As per TRAI there are 2 categories of Bulk SMS one is promotional sms and other is transactional sms. let see the difference

1. Help Line - 9677775754
www.creativepoint.in
Promotional Bulk SMS (Branding,Promotion,Advertising) :
These sms are being used for promoting and branding of your services or products. These
SMS contains any sales & marketing activity; You can send to your prospects and clients for
the promotion of your business or services. With the promotional SMS gateway, you can
promote your products and services to your potential prospects and existing clients.
Features of Promotional Bulk SMS :
 Multiple Connectivity
 Numeric Sender Id (EG. LM-765433)
 High Speed Dynamic SMS Gateway
 Automatic DND Filtration
 No Monthly rent, no set up fee
 SMS Scheduling as per need
 Instant delivery & Reports
 Bulk contacts directly from Excel,Notepad
 SMS delivery between 9 A.M to 9 P.M
 Easy and user friendly panel

2. Help Line - 9677775754
www.creativepoint.in
Transactional Bulk SMS : (Alerts,Notification,Information)
These SMS are generally meant for passing necessary information and sharing records to
the registered customers. Such as sending notifications, alerts, reminders to those people
who has been registered with the companies.We offer Transactional SMS services with
API which you can integrate with your software or website for sending information
regarding purchase confirmations, registrations, and OTP scenarios, student progress
reports to parents and for many more applications.
Features of Transactional Bulk SMS :
 Six character Sender Id
 24/7 SMS delivery timings
 Easy HTTP API
 Complete API documentation
 DND & Non-DND deliverability
 High Speed Dynamic SMS Gateway
 No Monthly rent, no set up fee
 SMS Scheduling as per need
 Multiple Connectivity
 Instant delivery & Reports
 Bulk contacts directly from Excel
 Easy and user friendly panel