The document outlines a 12 day social media and SEO plan. It includes tasks such as writing blog posts and press releases, commenting on blogs, pinning content to Pinterest, engaging on Facebook and LinkedIn, submitting business listings to directories, and bookmarking content on social media sites. The plan provides tips and resources for completing each task and emphasizes backlinking and engaging across multiple online channels to boost SEO and visibility.
Enhancing Consumer Trust Through Strategic Content Marketing
12 Days of SEO & Social Media
1. 12
Days of SEO &
Social Media
1 PRESS RELEASE
Topic ideas to start:
• Company success story
• Upcoming events
• Client success stories
Press Release Tips:
http://bit.ly/WKagi3
5 BLOG POST
COMMENTS
Comment on 5 blogs to
gain more backlinks to your
website. SEO tip: Look for
blogs that allow you to
include links to your website.
More on Building
Backlinks: http://bit.
ly/12l76UC
9 PINS ON
PINTEREST
Pin 9 articles and photos
from your website on
Pinterest.
2 HOURS OF
CONTENT CURATION
Spend some time
discovering industry related
blogs, article sources,
websites and more.
6 INDUSTRY
RELATED KEYWORDS
Discover and define 6
industry related keywords
that are related to your
business. Learn how:
http://slidesha.re/1zJmohb
10 LIKES ON
FACEBOOK
Your goal is to get 10 or more
likes. First, make sure that your
FB page information is up to
date.
Tips:
• Invite your friends to like
your business page.
• Pay to promote your page.
3 BLOG POSTS
Write 3 blogs posts. Topic
ideas to start:
• Company events
• Product launches
• Client success story
• Tips and tricks
Holiday Recipe for
Creating Great SEO
Blog Posts: http://bit.
ly/1tAOzeh
7 VISUALS
Create 7 awesome photos or
purchase stock photos.
Our Resources for Stock
Photography: http://
www.designandpromote.
com/resources/
Learn How to Take
Better Photos: http://
slidesha.re/1CqMuso
11 LINKEDIN
ENDORSEMENTS
Give 11 LinkedIn endorsements
to any of your LinkedIn
connections. Click on the blue
plus in the skills section of the
person’s profile.
4 DIRECTORY SUBMITS
Submit your business to 4
online directories.
Here’s a list to start:
Google
Bing
Yahoo!
Yelp
LinkedIn
YellowPages.com
WhitePages
MapQuest
8 FACEBOOK
UPDATES
Create 8 Facebook
posts and schedule
some of those posts to
go out at later dates
and times.
12 SOCIAL
BOOKMARKS
Where to Start:
www.reddit.com
www.digg.com
www.delicious.com
www.technorati.com
www.stumbleupon.com
www.instapaper.com
www.tumblr.com
www.linkagogo.com
www.facebook.com
www.twitter.com
www.pinterest.com
www.plus.google.com
http://www.designandpromote.com
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