.4% 26.7% 8.6%
Software (Entertainment) 24.4% 32.0% 8.1%
Enabling Technologies
& Service
Telecom Equipment 14.2% 11.4% 7.2%
Software (Internet) 7.9% 4.3% 7.2%
Connectivity
Telecom (Wireless) 29.3% 14.0% 4.7%
Telecom Services 30.6% 12.9% 5.2%
User Interface
Electronics (Consumer & Office) 8.4% 14.6% 7.1%
Software (System & Application) 25.1% 20.5% 7.6%
Average across 94 sectors 12.0% 13.2% 5.7%
Source: Aswath Damodaran, Stern University, updated 2022/01/05
© Research ICT Solutions 2022
9
RIS
The Internet is a connected ecosystem
Telcos benefit from the demand for content and the
supply of content.
BEREC 2022:
Higher demand for content
translates into demand for
better speeds and data
allowances ie increased
revenues.
Mutual interdependence
means claims by telcos for
payment from Content Access
Providers (CAPs) to access
their networks are ignoring this
interdependence.
Costs of the access network
are recovered from end-user
charges
No justification for the claim
that CAPs are free-riding on
telco networks and that telcos
are unable to cover their costs.
THE
INTERNET VALUE
CIRCLE
CONTENT
Premium rights
Professional content
User-generated content
ONLINE
SERVICES
e-Retail
Streaming
Gaming
Social media
Search services
Cloud services
CONNECTIVITY
First Mile
Middle Mile
Last Mile
Invisible Mile
USER INTERFACE
Access devices
OS &
software apps
ENABLING SERVICES
Web design & hosting
Payment platforms
Advertising
USER OF
DIGITAL SERVICES
Skills
Content
Functionality
© Research ICT Solutions 2022
10
RIS
MEASURING PROGRESS:
NEXT GENERATION
INTERNET INDEX (NGII)
© Research ICT Solutions 2022
11
RIS An immersive AR/VR experience requires fast
symmetrical broadband and low latency
Mobile
Download Mbps Upload Mbps
13.2
60.6
11.9
43.5
10.3
31.4
9.1
24.4
19Q1
20Q1
21Q1
22Q1
Fixed
Download Mbps Upload Mbps
48.2
106.2
35.8
77.2
26.6
59.2
20.7
49.7
19Q1
20Q1
21Q1
22Q1
Latency
Mobile Latency in ms Fixed Latency in ms
25.4
39.5
28.0
40.2
33.2
43.3 41.6
51.6 19Q1 20Q1 21Q1 22Q1
Source: Ookla data for good
© Research ICT Solutions 2022
12
RIS
Fast Internet s measured in upload speeds for mobile and fixed. Average
upload speeds of 100Mbps or more score 100%, and below 10Mbps score 0%.
Values in between are evenly spaced.
Latency is grouped into 11 categories. A score of 100% if a country has a
latency of 5ms or lower and a score of 0% if the average latency is more than
50ms.
Affordability is measured as the lowest cost of 20 GB valid for a month for
prepaid customers in a country. Countries where 20 GB cost less than 1% of
GNICM will score 100%. Countries where 20 GB prepaid cost more than 5% of
GNI per capita per month will score 0%. Values in between are evenly spaced.
Cybersecurity is measured using the National Cyber Security Index
(NCSI). Global live index, which measures the preparedness of countries to
prevent cyber threats and manage cyber incidents. The maximum score
according to the NCSI is 100.
