SlideShare ist ein Scribd-Unternehmen logo
1 von 23
HOW TO ADD PHOTOGRAPHY
INTO YOUR MARKETING MIX
     C.C. Chapman   Founder, The Cleon Foundation
                               January 6, 2013 Las Vegas, NV NMX
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SILVER
  BULLETS
  DON’T
  EXIST
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
ALWAYS CREATE AN
EMOTIONAL RESPONSE
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
START THINKING
    VISUALLY
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
ALL CONTENT NEEDS PHOTOS




C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SOCIAL
                             PHOTOGRAPHY
                               IS HERE TO
                                  STAY

C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SIZE
DOESN’T
MATTER
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
LOOK FOR
MOMENTS
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SHARE
WHAT NO
ONE ELSE
  CAN
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SHOOT LIKE
  A KID
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
YOU CAN CHOOSE HOW
 THE WORLD SEES YOU




C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
OK C.C. YOU’VE CONVINCED ME.


HOW DO I
 DO IT?
C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
LEARN YOUR
                     GEAR


C.C. Chapman    @CC_Chapman   #NMX   CC-Chapman.com
DEVELOP A WORKFLOW




C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
ONLY WAY TO GET BETTER IS TO
SHOOT
MORE

C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SHARE WHAT
YOU SHOOT




C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
OBSERVE OTHERS




C.C. Chapman       @CC_Chapman   #NMX   CC-Chapman.com
ANYTHING FOR THE SHOT




C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
SHOOT
WHAT
YOU LOVE


C.C. Chapman   @CC_Chapman   #NMX   CC-Chapman.com
C.C. Chapman
               BE YOU
                @CC_Chapman   #NMX   CC-Chapman.com
cc.chapman@gmail.com

                                Flickr.com/CC_Chapman

                                500px.com/CC_Chapman

                               Instagram.com/CC_Chapman




C.C. Chapman   @CC_Chapman      #NMX               CC-Chapman.com

Weitere ähnliche Inhalte

Andere mochten auch

Innovation Growth Strategies for Small Business
Innovation Growth Strategies for Small BusinessInnovation Growth Strategies for Small Business
Innovation Growth Strategies for Small BusinessAlex Blom
 
Top 3 Business Growth Strategies | RTOWN
Top 3 Business Growth Strategies | RTOWNTop 3 Business Growth Strategies | RTOWN
Top 3 Business Growth Strategies | RTOWNRTOWN
 
Tna Effective Leadership In Retail Business
Tna   Effective Leadership In Retail BusinessTna   Effective Leadership In Retail Business
Tna Effective Leadership In Retail Businessoutsourcingonline
 
101+ Actionable Business Growth Strategies by World Renowned Business Experts
101+ Actionable Business Growth Strategies by World Renowned Business Experts101+ Actionable Business Growth Strategies by World Renowned Business Experts
101+ Actionable Business Growth Strategies by World Renowned Business ExpertsVirtualStaffing1
 
Photography marketing plan
Photography marketing planPhotography marketing plan
Photography marketing planMoataz Mahmoud
 
Business of Photography
Business of PhotographyBusiness of Photography
Business of PhotographyCLreps
 
Build, Buy or Ally Growth Strategies for Business
Build, Buy or Ally Growth Strategies for BusinessBuild, Buy or Ally Growth Strategies for Business
Build, Buy or Ally Growth Strategies for BusinessCisco Canada
 
Business Plan: Photography Business
Business Plan: Photography Business Business Plan: Photography Business
Business Plan: Photography Business Moin Sarker
 
Establish a Photography Business
Establish a Photography BusinessEstablish a Photography Business
Establish a Photography Businessjanice sullivan
 
Photographer presentation
Photographer presentation Photographer presentation
Photographer presentation alexricher
 
Business Plan: Photography Business (slides)
Business Plan: Photography Business (slides)Business Plan: Photography Business (slides)
Business Plan: Photography Business (slides)Moin Sarker
 
Growth vs. Scale: Business Strategy, Product Mix, Business Growth Strategy
Growth vs. Scale: Business Strategy, Product Mix, Business Growth StrategyGrowth vs. Scale: Business Strategy, Product Mix, Business Growth Strategy
Growth vs. Scale: Business Strategy, Product Mix, Business Growth StrategyRoland Frasier
 
Motivation. chpt 14
Motivation. chpt 14Motivation. chpt 14
Motivation. chpt 14Chandan58
 
Entrepreneur 4: Business Strategies & Rapid Growth Strategies
Entrepreneur 4: Business Strategies & Rapid Growth StrategiesEntrepreneur 4: Business Strategies & Rapid Growth Strategies
Entrepreneur 4: Business Strategies & Rapid Growth StrategiesBernard Leong
 
Growth Strategies
Growth StrategiesGrowth Strategies
Growth StrategiesKamraan
 
Business Growth Strategies
Business Growth StrategiesBusiness Growth Strategies
Business Growth Strategiesfolaiya
 

Andere mochten auch (19)

Innovation Growth Strategies for Small Business
Innovation Growth Strategies for Small BusinessInnovation Growth Strategies for Small Business
Innovation Growth Strategies for Small Business
 
Top Strategies for Business Growth in 2015 - CCI Malaga Business Workshop
Top Strategies for Business Growth in 2015 - CCI Malaga Business WorkshopTop Strategies for Business Growth in 2015 - CCI Malaga Business Workshop
Top Strategies for Business Growth in 2015 - CCI Malaga Business Workshop
 
