Charles Rathmann

Greater Milwaukee Area, Wisconsin United States

Marketing Communications Analyst

Advertising / Marketing / PR

After more than 20 years of media planning, management, marketing communications and public relations experience, I have learned that I truly enjoy both goal-oriented and purely informative journalism. But I probably deliver the highest value when I can be involved in research-driven strategic marketing communications planning and management. My agency experience was focused primarily on account planning and research, along with a little industry media relations activity. That experience has helped me become a "fast study," allowing me to get up to speed on abstruse technology and business concepts and communicate about them to non-technical audiences. It also helps me see marketing com..