Introduction to Bitcoin Blockchain - from my presentation at Common Sense Media in San Francisco on 13 Feb 2018. With an emphasis on blockchain applications in media & entertainment, as well as social impact. by Caterina Rindi

1. Common Sense Media
Caterina Rindi
Introduction to Bitcoin Blockchain
@CaterinaRindi February 2018

2. About Me
Education
P2P & Sharing Economy
Bitcoin Startup
CSR & Impact
RindiConsulting.com
Elefant.ai
@CaterinaRindi February 2018

3. History
Elements
Applications
@CaterinaRindi February 2018

4. History
@CaterinaRindi February 2018
• 2009 – Satoshi Nakamoto
• financial crisis
• white paper & software program
• “p2p electronic cash system”
• open-source, ongoing contributor
updates

6. Elements
@CaterinaRindi February 2018
• digital currency – finite, divisible
• global, decentralized ledger
• not controlled by gov’t, bank, corp
• cryptographically secured, consensus
• bitcoin owned by individual - private keys
• no intermediaries, true p2p
• pseudonymous, private

9. Applications
@CaterinaRindi February 2018
• bitcoin – p2p cryptocurrency, new asset class
• micropayments, via cell phones
• international remittances
• unstable/corrupt governments; inflation
• underground markets
• decentralized apps, worldwide

10. Applications
@CaterinaRindi February 2018
• blockchain – accounting ledger
• unforgeable, transparent
• permissioned, distributed blockchains
• notarizing w/o notaries
• other blockchains - e.g. Ethereum

12. Applications in many industries
• Fintech
• Healthcare
• Energy
• Identity Management
• Internet of Things
• Supply Chain
@CaterinaRindi February 2018

13. Applications - Sustainability
@CaterinaRindi February 2018
• UN Sustainable Development Goals
• economic access for unbanked - #1 – Abra
• energy microgrids - #7 - PowerLedger
• tracking food provenance - #12 – ripe.io
• p2p carbon trading - #13 – CarbonX
• Blockchain for Good – humanizing tech

14. @CaterinaRindi February 2018
https://julianoliver.com/output/harvest

15. Applications – Music, Video, Content Creators
@CaterinaRindi February 2018
• Ujo Music
• Paratii
• Steem.io
• MediaChain
• Bernstein; Ascribe
• Resonate

16. Thank you.
RindiConsulting.com
www.slideshare.net/c_rindi
@CaterinaRindi February 2018