Next Generation Internet Index (NGII) is based on absolute
objectives, not ranking relative to other countries
Index value 0% 100% Source
Average upload speeds below 10 Mbps 100 Mbps or more Ookla data for good
Average latency more than 50ms 5ms or less Ookla data for good
20GB per month as % of GNPC per month more than 5% less than 1% RIS & Worldbank
National Cyber Security Index 0 100 e-Governance Academy
© Research ICT Solutions 2022
13
RIS
NGII scores by sub region for Q1 2022
Subregion NGII Fast Internet Latency Affordability Cyber security
Western Europe 67% 38% 62% 83% 83%
Northern Europe 65% 43% 60% 77% 80%
Southern Europe 63% 33% 55% 75% 89%
Eastern Asia 51% 50% 67% 40% 46%
South-Eastern Asia 47% 32% 56% 56% 44%
Northern America 46% 35% 35% 40% 73%
Australasia 44% 30% 35% 50% 59%
Western Asia 41% 22% 49% 51% 43%
Southern America 34% 15% 38% 42% 41%
Southern Asia 26% 8% 33% 30% 36%
Central Asia 26% 12% 36% 32% 25%
Northern Africa 25% 2% 24% 32% 44%
Central America 25% 11% 49% 8% 31%
Caribbean 23% 15% 40% 15% 20%
Eastern Europe 16% 8% 28% 4% 26%
Eastern Africa 16% 7% 23% 7% 27%
Southern Africa 12% 3% 20% 0% 23%
Western Africa 12% 5% 18% 0% 24%
Middle Africa 9% 3% 13% 0% 21%
Polynesia 4% 5% 0% 0% 13%
Melanesia 4% 3% 0% 0% 12%
Micronesia 1% 0% 0% 0% 5%
© Research ICT Solutions 2022
14
RIS
WHAT IS THE IMPACT
OF OVER-TAXING ON
BROADBAND USE?
© Research ICT Solutions 2022
15
RIS
Broadband access and use contributes to the economy directly through
ICT sector growth and indirectly by improving productivity across all
sectors.
The direct contribution is measured by contribution to GDP and is captured
in national accounts.
The Indirect contribution can be measured using econometric models.
Raul is the author of an ITU study from 2020 that provides affect sizes and
which are widely used by regulatory and policy practitioners.
https://researchictsolutions.com/ict-evidence-portal-africa/ict_evidence_portal_africa.php
Kenya
Broadband networks enable the digital transformation of
our economies and societies
© Research ICT Solutions 2022
16
RIS
https://researchictsolutions.com/ict-evidence-portal-africa/ict_evidence_portal_africa.php
Applying Affect sizes of the ITU 2020 study to
estimate tax impacts for Africa
© Research ICT Solutions 2022
17
RIS
CONCLUSION
© Research ICT Solutions 2022
18
RIS
Conclusion
The telecom sector remains one of the most profitable sectors.
The market for each segment of the Internet value chain is still expanding
The Internet is a connected ecosystem and telcos benefit from the broadband
demand and supply
Data usage is growing strongly while data revenues in mature markets: Streaming
and AR /VR applications are currently the most potent avenues for ICT sector
growth in combination with latency-based product differentiation.
CPs and telcos have the same incentive for a high-quality user experience
Cooperation of players in the Internet Value Chain will be necessary to make the
Internet faster and more immersive
The NGII spotlights the gap between the current state of Internet access and a AR-
VR-ready future.
Over taxing ICT sector is leads to lower not more tax income generally
Affect sizes missing for mobile money adoption and use…similar to papers from
Raul Katz.
Solid research and detailed publicly available data are the foundation for an
evidence-based dialogue.
© Research ICT Solutions 2022
19
RIS
Dr. Christoph Stork, Partner, RIS
+27 84 999 0002, christoph@researchictsolutions.com
Authors
Steve Esselaar, Partner, RIS
+1 778 865 5695, steve@researchictsolutions.com

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Competition and regulation challenges in the Internet Value chain

  • 1. COMPETITION AND REGULATION CHALLENGES IN THE INTERNET VALUE CHAIN Dr. Christoph Stork & Steve Esselaar ITU Geneva, 2-4 Nov 2022 © Research ICT Solutions 2022
  • 2. © Research ICT Solutions 2022 2 RIS Recently, questions were raised about the role that telcos play in the Internet value chain and whether NRAs / Govs should reorder it 1. A joint statement of CEOs of Deutsche Telekom, Vodafone, Telefonica and Orange was released on 14 February 2022 that called upon large content platforms “to contribute to the cost of the European digital infrastructure that carries their services.” 2. Large ISPs have successfully lobbied the South Korean regulator to overwrite commercial peering agreements, prescribing IP transit and dictating the prices. 3. Australian telco CEOs have argued that revenues are declining and that their businesses have negative returns. The CEOs claim that the return on investment is lower than their cost of capital.
