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30_ 60_ 90_ Plan for Start-Ups

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A 30-60-90 Day Plan to drive start-up success.

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Begin  with  the  end  in  mind   AREA   30   60   90   FUNDABLE   MILESTONES   Technology   Scalable   product   Customers   3  referencable   customers   Financials   $100k  in   revenue   Team   CTO  hired   Page  1   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  
IdenIfy  short  term  goals   AREA   30   60   90   FUNDABLE   MILESTONES   Technology   Beta  launch   Beta  V2   Beta  V3   Scalable   Product   product   roadmap   Customers   20  customer   4  pilot   2  pilot   3  referencable   calls   prospects   proposals   customers   Financials   1st  close  seed   Final  close  seed   Financial  plan   $100k  in   round   round   complete   revenue   Team   CTO  job  spec   CTO  job   Interview  CTO   CTO  hired   posIngs   candidates   Page  2   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  
Assign  responsibiliIes   AREA   30   60   90   FUNDABLE   MILESTONES   Technology  -­‐   Beta  launch   Beta  V2   Beta  V3   Scalable   Paul   Product   product   roadmap   Customers  -­‐   20  customer   4  pilot   2  pilot   3  referencable   Owen   calls   prospects   proposals   customers   Financials  -­‐   1st  close  seed   Final  close  seed   Financial  plan   $100k  in   Beth   round   round   complete   revenue   Team  -­‐  Jessica   CTO  job  spec   CTO  job   Interview  CTO   CTO  hired   posIngs   candidates   Page  3   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  
Update  regularly   AREA   30   60   90   FUNDABLE   MILESTONES   Technology  -­‐   ✓Beta  launch   Beta  V2   Beta  V3   Scalable   Paul   Product   product   roadmap   Customers  -­‐   20  customer   4  pilot   2  pilot   3  referencable   Owen   calls   prospects   proposals   customers   Financials  -­‐   ✓1st  close  seed   Final  close  seed   Financial  plan   $100k  in   Beth   round   round   complete   revenue   Team  -­‐  Jessica   ✓CTO  job  spec   CTO  job   Interview  CTO   CTO  hired   posIngs   candidates   Page  4   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  

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30_ 60_ 90_ Plan for Start-Ups

  • 1. Begin  with  the  end  in  mind   AREA   30   60   90   FUNDABLE   MILESTONES   Technology   Scalable   product   Customers   3  referencable   customers   Financials   $100k  in   revenue   Team   CTO  hired   Page  1   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  
  • 2. IdenIfy  short  term  goals   AREA   30   60   90   FUNDABLE   MILESTONES   Technology   Beta  launch   Beta  V2   Beta  V3   Scalable   Product   product   roadmap   Customers   20  customer   4  pilot   2  pilot   3  referencable   calls   prospects   proposals   customers   Financials   1st  close  seed   Final  close  seed   Financial  plan   $100k  in   round   round   complete   revenue   Team   CTO  job  spec   CTO  job   Interview  CTO   CTO  hired   posIngs   candidates   Page  2   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  
  • 3. Assign  responsibiliIes   AREA   30   60   90   FUNDABLE   MILESTONES   Technology  -­‐   Beta  launch   Beta  V2   Beta  V3   Scalable   Paul   Product   product   roadmap   Customers  -­‐   20  customer   4  pilot   2  pilot   3  referencable   Owen   calls   prospects   proposals   customers   Financials  -­‐   1st  close  seed   Final  close  seed   Financial  plan   $100k  in   Beth   round   round   complete   revenue   Team  -­‐  Jessica   CTO  job  spec   CTO  job   Interview  CTO   CTO  hired   posIngs   candidates   Page  3   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.  
  • 4. Update  regularly   AREA   30   60   90   FUNDABLE   MILESTONES   Technology  -­‐   ✓Beta  launch   Beta  V2   Beta  V3   Scalable   Paul   Product   product   roadmap   Customers  -­‐   20  customer   4  pilot   2  pilot   3  referencable   Owen   calls   prospects   proposals   customers   Financials  -­‐   ✓1st  close  seed   Final  close  seed   Financial  plan   $100k  in   Beth   round   round   complete   revenue   Team  -­‐  Jessica   ✓CTO  job  spec   CTO  job   Interview  CTO   CTO  hired   posIngs   candidates   Page  4   ©  2012  Society  of  Kauffman  Fellows.  All  rights  reserved.