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1 von 50
Don’t Let Someone
Else Tell Your Career Story:
@CareerSherpa
Ideas for building online visibility
What We’ll Cover
Why YOU have to speak up
Personal Websites
Infographic Resumes
Tools
Social Media Updates
Benefits (Who & Why)
Google Is Your Resume
92%
Employers Search Social Media
Your Story Is Already Out There
“60% [of recruiters] are looking
for information that supports job
seekers qualifications for the job.
For some occupations, this could
include a professional portfolio.”
Rosemary Haefner,
Chief Human Resources Officer at
CareerBuilder
HR & Hiring Managers Say…
Online Portfolio Content
About/Bio
Resume/Experience
News/Blog
Specialties/Services
Portfolio/Projects
Contact
Visuals Support Your
Qualifications
Website Elements With the
Best Response from
Employers
Branded.me
27% 26%
22%
19%
0%
10%
20%
30%
work experience pictures biography personal interests
content without images content with images
Skyword
Social Science Research Network
Match frequently
used words from job
postings…
Another Way To Use Visuals
“Create and/or deliver presentations…”
“Conduct research …”
“Resolve customer issues…”
“If you were stuck in a cubicle laden with
landmines and bombshells exploding all
around you; reinforcements on resource and
business objectives are scattered to the floor
and the phones are ringing like sirens…
there is only one heroine I would call to
harness the bearing, tact, initiative,
eagerness, understanding, courage and
forward thinking to get the job done. Her
name is Natalie Tarpinian-
ALIAS: Best In The Biz”
“Manage project details…”
“Troubleshoot…”
http://commons.wikimedia.org/wiki/File:Deletion_process_on_English_Wikipedia_(flowchar
t).jpg
Still Nothing…
Ideas
Personal Websites
LinkedIn
5 Things To Do On LI Today
• Embed media (docs, pictures, video)
• Link to personal website
• Write a blog post once a month
• Update status once a day
• Create a SlideShare presentation
about YOU!
Branded.me
About.me
WordPress
nonprofits,
Weebly Wix
MoonFruit SquareSpace
Neomam.com
th
Infographic Resumes
Easily Convert LinkedIn
Re.vu
Kelly & Visual.ly
Vizualize.me
Quick Points
Do
• Buy your domain name.
• Use multimedia.
• Include link to portfolio on
resume, email signature,
LinkedIn.
Don’t
• Require files that need to
be downloaded.
• Make your site overly
complicated, confusing.
• Try to be all things to all
people.
Share & Promote
7 Outstanding Reasons to Hire
Michelle Chance-Sangthong.
My Visual Resume.
Chris Shade Presume:
What do I do?
Be Bold. Take Risks
• Share in status updates on social
media
• Send directly to hiring manager via
Email
• Present In-Person while networking
• Publish a SlideShare presentation
• Embed all visuals in LinkedIn
• Include in email signature
Benefits
51%received new
customers or clients
48% 53%received new job
opportunities
received new
professional
recognition
Of those who DID have a
personal portfolio/website
is more valuable to their long-
term career than a resume.63%
85%
will become more important
over the next 5 years when it
comes to career success.
A Personal Website…
Who Should Be Online?
www.careersherpa.net
Connect
with
me! @CareerSherpa

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Don’t Let Someone Else Tell Your Career Story

Hinweis der Redaktion

  1. http://www.careerbuilder.com/share/aboutus/pressreleasesdetail.aspx?sd=5%2f14%2f2015&siteid=cbpr&sc_cmp1=cb_pr893_&id=pr893&ed=12%2f31%2f2015
  2. http://www.glassdoor.com/blog/top-10-recruiters-share-impress/
  3. These are personal and use the first person.
  4. This is the samples/examples of work. So whether you are working independently and showing work or want to highlight projects, this is the landing page for all those things.
  5. Kinetic Pen
  6. Make it easy and give them options. Everyone has a preference for how they would like to reachout.
  7. Content is king as the saying goes.
  8. The human brain is wired for images, not words. Words were invented long after the human evolved. Images evoke emotion.
  9. Words on a page don’t teach…
  10. Recreate or adapt a presentation you have given or created. Use a photograph or video of you delivering presentation
  11. Show your research outline or map the process used to conduct a research project. Create a mind map to show your logic Compile a list of your favorite research sources
  12. Include a testimonial from a happy customer Use an excerpt from a manager’s performance review citing your customer service performance. Use a photo of you receiving an award for customer service
  13. Show a project timeline, Gantt chart or diagram showing the flow of people, resources and activities
  14. Show decision matrix or if-then flow chart outlining your thought process. Use a before and after photo or diagram
  15. Create a mock up or sample report, summary, or flowchart to prove you have the skills. Use personal samples (budget, calendar, website, etc.) Volunteer with a non-profit, family, friend, or neighbor to deliver a project which you can use to document.
  16. Portfolio Contents Samples of your work Headshot Bio or Summary Text and Infographic Resumes Social Media outlet links Letters of recommendation or testimonials Satisfied customer/client emails Awards or recognition Special projects Volunteer involvement
  17. Branded Focused Media-rich Did you create a flow chart or process? Did you write a summary report or technical instructions? Did you design a form, logo or website? Testimonials are just one idea. You can upload an infographic resume, flow chart, text resume, report or any other document you feel is worthy of public recognition.   Photos Newsletter articles Testimonials Work samples Video
  18. 75% of those surveyed chose to build the site themselves through Wordpress or other website builder options https://branded.me/blog/personal-website-research
  19. See handout of options. This will change…
  20. For example…
  21. Content is king as the saying goes.
  22. Kelly and Visually partner to bring you this solution using your LinkedIn information. There are several different styles to choose from.
  23. This is just a partial list of popular online infographic tools.
  24. Branded.me study: December 2 and December 16, 2014. For this survey, a total of 15,072 respondents entered the survey, however, only 600(4%) qualified based on the required criteria of having a personal website. The 600 respondents aged 16–69