Overview of competitor tracking with BuzzSumo including how to:
- Review your competitor’s most shared content
- Analyze competitor content performance & compare
- Analyze what is working for your competitor
- See who is amplifying your competitor’s content
- who is sharing their content
- who is linking to their content
- Follow and engage with competitor amplifiers
- Create competitor content alerts (keyword, domain & links)
2. Tracking Competitors
1. Review your competitor’s most shared content
2. Analyze competitor content performance & compare
3. Analyze what is working for your competitor
4. See who is amplifying your competitor’s content
- who is sharing their content
- who is linking to their content
5. Follow and engage with competitor amplifiers
6. Create competitor content alerts (keyword, domain & links)
7. Analyze content
1. What topics are working
2. What content formats are they using
3. What networks are they getting traction
4. What headlines are they using
5. Who are the authors
13. View sharers
Analyze the fans of your
competitor’s content
Filter by:
• Number of followers
• Retweet ratio
• Reply ratio
• Page Authority
Follow and engage
23. Tracking Competitors
1. Review your competitor’s most shared content
2. Analyze competitor content performance & compare
3. Analyze what is working for your competitor
4. See who is amplifying your competitor’s content
- who is sharing their content
- who is linking to their content
5. Follow and engage with competitor amplifiers
6. Create competitor content alerts (keyword, domain & links)