The document discusses Sun Microsystems' approach to integrating information and collaboration using social media and partnerships. The key aspects of the approach are to maximize spending by re-purposing content, target audiences, and integrate information into workflows. Examples provided include linking a company wiki to blogs, MyLearning, sales and services training sites, and a READ community for content sharing. Content is also integrated from conferences and books, and by leveraging vendors' social media.

1. Embracing New Measures of
Value: Integration and
Collaboration at Sun
Christy Confetti Higgins
Digital Library Lead – Sun Microsystems
Cybrarian - Oracle
March 1, 2010
NFAIS
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2. Sun Confidential: Internal Only 2

3. Good information = Smart decisions
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4. Our Approach: Integration and
Collaboration
• Maximize dollars
spent
• Leverage social media
• Re-purpose content
• Establish partnerships
• Target the audience
• Communicate, participate,
• Integrate into the communicate, participate
workflow
• Bring the content to
where the user is
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5. Let's take a look – mixing learning,
information services and social
media
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6. Our Wiki/Main Site
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7. MyLearning
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8. Sales U and Services Delivery U
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9. Blogging
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10. Feeding Blog to Wiki - Connecting!
Leverage
content partner
videos too
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11. New Initiative: READ Community
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12. RSS Feeds Mapped to
key wiki sites
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13. Content Integration: CEC
conference
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14. Safari Books Online Examples
Senior Sun executives
and subject matter
experts reading lists;
collab around book/video
content mapped to
projects, key subjects,
programs
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15. Leverage Vendor's Social Media
Efforts
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16. Connect with Vendors
• Connect with vendors and allow your users to
connect
• EXAMPLE - Twitter
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17. Search Strategies
• Integration
• Work closely with content partners
• Continue to evaluate effectiveness
• Provide communications and training
• Examples.....
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18. MyLearning
Search
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19. Enterprise Search - GSA
Search on: Market Research
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20. Virtual Worlds...
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21. Safari in Second Life – Learning Events
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22. Sun Author Chats
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23. Java One 2009 – Author Chats
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24. Sun Confidential: Internal Only 24

25. Again....Our Approach

Integrate information into the workflow

Participate in communities

Leverage social media

Re-purpose content

Partner internally and externally

Keep on top of technology to enable
information delivery and collaboration
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26. Thank you!
Christy Confetti Higgins
christy.confetti@sun.com
Skype: cconfettihiggins
www.twitter.com/confetti
www.twitter.com/libraryresearch
blogs.sun.com/library
blogs.sun.com/vw Sun Confidential: Internal Only 2626

27. Appendix
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28. Website / Videos
• History of Information at Sun
> http://thenetworkisthecomputer.com/site/?p=1664
• Blog
> http://blogs.sun.com/library (external blog – internal not
available)
> http://blogs.sun.com/vw
• Twitter
> http://www.twitter.com/libraryresearch
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