Top 3 Business Growth Strategies | RTOWN
Top 3 Business Growth Strategies | RTOWNTop 3 Business Growth Strategies | RTOWN
Top 3 Business Growth Strategies | RTOWN
 
Tna Effective Leadership In Retail Business
Tna   Effective Leadership In Retail BusinessTna   Effective Leadership In Retail Business
Tna Effective Leadership In Retail Business
 
101+ Actionable Business Growth Strategies by World Renowned Business Experts
101+ Actionable Business Growth Strategies by World Renowned Business Experts101+ Actionable Business Growth Strategies by World Renowned Business Experts
101+ Actionable Business Growth Strategies by World Renowned Business Experts
 
Photography marketing plan
Photography marketing planPhotography marketing plan
Photography marketing plan
 
Business of Photography
Business of PhotographyBusiness of Photography
Business of Photography
 
Build, Buy or Ally Growth Strategies for Business
Build, Buy or Ally Growth Strategies for BusinessBuild, Buy or Ally Growth Strategies for Business
Build, Buy or Ally Growth Strategies for Business
 
Business Plan: Photography Business
Business Plan: Photography Business Business Plan: Photography Business
Business Plan: Photography Business
 
Establish a Photography Business
Establish a Photography BusinessEstablish a Photography Business
Establish a Photography Business
 
Photographer presentation
Photographer presentation Photographer presentation
Photographer presentation
 
Motivational theories
Motivational theoriesMotivational theories
Motivational theories
 
Business Plan: Photography Business (slides)
Business Plan: Photography Business (slides)Business Plan: Photography Business (slides)
Business Plan: Photography Business (slides)
 
Growth vs. Scale: Business Strategy, Product Mix, Business Growth Strategy
Growth vs. Scale: Business Strategy, Product Mix, Business Growth StrategyGrowth vs. Scale: Business Strategy, Product Mix, Business Growth Strategy
Growth vs. Scale: Business Strategy, Product Mix, Business Growth Strategy
 
Motivation. chpt 14
Motivation. chpt 14Motivation. chpt 14
Motivation. chpt 14
 
Entrepreneur 4: Business Strategies & Rapid Growth Strategies
Entrepreneur 4: Business Strategies & Rapid Growth StrategiesEntrepreneur 4: Business Strategies & Rapid Growth Strategies
Entrepreneur 4: Business Strategies & Rapid Growth Strategies
 
Growth Strategies
Growth StrategiesGrowth Strategies
Growth Strategies
 
Business Growth Strategies
Business Growth StrategiesBusiness Growth Strategies
Business Growth Strategies
 
Business Growth & Strategy
Business Growth & StrategyBusiness Growth & Strategy
Business Growth & Strategy
 

Mehr von C.C. Chapman

The Best Content Strategy: Tell Your Story & Be Amazing
The Best Content Strategy: Tell Your Story & Be AmazingThe Best Content Strategy: Tell Your Story & Be Amazing
The Best Content Strategy: Tell Your Story & Be AmazingC.C. Chapman
 
Amazing Things Will Happen When Your Content Rules
Amazing Things Will Happen When Your Content RulesAmazing Things Will Happen When Your Content Rules
Amazing Things Will Happen When Your Content RulesC.C. Chapman
 
How to Build a Passionate Social Media Team
How to Build a Passionate Social Media TeamHow to Build a Passionate Social Media Team
How to Build a Passionate Social Media TeamC.C. Chapman
 
Social Media Is A Small Town
Social Media Is A Small TownSocial Media Is A Small Town
Social Media Is A Small TownC.C. Chapman
 
Passion Is Contagious
Passion Is ContagiousPassion Is Contagious
Passion Is ContagiousC.C. Chapman
 
Making Media As Marketing
Making Media As MarketingMaking Media As Marketing
Making Media As MarketingC.C. Chapman
 
Pushing the Limits of Web 2.0
Pushing the Limits of Web 2.0Pushing the Limits of Web 2.0
Pushing the Limits of Web 2.0C.C. Chapman
 

Mehr von C.C. Chapman (7)

The Best Content Strategy: Tell Your Story & Be Amazing
The Best Content Strategy: Tell Your Story & Be AmazingThe Best Content Strategy: Tell Your Story & Be Amazing
The Best Content Strategy: Tell Your Story & Be Amazing
 
Amazing Things Will Happen When Your Content Rules
Amazing Things Will Happen When Your Content RulesAmazing Things Will Happen When Your Content Rules
Amazing Things Will Happen When Your Content Rules
 
How to Build a Passionate Social Media Team
How to Build a Passionate Social Media TeamHow to Build a Passionate Social Media Team
How to Build a Passionate Social Media Team
 
Social Media Is A Small Town
Social Media Is A Small TownSocial Media Is A Small Town
Social Media Is A Small Town
 
Passion Is Contagious
Passion Is ContagiousPassion Is Contagious
Passion Is Contagious
 
Making Media As Marketing
Making Media As MarketingMaking Media As Marketing
Making Media As Marketing
 
Pushing the Limits of Web 2.0
Pushing the Limits of Web 2.0Pushing the Limits of Web 2.0
Pushing the Limits of Web 2.0
 

Kürzlich hochgeladen

BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLkapoorjyoti4444
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Falcon Invoice Discounting
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableSeo
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptxnandhinijagan9867
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...lizamodels9
 
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceEluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceDamini Dixit
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizharallensay1
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxWorkforce Group
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noidadlhescort
 
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂EscortCall Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escortdlhescort
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperityhemanthkumar470700
 

Kürzlich hochgeladen (20)

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceEluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂EscortCall Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 

How to Add Photography Into Your Marketing Mix