  • 3. © Research ICT Solutions 2022 3 RIS Are revenues and profits declining due to OTTs and Should CAPS contribute to the cost of digital infrastructure? What is the impact of over-taxing on broadband use? Applying affect sizes and using publicly available data to address competition and regulation challenges in the Internet Value chain How to measure progress toward the next generation Internet 1 3 2
  • 4. © Research ICT Solutions 2022 4 RIS ARE REVENUES AND PROFITS DECLINING DUE TO OTTS, AND SHOULD CAPS CONTRIBUTE TO THE COST OF DIGITAL INFRASTRUCTURE?
  • 5. © Research ICT Solutions 2022 5 RIS Protect analogue business model for Voice and SMS against OTTs to safeguard investment Telcos provided last-mile connectivity to their customers ever since the first phone call in 10 March 1876. Only the types of services have evolved. Mobile 1G was about voice, 2G about SMS since then, any further iteration has been investment into data connectivity. The transition to data-centric business model is inevitable. Transition to a digital - data-centric business model Analogue Digital Business model Service Connectivity Metric Minutes and SMS Bandwidth or throughput Cost sensitivity Distance, duration and location matter Time, distance and location insensitive Billing Access and usage billing (voice and SMS off-net / on-net, peak / off-peak) Simple access billing Traffic Monitoring Detailed traffic monitoring as part of the billing system Usage monitoring limited to data use Postpaid subscribers Detailed vetting to reduce risk or revenue loss and expenses that arise from call termination and subsidized handsets • Postpaid risk limited to revenue of one billing cycle • No external expense risks • Prepaid and postpaid do not need to be distinguished by pricing • Postpaid may be extended without significant vetting Network infrastructure GSM 1G and 2G 2.5G, 3G, 4G, 5G
  • 6. © Research ICT Solutions 2022 6 RIS In mature markets, revenue growth is no longer driven by new subscribers 2016 2017 2018 2019 2020 2021 357% 271% 214% 164% 139% 100% 566% 435% 302% 218% 152% 100% 101% 100% 101% 100% 100% 100% ICT Sector Revenue Mobile Data volume Fixed Data volume Germany - revenue and data usage trends as percent of the 2016 value (Bundesnetz Agentur) 2016 2017 2018 2019 2020 325% 239% 182% 144% 100% 259% 204% 166% 133% 100% 82% 84% 87% 98% 100% Telecom sector revenue Average mobile Data per user per month Average fixed monthly data use UK - revenue and data usage trends as percent of the 2016 value (Ofcom) Someone with a 300GB data allocation per month and an average data use of 40GB per month is not moving to a higher package any time soon. Someone with an unlimited data allocation per month will not move to a higher package unless more speed and lower latency are offered. Only new use-cases can bring back the growth figures of the past.
