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Revolutionise Your Payments
from Good to Great
11
Choon Yan CY, Startup Advocate - Asia Pacific

Twitter: @battlechoon
Monetization Paradigms…
Subscriptions (Freemium, Premium, …)
Revenues sharing
Crowdsourcing
APIs charge per usage/XaaS
Sale of (physical and digital goods)
Mobile Paid Apps
ADs based
Affiliate network
22
3
On Demand Transportation - Uber
3
Minimum Input
Multi Payment Method
Leverage on Camera
Stated Preferences
Spilt Payment
3
On Demand Transportation - Uber
3
Minimum Input
Multi Payment Method
Leverage on Camera
Stated Preferences
Spilt Payment
3
On Demand Transportation - Uber
3
Minimum Input
Multi Payment Method
Leverage on Camera
Stated Preferences
Spilt Payment
3
On Demand Transportation - Uber
3
Minimum Input
Multi Payment Method
Leverage on Camera
Stated Preferences
Spilt Payment
Buy products from Merchants’ Pins
Connect Pinners and Merchants
4
Discover, Save and Buy your Interest - Pinterest
4
Buy products from Merchants’ Pins
Connect Pinners and Merchants
4
Discover, Save and Buy your Interest - Pinterest
4
No more awkward moment without cash
Take a picture and send a tip
5
Tip Anyone, Anywhere - Tip.ly
5
6
Buy Products from Films - TheTake
6
Discover products from movies
Discover products from artist
Listen and identify product in film scene
6
Buy Products from Films - TheTake
6
Discover products from movies
Discover products from artist
Listen and identify product in film scene
6
Buy Products from Films - TheTake
6
Discover products from movies
Discover products from artist
Listen and identify product in film scene
6
Buy Products from Films - TheTake
6
Discover products from movies
Discover products from artist
Listen and identify product in film scene
7
One Touch Web
7
Log in once
Skip PayPal Login in other stores
Skip your shipping details every time
Skip your payment details every time
7
One Touch Web
7
Log in once
Skip PayPal Login in other stores
Skip your shipping details every time
Skip your payment details every time
8
One Touch Mobile
8
Login once
Instantly complete purchase across other apps
Wider audience with PayPal and Venmo users
8
One Touch Mobile
8
Login once
Instantly complete purchase across other apps
Wider audience with PayPal and Venmo users
9
Social Payments - Venmo
9
Pay via FB friend’s name, email, number
Remember the moments or split bill privately
Receive the amount instantly in app
9
Social Payments - Venmo
9
Pay via FB friend’s name, email, number
Remember the moments or split bill privately
Receive the amount instantly in app
10
10 Factors to Consider For Choosing Payment Provider
10
Let's be transparent
X% + $Y per transaction
Avoid Signup, Annual, Installation and Membership Fees
11
1. Does It have Clear Pricing?
11
How’s the Customer Support?
1212
Not just Automated Email
No Phone Robots
Emergency Support
Customer Representatives that can actually help + Served-help FAQ
Is It Ready for World Domination?
1313
Available for business that your company is incorporated In
Multi Transactional currencies for your users in different countries
Scalable for early stage to Multi-National Companies
Can It Future Proof My Startup?
1414
Can It Future Proof My Startup?
1414
Can It Future Proof My Startup?
1414
15
Can It Help On Fraud Detections?
15
Frauds can result in lost revenue due to high chargebacks,
higher card association fees, and lost physical goods
AVS, CVV, and risk threshold rules
Provide fixed/customisable rules including geolocation
and device information to do advanced fraud detection
Will My Technical Team Be Satisfied?
1616
Simple, well-documented API that can be integrated in minutes.
Sandbox environment for development and testing
Client-side libraries for iOS, Android, and Web

6 Server-side libraries
Can the Integration be Fast and yet Flexible?
1717
Drop-in UI Custom UI
18
Can My Startup Be PCI DSS Compliant Easily?
18
SAQ A - Simplest set of requirements. Must have delegate "all cardholder
data functions to PCI DSS validated third-party payment providers.”
Have customisable products to fulfil SAQ A
Gives free and easy access to SAQ A/SAQ A-EP submissions
19
Does It Have High Security and Availability?
19
PCI DSS Level 1 Certified
Redundant Data centers
24x7 monitoring and on-call engineers
Credit Card Updater
20
What If My Startup Decides To Switch Provider?
20
Your data belongs to your
Should allow portability of stored credit card and transactions data to
another payment provider securely
Entrepreneurship Journey Is Lonely and Tough
21
Is It Startup Friendly?
Waive Fees up to 18 months for USD
$50K in PayPal fees & first USD $100K
in Braintree Total Payment Volume
Attend Workshops, Consultation Hours and
One-on-One time for Technical and Business
Topics
Mentor
Fees
Enjoy White-Glove, dedicated
customer service to answer your
question and help you scale
Support
What’s in it for the Startups? http://blueprint.paypal.com
2222
Current Partners
2323
And Many More…
2424
Thank You


Twitter: @battlechoon
www.braintreepayments.com

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Revolutionise Your Payments from Good to Great

