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U.S. Trade Opportunities  &  Challenges November 16, 2011
WHAT DO U.S. BRANDS AND RETAILERS WANT?
[object Object],[object Object],[object Object],[object Object]
A storyboard…
Global Value Chain Storyboard Where are the vendors? Design Vendor Partnerships Global Sourcing Merchandising Regulatory Coherence for Labeling & Testing Logistics Customs Enforcement Manufacturing Global Retail
[object Object],[object Object],[object Object],[object Object],Design
Design While designers bring the inspiration, each vendor and factory must be pre-approved and meet detailed criteria before production starts.  Compliance is the price of entry.  Vendor Partnerships
[object Object],[object Object],[object Object],[object Object],[object Object],Global Sourcing
A liberal, simple, streamlined rule of origin. TPP needs…
[object Object],[object Object],[object Object],[object Object],Where are the vendors?
[object Object],[object Object],[object Object],[object Object],Merchandising
Manufacturing
Companies with a global value chain have a number of regulatory requirements Regulatory Coherence
Companies with a global value chain have a number of labeling requirements Labeling Requirements
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Testing Requirements
Harmonized rules & regulations, especially product safety & labeling. TPP needs…
[object Object],[object Object],[object Object],Logistics
[object Object],[object Object],[object Object],Customs Enforcement
Harmonized and streamlined procedures throughout the supply chain. TPP needs…
[object Object],[object Object],[object Object],[object Object],Global Retail
Global Value Chain Storyboard Where are the vendors? Design Vendor Partnerships Global Sourcing Merchandising Regulatory Coherence for Labeling & Testing Logistics Customs Enforcement Manufacturing Global Retail
What Makes Western Hemisphere Sourcing Successful? ,[object Object],[object Object]
Rank  Country  Market Share  Growth  Duty-Free Top Apparel Suppliers YE August 2011 1 China 40.79 2.74 - 2 Vietnam 8.20 14.41 - 3 Bangladesh 6.76 13.19 - 4 Indonesia 5.40 12.79 - 5 Honduras 5.07 7.21 94.90 6 Cambodia 4.14 19.53 - 7 Mexico 3.86 2.73 86.19 8 India 3.85 2.03 - 9 El Salvador 3.32 9.68 92.83 10 Pakistan 2.72 0.59 - 11 Thailand 1.66 -4.60 -
Rank  Country  Market Share  Growth  Duty-Free Top Apparel Suppliers YE August 2011 12 Nicaragua 1.65 22.94 56.32 13 Philippines 1.54 10.99 - 14 Guatemala 1.34 6.62 60.95 15 Sri Lanka 1.32 4.84 - 16 Haiti 1.14 18.28 74.33 17 Egypt 0.96 6.22 98.38 18 Dom. Rep. 0.93 2.88 90.43 19 Jordan 0.74 -1.09 99.69 20 Taiwan 0.63 -5.32 - 21 Malaysia 0.51 1.88 - 22 Korea 0.33 -10.66 -
Total Apparel Preference Trade
U.S. Apparel Imports from CAFTA
U.S.-Central America FTA Trade 2005 Trade Today Costa Rica:  $167.6 million $167.1 million ,[object Object],$5.2 million ,[object Object],$163.8 million Dominican Republic:  $658.6 million $658.6 million ,[object Object],$10.5 million ,[object Object],$648.1 million El Salvador:  $2,811.1 million $1,811.1 million ,[object Object],$43.8 million ,[object Object],$1,767.3 million Guatemala:  $1,301.4 million $1,301.4 million ,[object Object],$9.2 million ,[object Object],$1,292.2 million Honduras:  $2,647.0 million $2,647.0million ,[object Object],$9.1 million ,[object Object],$2,637.9 million Nicaragua:  $1,243.5 million $1,243.6 million ,[object Object],$0.8 million ,[object Object],$1,242.7 million
CAFTA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
CAFTA Duty-Free Treatment of U.S. Apparel Imports Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua   Year Ending August 2011 87% of CAFTA Countries’ Apparel (by  Value ) is Duty-Free
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],CAFTA Trade Costa Rica,   Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua
CAFTA: El Salvador  Top Textile and Apparel Exports to U.S. Market Year Ending August 2011   Rank Among All U.S. Suppliers Market Share Total Trade: 12 th     1.58 % Apparel Only: 9 th     3.32 % ,[object Object],[object Object],[object Object],[object Object],[object Object]
El Salvador Duty-Free Treatment of U.S. Apparel Imports Year Ending August 2011 ,[object Object],[object Object],93% of  El Salvador’s Apparel  (by  Value ) is  Duty-Free
U.S. Apparel Imports from NAFTA
NAFTA ,[object Object],[object Object],Trade 1993 Trade Today Canada:   $1,019.9 million $1,303.2 million ,[object Object],$1,248.6 million ,[object Object],$54.7 million Mexico:   $1,371.9 million $ 2,636.2 million ,[object Object],$1,673.5 million ,[object Object],$962.8 million
NAFTA Duty-Free Treatment of U.S. Apparel Imports Canada and Mexico   Year Ending August 2011 91% of NAFTA Countries’ Apparel (by  Value ) is Duty-Free
Haiti Hemispheric Opportunity Through Partnership Encouragement Act (HOPE) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Haiti Top Textile and Apparel Exports to U.S. Market Year Ending August 2011 ,[object Object],[object Object],[object Object],[object Object],  Rank Among All U.S. Suppliers Market Share Total Trade: 23 th     0.52 % Apparel Only: 16 th     1.14%
Haiti Duty-Free Treatment of U.S. Apparel Imports Haiti HOPE and CBTPA   Year Ending August 2011 99% of Apparel from Haiti (by  Value ) is Duty-Free
So… What about price?
