This video will teach anyone in any business how to market automatically, systematically an cost effectively with little or not effort.

1. Automated
Referral
Marketing
Introduces A Totally Automatic
Referral Generator

2. Why Do People Refer?
• Satisfaction with Service
• Trust
• Confidence
• Emotional Attachment
• Bonding

3. Relationship Marketing
Building Relationships
Maintaining
Relationships
Multiplying
Relationships
Maintain Relationships

4. The Start
Internal
Marketing
External Marketing
MEDIA – MARKET -
MESSAGE
1. Easily Targeted
2. Cost Effective
3. Predictable
4. Rapid Employment
5. Relationship Based
6. “Captive Audience”
1. Difficult to Target
2. Costly
3. Unpredictable
4. Long term
Employment
5. Non Relational
6. Unknown Audience

5. Four Steps to Creating A
Predictable Referral
System• Select or Create a Group
(Target)
• Find or Create a Purpose
• Design the Message
• Distribute the Message:
Frequently, Systematically
and Automatically

6. Selecting/Creating a Group
• 1500 - Average number of active patients in
a typical dental practice
• 80 – 20 Rule
• Like Refers Like
• Purpose Marketing – Target a specific
treatment modality (i.e. whitening)
• Generalized Marketing – Asking for
Referrals

7. Find or Create a
Purpose
• Unlimited
• Birthdays
• Holidays
• Introduction of New
[ Fill In the Blank]
• Celebrations
• Events

8. Design the Message
• Create Your Copy
• Keep it Unique
• Keep it Humorous
• Make It Memorable
• Make It Personal
• Determine Frequency – 50 plus times a
year

9. Now Comes The Fun
Part
• Systematic – Send
Out Cards not
Emails
• Automatic – You
Design the
Campaign Once
and It Goes On
Autopilot!

10. Creating Your First
Card
• Select a Card
(i.e. Birthday)
• Create Your Own
Bifold, Trifold or
Postcard
• Editing Your
Card
Go To Internet

11. How Can I Use This In
My Business?
• Birthdays
• Business
Announcements
• Sales
• Thank You Notes
• Holidays
• Just Saying Hi

12. Adding Personality
What Is
PicturePlus?
Add inside and outside,
personalized signatures
to your custom card

13. How Do I Get Started
o to
http://www.sendoutcards.com/50458
and click on Join Now.
elect your
SendOutCards
PackageAdd Your Contacts
dd and Manage
Groups
etup and Manage

14. Get Started Today
• Don’t Wait!
• Costs less than buying a card, writing it
yourself and then mailing it!
• Once it’s set, it runs on its own!
• Unlimited Groups and Campaigns
• Will work in any business!
:// .h t t p w w w s e n d o u t c a r d s
. /5 0 4 5 8c o m
Th a n k s f o r Lis t e n in g
C a r y G a n z D D S
SendOutCards
Automate Your Business
Today!