Do you have a captive audience in your customer waiting area that you'd like to promote your business to? Check out this lounge presentation created for Mayfield Collision Centers. This presentation has proven to be effective in helping us capture more undecided clients.
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Waiting Area Consumer Presentation - Auto Body Shop
1. Welcome to Mayfield Collision
Centers!
Full service body shop that
specializes in collision repairs
Family owned and operated
since 1989
www.mayfieldcollisioncenter.com
2. Two Convenient Locations – South
Euclid
In South Euclid conveniently located on the
Cleveland Heights border, 5 minutes from
Legacy Village and Beachwood Place.
4. Just stay the same. Very courteous and friendly.
-Anonymous
It was a pleasure working
with you. You did a great
job and the service was
wonderful.
- Freddie G.
You made my experience wonderful.
Your customer service is great!
Thanks for your kindness and help.
-LaQuanna T.
I was very pleased with the
service.
-Anonymous
5. Absolutely satisfied. You guys are the best - so professional and
high quality.
-Gino R.
Always satisfied. Will
refer, no questions about
it. Hate to have to keep
seeing you all the time
but you made it as
painless as possible.
-William L.
Absolutely will refer. Great customer
service. Thanks to Cord and the
entire staff at Mayfield Collision.
-Mary D.
All was good.
Paula P.
7. 2nd Largest Financial Expense
Next
to
your
home, your vehicle is
likely your 2nd largest
financial
expense.
When you’re in an
accident, it’s important
that you choose a repair
facility that will protect
your investment as well
as ensure the safety of
you and your family.
According to Forbes Magazine, A reliable form of transportation is
essential in order for most people to produce an income.
8. It’s Your Choice
Remember, it’s always
your choice who fixes
your car. An insurance
company,
car
dealer,
leasing
company, or responsible
party
may
make
suggestions for accident
repairs,
but
it’s
important to remember
that the choice is always
up to you.
According to the Ohio Department of Insurance, you have the right to
choose where to have your car repaired.
9. Don’t I need 3 Estimates?
It’s
a
common
misconception
that
Ohio law requires you
to get at least 3
estimates for auto body
repairs
after
an
accident, but that’s
completely false. You
have the right to get as
many or as few
estimates that you feel
is necessary to choose a
repair center to serve
you.
An estimate is just a preliminary guess of what it will cost to repair a vehicle
after an accident. Until a vehicle is disassembled, the true cost for repairs is
not known.
10. Did a great job!
-Gino R.
Everyone was extremely helpful!
Thank you!
-Caroline R..
Everyone made this repair
very easy for me. Thank
you.
-Marilyn J.
Certainly will refer. Staff was always
helpful & courteous
-Rhonda & Bob B..
Awesome job
& service.
Matt M.
11. 6 Things To Consider…
1. Is the facility clean and
organized?
2. Is
their
staff
friendly, courteous &
helpful to you?
3. Is the shop qualified?
4. Do they have all the right
equipment to properly fix
your car?
5. Do they really care about
your business?
6. Are they good members
of the community?
When choosing an auto body repair facility, consumers should
consider these 6 important factors…
12. Is the Facility Clean & Organized?
Contaminants such
as dirt and grime
negatively impact
the quality of paint
work.
It’s
important that the
auto body shop
you choose creates
a clean and safe
environment
for
you and for your
vehicle.
Mayfield Collision Centers’ South Euclid production area is carefully organized by department
to maximize repair efficiency. It is also very clean, reducing the possibility of dirt and other
contaminants in the final paint work
13. Is staff friendly, courteous, and
helpful to you?
Managing repairs to your vehicle can
be stressful. At Mayfield Collision
Centers, our staff is specially trained
to make your experience as easy and
hassle free as possible. We still
answer every phone call with a
person, not a machine.
14. Everyone was very kind and courteous. Thanks again.
-Don E.
Excellent service.
-Robert H.
Everything was “great” Thank you
very much!
-Anonymous
Excellent service. Top shelf. Happy
Camper. Staff was fantastic.
-William G.
Everything
was great!
Thank you!!
Casandra B..
15. Is the Shop qualified?
Look to see if the shop you are considering is ASE Certified, I-CAR Trained, or if they
have any other factory certifications. Car technology is evolving at a very fast
rate, and proper repair training of technicians and staff is critical in restoring your
car after an accident.
16. Is the Shop Qualified?
Mayfield Collision
Centers has been a
member of the
Better
Business
Bureau
since
1992, and is proud
to achieve an A+
rating confirming
our commitment to
make a good faith
effort to resolve
any
complaints
with consumers.
