2. Overview
• Why you need a internet marketing plan
• Pick a niche (Know your ideal client)
• Build a strategy to attract them
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3. Niche
• Pick a person, problem, or person with a
problem.
• Bonus: If the niche hangs out together online
or in-person.
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4. Ideal Client
• Hair Color, eye color, name, age, family info
• What do they wake up at 3 am worrying
about and wanting to pay for?
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