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Sharing experiences about the Norway Portal
- 1. Sharingexperienceswith the Norway Portal Carina Ekornes, 02.06.2010
- 3. Main objectives Promote Norway as a resourceful, engaged and reliable partner Help the missionprovideefficient service to Norwegiansabroad and to the population of the host country Giveeasyaccess to web sites in Norway relevant for an internationalaudience
- 4. The structure of the Norway Portal
- 5. Positive experiences(notes from the course) Design Modern design, visuallyattractive Offers more flexibility, e. g with the use of different layouts. Eventcalendarmuchappreciated Horizontalmenuworksbettercompared to the verticalmenuwehadbefore Edit mode Userfriendly and easy to update Quicker and more stable Navigation Easy to navigate Functionality The integrated search engine FAST works well and related articles works well Interactive media, e. g. for the use of videos onyoutube is appreciated
- 6. Challengingexperiences(notes from the course) Navigation Difficultiesunderstanding the section ”Embassy” Rollover menu would be useful Another section in the global menu would be useful Design Portrait pictures not possible in section view Top image (girl) is too big and the picture is not very Norwegian Pictures are hard to find New functionality Events should have the possibility to define different dates / places Commentary field under each article would be useful for the visitors Edit mode Necessarytraining not provided and newinformation, e.g. about the newuser manual, not communicated to all local editors Changing the order of links, articles and sidebar elements takes too much time Would be useful to edit from other web browser than Internet Explorer. Languages Eg. czech site have a dedicated english section with czech system words When on Embassy has two sites, it is not possible to switch between the articles published on both languages. You will always be directed to the frontpage.
- 8. Embassy’sopeninghours, staff membersareeasy to access
- 9. Accreditation (copyright) and alternate text (law) is missing
- 10. Subscriberarticlesare in many cases not publishedcorrectly (logonrequired)
- 11. Countryinformationare not updated the last threemonths (date is essential)
- 12. Fall in statistics (10 % in average, april 2010 compared to april 2009)
- 14. Priority areas 2010 Improving the usability and finishing the design (spring 2010) Developingnewfunctionality for events and newsletters(summer 2010) Exploring sosial media (spring 2010) Updating the user’s manual (3 times a year) Developinge-learning for beginners(summer 2010) Creating a contentstrategy(autumn 2010) Updatingbackgroundarticles(winter 2010)
- 15. Useful links All sites: www.norway.info User’s Manual: https://norwayportal.mfa.no/en/Online-documentation1/ Learn from statistics: http://statistics.mfa.no/ webdesk@mfa.no / photo@mfa.no
Hinweis der Redaktion
- Whereas the others have presented something new, i will do something old, 1 year old.The Norway Portal is Norway’s official web site abroad. All Norwegian embassies and delegations offer their own version of the Norway Portal to their local audience There are app. 110 versions of the portal (please refer to www.norway.info for an overview) 150 articles are the same on 19 languages Half of all web sites are in EnglishThe portal was launched in 2003 and upgraded in 2009. I will know show you a short presentation of the Portal made by the designers. The Golden Tag is Norway´s most important event for digital marketing, and was first and foremost founded to stimulate and reward the new heroes of digital creativity.This presentation was made by the designers when they nominated the new Portal for the prize Golden Tag in the category ”best information web site”. The jury were satisfied and we won the silver. It is of course nice that the Norwegian jury likes it, but are they capable of judging us?
- Information we are obligded to provide, information we should provide). Next week we will send out a reminder to update all articles about the host country. Oppfylle informasjonsplikt til norske borgere Stasjonens arbeidsoppgaver, Prosjekter, Synliggjøre norske aktører 1 year after the launch, are we doing the job better?Did you know that 85 % of visitors are foreigners
- Background: Equal for all / 150 articles within all areas (produced in 19 languages, which are Centrally: Optional articles focusing on Norway and Norwegian relation of international interest (produced and published by webdesk in Oslo, also translated into Norwegian, English, French, Spanish and Russian)Locally: Produced and published by the mission / Up to you (mainly local language)
- Bruk gjerne flere kilder, hent ut essensen og skriv om, i egne ord. Spesielt viktig å kreditere om man henter sitat fra en kilde – men kilde skal oppgis selv om man skriver det om til indirekte tale.Sitater må krediteres – ’xxxx’, sier xxxx til Aftenposten.no.TIPS: Start med å skaffe bilder – tar ofte litt tid – ring gjerne Lenke til eksterne sider i nytt vindu.Etikk, redelighet, oppgi kilderOppgi heller kilde en gang for mye, spesielt i begynnelsen – dette går seg til med erfaring.