My Marketing Plan To Sell Your Home

Cathyann Cusimano, Realtor
Virtuous Real Estate
DRE# 01411651

Sell Your Property for The Best Possible Price
Minimize Your Stress and Inconvenience
Protect Your Interest and Help You to Avoid Pitfalls
Sell Your Property Quickly, Yet Minimize Sacrifices

Cathyann Cusimano| Virtuous Real Estate| 408-472-6091 | www.southbayrealtypro.com | DRE# 01411651

Why are you deciding to sell now?
Do you have to or want to sell?
Are you looking to buy another home?
What are you looking for in an agent?


I will prepare a free personal comprehensive market analysis for
your home to help establish the most effective asking price for
your property.


The Goal – Get your Home in Top Condition To Command Top Price

See Your Home Like a Buyer
Declutter and Depersonalize
“Stage” With What You Have


If you are able to (especially for an as-is sale), it is good to
eliminate inspection surprises as well as to have the information
available for prospective buyers:
Property Inspection
Termite Inspection
Roof Inspection


The “For Sale” sign creates a great deal of buyer interest.
A flyer box added to our sign provides passers by a quick look at
important home features and contact information. This helps keep
you from losing potential buyers who just happened to be driving in
your neighborhood.


A Supra electronic lock box provide state-of-the-art
security while ensuring that your home is accessible to
agents to show to their buyers. The electronic lock box
allows me to find out who accessed your home.
Statistics show that using a lock box increases the
number of buyer showings by 40%.


The multiple listing service or MLS is a database, which
provides a thorough, detailed, descriptive, and complete
description of your property; making it available to several
thousand agents in Santa Clara County. Included in your MLS
listing are photos, maps, tax information, Open House, videos,
and showing instructions. This information is automatically
sent to public Internet sites.


A full color brochure emphasizes all the important features of
your home.
Brochures provide a reminder of the great impression that your
home made in comparison to other listings that buyers looked
at on the same day.
When placed in a flyer box, the brochures help provide interest
to spontaneous buyers passing by.


I will provide a binder to be left in your home that will answer
most buyer questions about your home, local schools,
inspections and other information that the buyer needs to make
their decision.


Your listing will be included in all office advertising
including, newspapers and internet advertising.
Electronic Flyers – Full color brochures sent to agents active in
your area.


Broker Tour – I will hold your home open for all agents in your
area to preview. This creates broker interest, and reminds them
of a possible match for their client. Broker comments will be
reported back to you.
Open House – I will hold your home open to the public to
attract prospective buyers. Your open house will be advertised
on the MLS, my website, Craigslist and with physical signs.


Your home is added to the featured
listings page of southbayrealtpro.com
The “buyer match” feature of this site
allows me to refer your home to all
agents with buyers looking for a home
that matches your features.


Constant advertising to social media sites
like Facebook, Twitter, Linkedin and
Youtube provides links to potential buyers.
Once again, Buyers get to see
pictures, disclosures, school
information, virtual tours and videos of your
property.


Yes, I video advertise!
Many potential buyers have been turned off by misleading
photos and professional virtual tours.
Video allows potential buyers to “walk” through your home.
The average person spends about 15 minutes/day looking at
YouTube. It is the 2nd most used search engine.
Uploaded videos are easy to link to in social networking,
which allows others to share with their friends.


Inform you of new properties that come on the market that may
have an impact on the sale of your home.
Follow up with agents that have shown your property to
prospective clients in order to obtain buyer feedback.
You will receive regular emailed reports detailing actions taken
or needed, feedback on showings, and changes in market
conditions that could affect the sale of your home.


I look forward to working with you to get your home sold.
Contact me directly at 408-472-6091
To get started immediately


My Marketing Plan To Sell Your Home

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My Marketing Plan To Sell Your Home