Formed by the collision
industry in 1979, ICAR, the inter-Industry
Conference on Auto
Collision Repair is an
international, not-forprofit
training
organization.
I-CAR
develops and delivers
technical
training
programs
to
professionals in all
areas of the collision
industry.
The
non-profit
National Institute
for
Automotive
Service Excellence
(ASE) works to
improve
the
quality of vehicle
repair and service
through voluntary
testing
and
certifying
of
automotive
professionals.
Angie’s List is a
word-of-mouth
network which helps
more than 1 million
members find the
best
service
providers in their
area.
Businesses
can’t buy their way
onto
Angie’s
List, only members
can submit reviews
and
recommendations
17. Our commitment to you..
Our success is built on our dedication to provide our clients with oldfashioned craftsmanship combined with state-of-the-art technology
and equipment, at the best prices.
Extraordinary
customer
service starts with a world
class team dedicated to
Driving Home Excellence
for our clients.
Mayfield Collision Centers’ South Euclid technician team
is I-CAR trained and ASE Certified to ensure they are up
to date on the latest vehicle technologies .
18. Excellent Service. Car looks great!
-Anonymous
Excellent Work &
Customer Service
- R.
Excellent Service. Professional staff;
easy to do business with
-Dr. K.
Great job.
-Maurice B.
Good job.
-David N.
19. Do they have all the right equipment
to properly fix your car?
Car technology is changing at a rapid rate…
…from hybrid vehicles, to cars that park themselves and
automatically avoid accidents – auto repairs are more complex
than ever.
20. Mayfield Collision Centers
State-of-the-art Equipment & Facilities
Mayfield Collision Centers believes in investing in the right equipment and
training to ensure a factory-perfect auto restoration for our customers.
Not only do we have state-of-theart equipment and tools, our
trained and certified technicians
take pride in providing world class
service to our customers. That’s
why Mayfield Collision Centers is
the repair partner of choice for
many insurance companies and
area dealerships.
Car-o-liner Computerized Frame
Measuring
Garmat® 3000 Downdraft Spray Booths
21. 5. Do they really car about
your business?
Excellent customer service has almost
become a thing of the past. When speaking
with other repair facilities about your vehicle
ask yourself:
1.
2.
3.
4.
Are they asking the right questions to fully understand your unique
situation?
Are they fitting solutions with problems? A good body shop has
comprehensive understanding of solutions that are available, and has
the ability to match up those solutions to resolve any problems you
are encountering with your auto repair.
Do they treat you like an individual? To be able to provide excellent
customer service, service associates need to realize that each new
customer presents a unique set of circumstances and challenges.
There’s no cookie-cutter solution that works for everyone.
Are they patient with you? Are they really listening to your needs or
just rushing you through the estimate process?
22. The Mayfield Collision Centers
Advantage
Mayfield Collision Centers has been family owned and operated since
1989. Our customer service team receives extensive training on how to
delight our customers. In addition, we offer these enhanced services:
• On line repair status updates, this is one of a number of
ways we keep you informed during the repair process.
• We finish every repair job with a hand wash & cleaning so
you can begin enjoying your car from the moment you pick
it up.
• 24 hour key drop service
• 24 hour towing service
• Rental cars on premises
• Local pick up & delivery services
23. Great Job! Very Happy. Shannon was wonderful!
-Anonymous
Have already referred
your business to my agent
and a friend. Staff was
very nice, considerate,
and patient.
-Jackie H.
Great Service! Will refer others to
you. Keep up the good work that you
do.
-Jason K.
Great job.
-Ken B.
I appreciate
the clean car
in return.
- Molli A.
24. 6. Are they good members of the
community?
Protect the
environment
Invest in
Community
Develop
employees &
the future work
force
Work with other
members of the
community for
the greater good
Positively
influence the
lives of
customers
Being
a
good
member
of
the
community is more
than
selling
a
service, it involves
demonstrating clear
leadership and values
by
integrating
responsible corporate
practices across all
business operations.
25. The Mayfield Collision Centers
Advantage
In addition to providing exceptional customer service and state of the
art repairs, Mayfield Collision Centers is a leader in the community.
26. Just stay the same. Very courteous and friendly.
-Anonymous
It was a pleasure working
with you. You did a great
job and the service was
wonderful.
- Freddie G.
Staff made my experience wonderful.
Your customer service is great!
Thanks for your kindness and help.
-LaQuanna T.
I was very pleased with the
service.
