1. FILM POSTER AND
MAGAZINE
DRAFTS

2. This was my first proper draft of the poster on
adobe photoshop. I set the background as a
simple black and white; blending the two into
one another as the black quickly fades from the
top into the white. At the top of the poster I put a
coverline to draw attention to the film; giving it
a good reputation by relating it to previously
released films. I then placed the image of the
two sides of the heart in the centre of the page,
slightly towards the top, with a black outline
around it to separate it from the background. The
tagline ‘friends forever’ is placed above it, so it’s
not too near to the title, with ‘forever’ written in
italic, red to show its questioning tone. The title
‘Best Friends’ is then spread across the bottom
of the page in a big font with a bold font; the
‘best’ is in red to contrast the black that ‘friends’
is written in. I then placed a text box at the
bottom of the page in a small font so it doesn’t
take away from the poster but placed ‘coming
soon’ in a rather big font to stand out against it.

3. I used the same type of image for the poster; with
a broken heart necklace placed towards the top of
the screen to look like it’s hovering down into the
poster. I placed a text box at the top of the poster,
to the right hand side, describing the previous
films by the posters in a white text to contrast the
grey background, but not too drastically. I then
placed another text box on the other side of four
start shapes, in red to further stand out against the
background, portraying a review of the film. I put
another review quote below the image, on the
right hand side in capitals with quite spaced out
writing to draw attention and make it seem
bolder.
At the bottom of the page I had a text box across
the whole width of the page; which just gives
film credits of the production companies and
actors – I put this in plain white text, written in
capitals, to be quite bold yet small so that it
wouldn’t be seen as quite a big part of the poster.

4. For this poster I changed the image of
the broken love heart by creating my
own shapes and then used the effects to
make it look 3D and create a shadow
effect; I did so by using the bevel and
emboss, inner and outer glow, stroke
and drop shadow effects. I made sure
the image had a dark outline to allow it
stand out against the slightly darker
grey used for the background.
I then created added a text box
containing a release date of the film to
show it’s a poster and relate the poster
to the film.

5. I tried a new image for the poster; of the villian
actress but to differ it from the image on the
magazine cover I created a layer mask and used
the gradient tool to make the image fade; by
using the transparency option on the gradient
tool. Afterwards I cut around the image so that
only the actress’ face was left and made it smaller
so that it only took up the centre of the picture.
I placed a dark black background behind the
image to highlight the image as the lightest thing
on the poster.
Finally, I added the same coverlines I’d used on
the other poster but changed them around to fill
up the poster but leave the image in the middle
untouched. I also changed the font the date of the
release is written in and made it a darker red to
stand out.
However, I think this poster is too dark as the title
‘Best Friends’ can barely be seen on the black
background.

6. FILM
MAGAZINE
DRAFTS

7. For this poster I created a film strip that
ran along the top of the cover with each
letter of ‘take’ standing in a different box.
I wrote the text in red to stand out against
its white background and create the
colour scheme of black, white and red. I
then created a sticker like image to sit on
top of the poster in a red background;
putting white text on top of it.
I used white writing for the coverlines on
the right hand side of the magazine with
red line underneath the first two text
boxes which I put in a slightly bigger
font. The lower four are in a smaller font
with small red diamonds separating them.
The title ‘Best friends’ is placed at the
bottom in white to stand out against the
black background with the text ‘exclusive
interview’

8. For this poster idea I changed the masthead of the
magazine ‘take’ to stand in the centre of the
poster in a bold red text; giving it a slight, light
grey glow around the outside to make it stand out
against the image and give it a bolder outline.
However, I’ve decided not to use this masthead
as it’s too plain and blends into the image too
much.
I then changed the title of ‘best friends’ to be
written in a text that looks like it’s written in
blood. I gave this a white, scratchy outline so that
it stood out against the black background.
However, this text is too much like the one used
on the poster and seems too similar; therefore, I
won’t use it on the final draft.
I included a coverline that runs along the bottom
of the poster; with names of other films to give a
little detail as to what’s inside. I also included a
sticker like image to stand out against the
background and have more eye catching things
on the poster.

9. For the next draft I used the film strip masthead
again as it stands out well and makes it clear
that it’s a film magazine. I used the same idea
of the coverlines being placed on the right hand
side in white writing with the first two
coverlines written in a slightly bigger font.
However, I placed the ‘REVIEWS’ in red to
stand out against the rest of the white text but
I’m not sure whether it stands out well enough,
and did the same with ‘100’. The rest of the
coverlines are smaller as they’re film names
that feature within the magazine.
I kept the idea of the sticker over the top of the
cover but put it on the left hand side to separate
the other coverlines and fill more of the page.
I changed the font of the title ‘Best Friends’ to
a bold, silver font in order to stand out against
the black background and differ from the
colour scheme of the magazine.

10. I kept the same format of the last draft but
changed added a few extra features to fill up
the cover and make it look fuller and stand out.
I first added another coverline of ‘The A-Z of
Comedy’ in a different, typewriter font with a
grey background to make it clear that it’s
different.
I then added a red triangle to the bottom right
hand side of the cover where I put a text box
that related to the ‘best friends’ title but
allowed it to seem different to the rest of the
page whilst adding more colour.
Lastly, I added a barcode and placed it in the
bottom left hand corner to show it is a
magazine cover.