  • 1. Revolutionise Your Payments from Good to Great 11 Choon Yan CY, Startup Advocate - Asia Pacific
 Twitter: @battlechoon
  • 2. Monetization Paradigms… Subscriptions (Freemium, Premium, …) Revenues sharing Crowdsourcing APIs charge per usage/XaaS Sale of (physical and digital goods) Mobile Paid Apps ADs based Affiliate network 22
  • 3. 3 On Demand Transportation - Uber 3 Minimum Input Multi Payment Method Leverage on Camera Stated Preferences Spilt Payment
  • 4. 3 On Demand Transportation - Uber 3 Minimum Input Multi Payment Method Leverage on Camera Stated Preferences Spilt Payment
  • 5. 3 On Demand Transportation - Uber 3 Minimum Input Multi Payment Method Leverage on Camera Stated Preferences Spilt Payment
  • 6. 3 On Demand Transportation - Uber 3 Minimum Input Multi Payment Method Leverage on Camera Stated Preferences Spilt Payment
  • 7. Buy products from Merchants’ Pins Connect Pinners and Merchants 4 Discover, Save and Buy your Interest - Pinterest 4
  • 8. Buy products from Merchants’ Pins Connect Pinners and Merchants 4 Discover, Save and Buy your Interest - Pinterest 4
  • 9. No more awkward moment without cash Take a picture and send a tip 5 Tip Anyone, Anywhere - Tip.ly 5
  • 10. 6 Buy Products from Films - TheTake 6 Discover products from movies Discover products from artist Listen and identify product in film scene
  • 11. 6 Buy Products from Films - TheTake 6 Discover products from movies Discover products from artist Listen and identify product in film scene
  • 12. 6 Buy Products from Films - TheTake 6 Discover products from movies Discover products from artist Listen and identify product in film scene
  • 13. 6 Buy Products from Films - TheTake 6 Discover products from movies Discover products from artist Listen and identify product in film scene
  • 14. 7 One Touch Web 7 Log in once Skip PayPal Login in other stores Skip your shipping details every time Skip your payment details every time
  • 15. 7 One Touch Web 7 Log in once Skip PayPal Login in other stores Skip your shipping details every time Skip your payment details every time
  • 16. 8 One Touch Mobile 8 Login once Instantly complete purchase across other apps Wider audience with PayPal and Venmo users
  • 17. 8 One Touch Mobile 8 Login once Instantly complete purchase across other apps Wider audience with PayPal and Venmo users
  • 18. 9 Social Payments - Venmo 9 Pay via FB friend’s name, email, number Remember the moments or split bill privately Receive the amount instantly in app
  • 19. 9 Social Payments - Venmo 9 Pay via FB friend’s name, email, number Remember the moments or split bill privately Receive the amount instantly in app
  • 20. 10 10 Factors to Consider For Choosing Payment Provider 10
  • 21. Let's be transparent X% + $Y per transaction Avoid Signup, Annual, Installation and Membership Fees 11 1. Does It have Clear Pricing? 11
  • 22. How’s the Customer Support? 1212 Not just Automated Email No Phone Robots Emergency Support Customer Representatives that can actually help + Served-help FAQ
  • 23. Is It Ready for World Domination? 1313 Available for business that your company is incorporated In Multi Transactional currencies for your users in different countries Scalable for early stage to Multi-National Companies
  • 24. Can It Future Proof My Startup? 1414
  • 25. Can It Future Proof My Startup? 1414
  • 26. Can It Future Proof My Startup? 1414
  • 27. 15 Can It Help On Fraud Detections? 15 Frauds can result in lost revenue due to high chargebacks, higher card association fees, and lost physical goods AVS, CVV, and risk threshold rules Provide fixed/customisable rules including geolocation and device information to do advanced fraud detection
  • 28. Will My Technical Team Be Satisfied? 1616 Simple, well-documented API that can be integrated in minutes. Sandbox environment for development and testing Client-side libraries for iOS, Android, and Web
 6 Server-side libraries
  • 29. Can the Integration be Fast and yet Flexible? 1717 Drop-in UI Custom UI
  • 30. 18 Can My Startup Be PCI DSS Compliant Easily? 18 SAQ A - Simplest set of requirements. Must have delegate "all cardholder data functions to PCI DSS validated third-party payment providers.” Have customisable products to fulfil SAQ A Gives free and easy access to SAQ A/SAQ A-EP submissions
  • 31. 19 Does It Have High Security and Availability? 19 PCI DSS Level 1 Certified Redundant Data centers 24x7 monitoring and on-call engineers Credit Card Updater
  • 32. 20 What If My Startup Decides To Switch Provider? 20 Your data belongs to your Should allow portability of stored credit card and transactions data to another payment provider securely
  • 33. Entrepreneurship Journey Is Lonely and Tough 21
  • 34. Is It Startup Friendly? Waive Fees up to 18 months for USD $50K in PayPal fees & first USD $100K in Braintree Total Payment Volume Attend Workshops, Consultation Hours and One-on-One time for Technical and Business Topics Mentor Fees Enjoy White-Glove, dedicated customer service to answer your question and help you scale Support What’s in it for the Startups? http://blueprint.paypal.com 2222