  • 7. © Research ICT Solutions 2022 7 RIS Value creation along the Global Internet Value Chains shows that the expansion over the last 12 years benefited all segments. The connectivity segment tripled in revenues, refuting claims of a declining telecom sector. Segment Example activities 2008 2015 2020 Growth USD billion Share % USD billion Share % USD billion Share % Content Rights Premium content rights 37 3% 66 2% 186 3% 403% Online Services e-Travel, video and audio publishing, gaming, gambling, search, social media, information & reference, cloud based services, other online services 477 40% 1,595 48% 3,792 57% 695% Enabling Technologies & Service Web design & hosting, payment systems, advertising exchanges, CDNs 188 16% 442 13% 812 12% 332% Connectivity Mobile access, tower cows, fixed access 229 19% 586 18% 988 15% 331% User Interface Hardware devices, software and systems 251 21% 659 20% 897 13% 257% Total 1,182 3,348 6,675 465% Source: https://www.gsma.com/publicpolicy/wp-content/uploads/2022/05/Internet-Value-Chain-2022.pdf
  • 8. © Research ICT Solutions 2022 8 RIS Market access to the last mile is restricted by operating and spectrum licenses. As a result, the connectivity segment is still the most profitable segment of the Internet value chain and returns are significantly higher than the cost of capital. Segment Sectors EBITDA margin Return on Equity Cost of Capital Content Rights Broadcasting 19.5% 13.4% 5.5% Entertainment 12.8% 4.8% 6.9% Online Services Advertising 7.4% 5.6% 7.0% Information Services 23.8% 15.9% 7.7% Retail (Online) 7.4% 26.7% 8.6% Software (Entertainment) 24.4% 32.0% 8.1% Enabling Technologies & Service Telecom Equipment 14.2% 11.4% 7.2% Software (Internet) 7.9% 4.3% 7.2% Connectivity Telecom (Wireless) 29.3% 14.0% 4.7% Telecom Services 30.6% 12.9% 5.2% User Interface Electronics (Consumer & Office) 8.4% 14.6% 7.1% Software (System & Application) 25.1% 20.5% 7.6% Average across 94 sectors 12.0% 13.2% 5.7% Source: Aswath Damodaran, Stern University, updated 2022/01/05
  • 9. © Research ICT Solutions 2022 9 RIS The Internet is a connected ecosystem Telcos benefit from the demand for content and the supply of content. BEREC 2022: Higher demand for content translates into demand for better speeds and data allowances ie increased revenues. Mutual interdependence means claims by telcos for payment from Content Access Providers (CAPs) to access their networks are ignoring this interdependence. Costs of the access network are recovered from end-user charges No justification for the claim that CAPs are free-riding on telco networks and that telcos are unable to cover their costs. THE INTERNET VALUE CIRCLE CONTENT Premium rights Professional content User-generated content ONLINE SERVICES e-Retail Streaming Gaming Social media Search services Cloud services CONNECTIVITY First Mile Middle Mile Last Mile Invisible Mile USER INTERFACE Access devices OS & software apps ENABLING SERVICES Web design & hosting Payment platforms Advertising USER OF DIGITAL SERVICES Skills Content Functionality
  • 10. © Research ICT Solutions 2022 10 RIS MEASURING PROGRESS: NEXT GENERATION INTERNET INDEX (NGII)
  • 11. © Research ICT Solutions 2022 11 RIS An immersive AR/VR experience requires fast symmetrical broadband and low latency Mobile Download Mbps Upload Mbps 13.2 60.6 11.9 43.5 10.3 31.4 9.1 24.4 19Q1 20Q1 21Q1 22Q1 Fixed Download Mbps Upload Mbps 48.2 106.2 35.8 77.2 26.6 59.2 20.7 49.7 19Q1 20Q1 21Q1 22Q1 Latency Mobile Latency in ms Fixed Latency in ms 25.4 39.5 28.0 40.2 33.2 43.3 41.6 51.6 19Q1 20Q1 21Q1 22Q1 Source: Ookla data for good