Category 338 Year Ending August 2011 197,141,312 Dozen $6,586.5 Million Men’s and Boys’ Cotton Knit Shirts
Men’s and Boys’ Cotton Knit Shirts Rank Country Dozen Unit Value Share 1 Honduras 32,207,132 20.99 16.34 2 Haiti 20,232,162 17.41 10.26 3 China 19,047,498 58.57 9.66 4 El Salvador 18,556,270 22.07 9.41 5 Pakistan 14,864,973 37.07 7.54 6 India 12,887,872 40.81 6.54 7 Nicaragua 10,700,107 21.17 5.43 8 Indonesia 9,788,143 42.07 4.97 9 Mexico 9,760,004 25.78 4.95 10 Bangladesh 9,670,378 27.98 4.91 11 Vietnam 8,933,141 46.60 4.53 12 Guatemala 6,107,983 33.84 3.10 13 Dominican Republic 5,945,375 20.31 3.02 14 Cambodia 3,738,510 43.35 1.90 15 Peru 3,274,971 95.41 1.66
U.S. Imports in Category 338 Men’s Knit Cotton Shirts  Year Ending August 2011
Category 638 Year Ending August 2011 53,043,855 Dozen $2,146.2 Million Men’s and Boys’ MMF Knit Shirts
Men’s and Boys’ MMF Knit Shirts Rank Country Dozen Unit Value Share 1 Honduras 10,357,650 34.05 19.53 2 El Salvador 6,761,118 24.34 12.75 3 Nicaragua 6,563,180 16.81 12.37 4 China 5,384,658 51.68 10.15 5 Mexico 4,696,789 41.53 8.85 6 Vietnam 3,336,192 61.16 6.29 7 Indonesia 2,192,987 56.20 4.13 8 Haiti 1,789,902 18.72 3.37 9 Jordan 1,689,897 65.92 3.19 10 Egypt 1,361,709 36.91 2.57 11 Thailand 1,026,763 74.58 1.94 12 Guatemala 926,482 56.86 1.75 13 Bangladesh 893,821 34.81 1.69 14 Cambodia 786,374 58.00 1.48 15 Philippines  687,470 44.12 1.30
U.S. Imports in Category 638 Men’s/Boys’ MMF Knit Shirts   Year Ending August 2011
Recommendations to Reach Buyers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Julia K. Hughes President, USA-ITA +1 202 419 0465 [email_address] Thank You!

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Forotex 2011 Camtex Julia Hughes

  • 1. U.S. Trade Opportunities & Challenges November 16, 2011
  • 2. WHAT DO U.S. BRANDS AND RETAILERS WANT?
  • 3.
  • 5. Global Value Chain Storyboard Where are the vendors? Design Vendor Partnerships Global Sourcing Merchandising Regulatory Coherence for Labeling & Testing Logistics Customs Enforcement Manufacturing Global Retail
  • 6.
  • 7. Design While designers bring the inspiration, each vendor and factory must be pre-approved and meet detailed criteria before production starts. Compliance is the price of entry. Vendor Partnerships
  • 8.
  • 9. A liberal, simple, streamlined rule of origin. TPP needs…
  • 10.
  • 11.
  • 13. Companies with a global value chain have a number of regulatory requirements Regulatory Coherence
  • 14. Companies with a global value chain have a number of labeling requirements Labeling Requirements
  • 15.
  • 16. Harmonized rules & regulations, especially product safety & labeling. TPP needs…
  • 17.
  • 18.
  • 19. Harmonized and streamlined procedures throughout the supply chain. TPP needs…
  • 20.