-Anonymous
27. The Mayfield Collision Centers
Advantage
Mayfield
Collision
Centers is proud to be
the only body shop
chosen to participate in
GuitarMania® - a Greater
Cleveland
Community
public art project that
has raised $2 million for
two benefiting charities
– United Way of Greater
Cleveland, and the Rock
and Roll Hall of Fame
and Museum’s education
programs.
Our employees donate their time to apply Sherwin-Williams environmentally
friendly clear coat protection over the original artists designs
28. The Mayfield Collision Centers
Advantage
Mayfield Collision Centers is a proud member of COSE -The Council
of Smaller Enterprises. COSE connects small businesses with the
resources and expert advice they need to grow.
EXPAND KNOWLEDGE
COSE creates a suite of
peer-to-peer educational
workshops that help small
business owners expand
their
knowledge
in
everything from strategic
planning to using social
media.
BUILD CONNECTIONS
MANAGE EMPLOYEES
COSE
creates
and
promotes a suite of
networking opportunities
that connects our small
business to nearly 15,000
members and valuable
resources.
COSE helps us manage
employee
benefits
through a variety of
programs:
• HR Answer Desk
• Employee
Benefits
Consultations
• Workers Compensation
• Employee perks
29. The Mayfield Collision Centers
Advantage
Each year ESGR honors employers and supervisors for outstanding support of the
Guard and Reserve.
Recipients of a Patriotic Award must be nominated by a service member or their
family.
Mayfield Collision Centers is proud to support members of our armed service and
recognize their unparalleled sacrifice to our Country.
In 2010, Mayfield Collision Centers received special
recognition from the Employer Support of the Guard
and Reserve (ESGR) as a Patriotic Employer.
30. The Mayfield Collision Centers
Advantage
Mayfield Collision Centers was one of the first
shops in the country to utilize “waterborne” paint
by Sherwin-Williams….
The eco-friendly waterborne systems
reduces VOC emissions by 96% over
traditional solvent-borne products, while
providing excellent color matching
capabilities.
31. The Mayfield Collision Centers
Advantage
Reducing our environmental footprint is very important to
Mayfield Collision Centers. In addition to using waterborne
paint, we also use many energy conserving and eco-friendly
technologies and equipment…
…and we use paper and plastic compacting equipment to
reduce waste. We also purchase recycled products.
32. Great Job! Very Happy. Shannon was wonderful!
-Anonymous
Have already referred
your business to my agent
and a friend. Staff was
very
nice, considerate, and
patient.
-Jackie H.
Great Service! Will refer others to
you. Keep up the good work that you
do.
-Jason K.
Scott was more than helpful.
Made process easy and
convenient. Thank you!
- Matt R.
35. My fourth experience with Mayfield as good as he first. Great
staff and great repairs.
-Carol M.
Shannon Scott was so
helpful and professional.
Everything was set up to
make the customer feel
well-served. This is a
classy operation in all
ways.
-Donald W.
The staff, specifically Mike Kapis,
made a difficult experience very easy
and stress free.
-Steve B.
You are
great.
-Josette F.
Staff was
amazing.
- Fam R.
36. Your customer courtesy and focus were outstanding!
-Bernie & Rachel
Your service is excellent.
Shannon went above the
call of duty the day I
brought my vehicle in.
-Sue T.
Very satisfied. Just keep doing what
you are doing. Everyone there is so
nice and kind to be around.
-Denise J.
Very
nice, good
work.
-Grether P.
Totally satisfied.
Great Job. Thank
you.
- Jerry C.
37. MAYFIELD COLLISION
CENTERS
ROCKS GuitarMania® 2012
GuitarMania® is a Greater Cleveland Community public art
project that has raised $2 million for two benefiting
charities – United Way of Greater Cleveland, and the Rock
and Roll Hall of Fame and Museum’s education programs
Featuring music from the 2009 Rock and Roll Hall of Fame and
Museum Induction Concert recognizing George Harrison. Artists
Tom Petty, Jeff Lynne, Steve Windwood, Dhani Harrison, Prince
DRIVING HOME EXCELLENCE
38. Mayfield Collision
Centers is a full
service body shop
that specializes in
collision repairs.
We feature stateof-the-art
facilities;
I-CAR
and ASE certified
and
trained
technicians, and
an
unprecedented
lifetime warranty
that lasts for as
long
as
our
customer’s own
their vehicles.