  • 12. © Research ICT Solutions 2022 12 RIS Fast Internet s measured in upload speeds for mobile and fixed. Average upload speeds of 100Mbps or more score 100%, and below 10Mbps score 0%. Values in between are evenly spaced. Latency is grouped into 11 categories. A score of 100% if a country has a latency of 5ms or lower and a score of 0% if the average latency is more than 50ms. Affordability is measured as the lowest cost of 20 GB valid for a month for prepaid customers in a country. Countries where 20 GB cost less than 1% of GNICM will score 100%. Countries where 20 GB prepaid cost more than 5% of GNI per capita per month will score 0%. Values in between are evenly spaced. Cybersecurity is measured using the National Cyber Security Index (NCSI). Global live index, which measures the preparedness of countries to prevent cyber threats and manage cyber incidents. The maximum score according to the NCSI is 100. Next Generation Internet Index (NGII) is based on absolute objectives, not ranking relative to other countries Index value 0% 100% Source Average upload speeds below 10 Mbps 100 Mbps or more Ookla data for good Average latency more than 50ms 5ms or less Ookla data for good 20GB per month as % of GNPC per month more than 5% less than 1% RIS & Worldbank National Cyber Security Index 0 100 e-Governance Academy
  • 13. © Research ICT Solutions 2022 13 RIS NGII scores by sub region for Q1 2022 Subregion NGII Fast Internet Latency Affordability Cyber security Western Europe 67% 38% 62% 83% 83% Northern Europe 65% 43% 60% 77% 80% Southern Europe 63% 33% 55% 75% 89% Eastern Asia 51% 50% 67% 40% 46% South-Eastern Asia 47% 32% 56% 56% 44% Northern America 46% 35% 35% 40% 73% Australasia 44% 30% 35% 50% 59% Western Asia 41% 22% 49% 51% 43% Southern America 34% 15% 38% 42% 41% Southern Asia 26% 8% 33% 30% 36% Central Asia 26% 12% 36% 32% 25% Northern Africa 25% 2% 24% 32% 44% Central America 25% 11% 49% 8% 31% Caribbean 23% 15% 40% 15% 20% Eastern Europe 16% 8% 28% 4% 26% Eastern Africa 16% 7% 23% 7% 27% Southern Africa 12% 3% 20% 0% 23% Western Africa 12% 5% 18% 0% 24% Middle Africa 9% 3% 13% 0% 21% Polynesia 4% 5% 0% 0% 13% Melanesia 4% 3% 0% 0% 12% Micronesia 1% 0% 0% 0% 5%
  • 14. © Research ICT Solutions 2022 14 RIS WHAT IS THE IMPACT OF OVER-TAXING ON BROADBAND USE?
  • 15. © Research ICT Solutions 2022 15 RIS Broadband access and use contributes to the economy directly through ICT sector growth and indirectly by improving productivity across all sectors. The direct contribution is measured by contribution to GDP and is captured in national accounts. The Indirect contribution can be measured using econometric models. Raul is the author of an ITU study from 2020 that provides affect sizes and which are widely used by regulatory and policy practitioners. https://researchictsolutions.com/ict-evidence-portal-africa/ict_evidence_portal_africa.php Kenya Broadband networks enable the digital transformation of our economies and societies
  • 16. © Research ICT Solutions 2022 16 RIS https://researchictsolutions.com/ict-evidence-portal-africa/ict_evidence_portal_africa.php Applying Affect sizes of the ITU 2020 study to estimate tax impacts for Africa
  • 17. © Research ICT Solutions 2022 17 RIS CONCLUSION
  • 18. © Research ICT Solutions 2022 18 RIS Conclusion The telecom sector remains one of the most profitable sectors. The market for each segment of the Internet value chain is still expanding The Internet is a connected ecosystem and telcos benefit from the broadband demand and supply Data usage is growing strongly while data revenues in mature markets: Streaming and AR /VR applications are currently the most potent avenues for ICT sector growth in combination with latency-based product differentiation. CPs and telcos have the same incentive for a high-quality user experience Cooperation of players in the Internet Value Chain will be necessary to make the Internet faster and more immersive The NGII spotlights the gap between the current state of Internet access and a AR- VR-ready future. Over taxing ICT sector is leads to lower not more tax income generally Affect sizes missing for mobile money adoption and use…similar to papers from Raul Katz. Solid research and detailed publicly available data are the foundation for an evidence-based dialogue.
  • 19. © Research ICT Solutions 2022 19 RIS Dr. Christoph Stork, Partner, RIS +27 84 999 0002, christoph@researchictsolutions.com Authors Steve Esselaar, Partner, RIS +1 778 865 5695, steve@researchictsolutions.com