  • 21. Global Value Chain Storyboard Where are the vendors? Design Vendor Partnerships Global Sourcing Merchandising Regulatory Coherence for Labeling & Testing Logistics Customs Enforcement Manufacturing Global Retail
  • 22.
  • 23. Rank Country Market Share Growth Duty-Free Top Apparel Suppliers YE August 2011 1 China 40.79 2.74 - 2 Vietnam 8.20 14.41 - 3 Bangladesh 6.76 13.19 - 4 Indonesia 5.40 12.79 - 5 Honduras 5.07 7.21 94.90 6 Cambodia 4.14 19.53 - 7 Mexico 3.86 2.73 86.19 8 India 3.85 2.03 - 9 El Salvador 3.32 9.68 92.83 10 Pakistan 2.72 0.59 - 11 Thailand 1.66 -4.60 -
  • 24. Rank Country Market Share Growth Duty-Free Top Apparel Suppliers YE August 2011 12 Nicaragua 1.65 22.94 56.32 13 Philippines 1.54 10.99 - 14 Guatemala 1.34 6.62 60.95 15 Sri Lanka 1.32 4.84 - 16 Haiti 1.14 18.28 74.33 17 Egypt 0.96 6.22 98.38 18 Dom. Rep. 0.93 2.88 90.43 19 Jordan 0.74 -1.09 99.69 20 Taiwan 0.63 -5.32 - 21 Malaysia 0.51 1.88 - 22 Korea 0.33 -10.66 -
  • 26. U.S. Apparel Imports from CAFTA
  • 27.
  • 28.
  • 29. CAFTA Duty-Free Treatment of U.S. Apparel Imports Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua Year Ending August 2011 87% of CAFTA Countries’ Apparel (by Value ) is Duty-Free
  • 30.
  • 31.
  • 32.
  • 33. U.S. Apparel Imports from NAFTA
  • 34.
  • 35. NAFTA Duty-Free Treatment of U.S. Apparel Imports Canada and Mexico Year Ending August 2011 91% of NAFTA Countries’ Apparel (by Value ) is Duty-Free
  • 36.
  • 37.
  • 38. Haiti Duty-Free Treatment of U.S. Apparel Imports Haiti HOPE and CBTPA Year Ending August 2011 99% of Apparel from Haiti (by Value ) is Duty-Free
  • 40. Category 338 Year Ending August 2011 197,141,312 Dozen $6,586.5 Million Men’s and Boys’ Cotton Knit Shirts
  • 41. Men’s and Boys’ Cotton Knit Shirts Rank Country Dozen Unit Value Share 1 Honduras 32,207,132 20.99 16.34 2 Haiti 20,232,162 17.41 10.26 3 China 19,047,498 58.57 9.66 4 El Salvador 18,556,270 22.07 9.41 5 Pakistan 14,864,973 37.07 7.54 6 India 12,887,872 40.81 6.54 7 Nicaragua 10,700,107 21.17 5.43 8 Indonesia 9,788,143 42.07 4.97 9 Mexico 9,760,004 25.78 4.95 10 Bangladesh 9,670,378 27.98 4.91 11 Vietnam 8,933,141 46.60 4.53 12 Guatemala 6,107,983 33.84 3.10 13 Dominican Republic 5,945,375 20.31 3.02 14 Cambodia 3,738,510 43.35 1.90 15 Peru 3,274,971 95.41 1.66
  • 42. U.S. Imports in Category 338 Men’s Knit Cotton Shirts Year Ending August 2011
  • 43. Category 638 Year Ending August 2011 53,043,855 Dozen $2,146.2 Million Men’s and Boys’ MMF Knit Shirts
  • 44. Men’s and Boys’ MMF Knit Shirts Rank Country Dozen Unit Value Share 1 Honduras 10,357,650 34.05 19.53 2 El Salvador 6,761,118 24.34 12.75 3 Nicaragua 6,563,180 16.81 12.37 4 China 5,384,658 51.68 10.15 5 Mexico 4,696,789 41.53 8.85 6 Vietnam 3,336,192 61.16 6.29 7 Indonesia 2,192,987 56.20 4.13 8 Haiti 1,789,902 18.72 3.37 9 Jordan 1,689,897 65.92 3.19 10 Egypt 1,361,709 36.91 2.57 11 Thailand 1,026,763 74.58 1.94 12 Guatemala 926,482 56.86 1.75 13 Bangladesh 893,821 34.81 1.69 14 Cambodia 786,374 58.00 1.48 15 Philippines 687,470 44.12 1.30
  • 45. U.S. Imports in Category 638 Men’s/Boys’ MMF Knit Shirts Year Ending August 2011
  • 46.
  • 47. Julia K. Hughes President, USA-ITA +1 202 419 0465 [email_address] Thank You!