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Travel 2.0 What your business must know about the internet
[object Object],[object Object],[object Object],[object Object],You will learn Emergent trends online Applied to the travel industry Where to focus your energy Easy ways to kick-start your online strategy. NB Concepts The Long Tail User Generated Content Wisdom of crowds
Learning from spaghetti sauce
The Long Tail
How is this important?
What is Web2.0?
What is Web2.0?
 
Please
 Less

 
Web 2.0 – Travel 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why should you listen?
[object Object],Billion
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[object Object]
[object Object]
[object Object]
Emergent trends ,[object Object],[object Object],[object Object],[object Object]
Do they find you? ,[object Object],[object Object]
How does this happen? ,[object Object],[object Object]
Oh So Web 1.0
 
 
 
 
Let’s go Web 2.0
Remember ,[object Object],[object Object],[object Object]
Web 2.0 – Travel 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Web 2.0 – Travel 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
Web 2.0 – Travel 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Web 2.0 – Travel 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Web 2.0 – Travel 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Mashups ,[object Object],[object Object]
 
 
Where does all this fit in?
Implications ,[object Object],[object Object],[object Object],[object Object],[object Object]
What you can do now ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web2.0 Travel Tools ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
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