Our employees donate their time to apply Sherwin-Williams environmentally friendly
clear coat protection over the original artists designs
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
39. The project consists of large, 10-ft-tall
Fender® Stratocaster® guitars that will be
creatively transformed into works of art
by local artists and national celebrities.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
40. Since 2002, Mayfield
Collision Centers has
been a volunteer
participant
in
GuitarMania
a
Greater
Cleveland
Community public
art project that has
raised $2 million for
two
benefiting
charities – United
Way of Greater
Cleveland, and the
Rock and Roll Hall of
Fame and Museum’s
education programs.
Fresh out of our state-of-the-art downdraft paint booth, these guitars have just had
Sherwin-Williams environmentally clear coat protection applied.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
41. “Notes from the Sol”
Artist James T. Stubbs
www.mayfieldcollisioncenter.com
“Yeah Cleveland Rocks”
Artist Lisa Ruschman
“I’m with the band”
Artist Mackenzie Glass
DRIVING HOME EXCELLENCE
42. MAYFIELD COLLISION CENTERS
®ROCKS GuitarMania® 2012
GuitarMania art
projects were
clear
coated
inside our top of
the
line
Garmat® 3000
downdraft spray
booth. State-ofthe-art
equipment
ensures
the
premium finish
protection for
GuitarMania Art
as well as our
customer’s
vehicles.
Just like vehicles that are undergoing body repairs, GuitarMania Art is baked in a booth to
ensure high quality finish application.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
43. GuitarMania benefits United Way
of Greater Cleveland. A volunteerdriven
non-profit
organization, United Way brings
together
people
from
the
community, area businesses, other
non-profit
organizations
and
government agencies to address
the needs of some and improve
our community for all.
United Way of Greater Cleveland staff member Greg
Renkas (right) stands next to his guitar, Steampunk Six
String with UW CEO Mike Benz. The guitar is sponsored
by United Way
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
44. “Thunderstruck”
Artist Suzanne Bordine Eidem
www.mayfieldcollisioncenter.com
“Take me out to the ballgame”
Artist Jim Hurguy
“Cavs Rock”
Artist Hector Vega & Tow Warner
DRIVING HOME EXCELLENCE
45. Family owned and operated since
1989, our success is built on our
dedication to provide body shop
customers with the highest quality
products and services at the best
prices, combined with an extraordinary
commitment to customer service.
“City Sounds”
by Candice
Gutzman.
Sponsored by
The Plain
Dealer.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
46. “Lighting Up Rock ‘n Roll” by Rambus Engineers Jim
Mirl, Bob Ezell, Marty Ligas and Tyra Bulson. Sponsored by
Rambus (team photo below).
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
47. Artist Anna Arnold
and local student
Jacob
Friedman
created a guitar that
showcases
Tim
Conway and Petula
Clark,
two
entertainers
that
helped Jacob through
his fight with brain
cancer. Anna and
Jacob met at Art
House on Denison on
Sunday afternoons for
three hours at a time
to create the guitar.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
48. “Healthy Appeal”
Artist Michael Johnson
www.mayfieldcollisioncenter.com
“Home. Work. Play”
Artist: Dan Liuzzi
“House of Healing Rocks”
Artist Sandra Varrone
DRIVING HOME EXCELLENCE
49. Right – “Cleveland Rocks Rain or Shine!” by Sarah &
Brieanna Taylor. Sponsored by Dominion East Ohio.
Below, guitars exit the paint booth at Mayfield Collision
Centers after having clear coat protectant applied over
artwork.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
50. MAYFIELD COLLISION CENTERS
®ROCKS GuitarMania® 2012
“Growing Wings”
by Jenna Fournier.
Sponsored
by
United Way of
Greater
Cleveland.
Mayfield Collision
Centers Refinish
Specialists Brad
Crow (left) and
Chase
Dolan
(right)
volunteered their
time to apply
special clear coat
protection
to
GuitarMania Art
pieces.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
51. The “Alice Cooper” autographed
celebrity guitar. Rock and Roll
Hall of Fame, Sponsor.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
52. “Kubist Guitar at the Hall” by George Kocar was sponsored by
Cleveland State University. It’s pictured fresh out of the spray booth
at Mayfield Collision Centers, and on display in front of the Rock and
Roll Hall of Fame.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
53. “Classic Rock” by Tina, (Artist) was sponsored
by Towlift, Inc.
GuitarMania is an important event in Cleveland
because it showcases the talents of local artists
and supports one of the region’s strongest
resources – United Way.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
54. “Carry The Flame”
Artist Mark Godale
www.mayfieldcollisioncenter.com
“A Peace of Music”
Artist Storm Blanchard
“Beatles Tribute Guitar”
Artist Eric Ortiz
DRIVING HOME EXCELLENCE
55. MAYFIELD COLLISION CENTERS
®ROCKS GuitarMania® 2012
“Cleveland
Skyline” by
Mark Vorgo
Sponsor
Huntington
Bank
The money raised by United Way funds 216 health and
human service programs which in turn help more than
450,000 members of our own community.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
56. United Way CEO
Mike Benz celebrates
the
launch
of
GuitarMania 2012.
According
to
Benz,
“Mayfield
Collision Centers has
been with us for the
last
several
GuitarMania
events…the
clear
coat they apply
ensures the art work
is not harmed in the
elements.”
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
57. “Creativity and Innovation: Inspiring
Cleveland’s Greatest Workplaces”
Artist Joseph Borsuk
www.mayfieldcollisioncenter.com
“Marine Week”
Artist Sgt. Greg Pramik
“No Stone Left Unturned”
Artist Eric Ortiz
DRIVING HOME EXCELLENCE
58. MAYFIELD COLLISION CENTERS
®ROCKS GuitarMania® 2012
“Destination:
Cleveland” Artist
Lisa Elias.
Every Clevelander
knows about the
exhibits,
the
concerts and the
rock stars that
come to the Rock
and Roll Hall of
Fame
and
Museum, but did
you know that this
local icon also
provides
free
classes to school
groups from across
the region?
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
59. A group of local Cleveland school
children come out to the Rock and Roll
Hall of Fame for the premier of
GuitarMania 2012.
The Rock and Roll Hall of Fame and
Museum’s
educational
programs
benefit from a percentage of the
event’s proceeds.
“Flower Power” Artist Jacqueline Kahane Freedman
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
60. Artist Myrya Johnson poses with
“The Underground Railroad”
www.mayfieldcollisioncenter.com
“Chinoiseri de Cleveland”
Artist Niclette Capuano
“Celebrating Innovation”
Artist Andrea Lane
DRIVING HOME EXCELLENCE
61. (Left) Def Leppard’s Phil Collen was a special celebrity
artist for GuitarMania 2012. (Below) Guitars are
premiered at the kick off of GuitarMania in front of the
Rock and Roll Hall of Fame Memorial Day Weekend.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
62. (Left) Artist Rob Masek stands next to his
creation “QRCoda” Guitar sponsored by Eaton.
Each code featured on the guitar takes guests
on a variety of destinations. They include the
Rock
Hall
inductees
YouTube
sites, Fender, Eaton, and more.
(Below) the QRCoda guitar exits the paint
booth at Mayfield Collision Centers.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
63. North Olmsted high school student Justin Riolo opens the door of
the guitar he created with Jason Krucek “Car Guitar” during the
unveiling of GuitarMania 2012. The artists were inspired by the
Mercedes-Benz SLS AMG with gull wing doors
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
64. The Rock and Roll Hall of Fame and
Museum uses music therapy to teach
our city’s youngest and neediest
residents the alphabet to a rock-and-roll
beat. Music therapy also works to keep
older Clevelanders’ minds and bodies
nimble
“Cleveland Icons” by Linda Zust was sponsored by Mid-Continent Coal & Coke Company
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
65. The Rock and Roll Hall of Fame serves as a
beacon for the City of Cleveland; over 8 million
visitors have walked through its doors in the
past 16 years
“Six Decades of Stratocaster” by Artist Dan Loy celebrates Buddy
Holly, Jimi Hendrix, Eric Clapton, Steve Ray Vaughan, John Frusciante, and
John Mayer. Loy projected images of the legendary artists onto the guitar
to perfect the drawings.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
66. “Splash” by artist Jacquleine DelBroco
sponsored by Moen. The guitar is
featured on display at the Rock Hall, as
well as in the paint booth at Mayfield
Collision Centers.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
67. Mayfield founder and president Tom Griffin is
pictured with “Geartar” by Pat Downey and Pete
Gonzales - sponsored by The Sherwin-Williams
Company. The SW waterborne paints used on
this guitar have lower VOC emissions.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE
68. MAYFIELD COLLISION CENTERS
®ROCKS GuitarMania® 2012
Mayfield
Collision
Centers is proud to
support the Rock
and Roll Hall of Fame
and United Way to
display these unique
and
eye-catching
guitars around our
city. GuitarMania® is
just one part of our
overall commitment
to
civic
and
charitable
causes
that benefits the
communities
we
serve.
The Sherwin-Williams Company “Geartar” is pictured in Times-Square New York
alongside Mayfield Collision Centers’ technician Chase Dolan.
www.mayfieldcollisioncenter.com
DRIVING HOME EXCELLENCE