Catalog Management with Broadleaf Commerce
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The document discusses how Broadleaf Commerce helps online merchants more easily manage catalog operations like adding new products, editing existing ones, managing SKUs and inventory, bundling products, and setting up cross-sells and up-sells. It provides an intuitive interface that allows merchandisers to perform all these tasks in one place, reduces the need for IT involvement, and allows changes to be previewed and scheduled for deployment to production.
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Catalog Management with Broadleaf Commerce
- 1. with Broadleaf Commerce Catalog Management Discussion document - Strictly Confidential & Proprietary
- 2. Online Merchandising Spend is Increasing...
- 3. Merchandising Matters... Consider how much time is spent… ● Adding new products ● Editing existing products ● Managing SKUs and Inventory ● Bundling products ● Managing cross- and up-sells ● Managing changes and approvals for all of the above ● Promoting changes to a production environment
- 4. Built for Merchandising... Broadleaf helps online Merchandisers… ● Use an intuitive interface to enter and update products ● Leverage a single tool to handle product relationships and dependencies ● Manage changes to production without having to involve IT teams
- 6. Basic Products and Skus 100 SKU #xxxxx
- 7. Products, Product Options & Skus White + Small Green + Large Green + Medium White + Large White + Medium Green + Small
- 9. Categories Hot Sauce MerchandiseMerchandise > Apparel > Men’s > T-shirts
- 10. Product Groups
- 13. Today’s Checklist 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 14. First Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 15. First Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 16. First Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 17. Second Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 18. Mascot T-shirt Product Url
- 19. Second Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 20. Second Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 21. Third Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 22. Third Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 23. Fourth Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 24. Fourth Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 25. Final Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 26. Final Task 1. Introduce the Mascot T-shirt a. Create Mascot T-shirt Category b. Create Mascot T-shirt Product & Apply an Existing Offer 2. Explore Product Group & Offer 3. Create Green Ghost & Mascot T-shirt Product Bundle 4. Update Green Ghost hot sauce a. Add Mascot T-shirt as a Cross-Sale Product b. Add the Bundle as an Up-Sale Product 5. Submit our Work
- 27. Summary ● Time savings through an intuitive interface ○ Ease of management through a WYSIWYG editor ○ Automated SEO best practices ○ Interactive menus with icon-driven actions ● Process control through a single admin ○ Security-driven access to view or edit features ○ Increased collaboration between teams ○ Holistic online view ● Reduced IT involvement by managing changes to production ○ Sandbox / Preview environments using production data ○ Change management with messaging ○ Approved deployment scheduling to the second
- 28. Q&A To contact Broadleaf: ● EMAIL: sales@broadleafcommerce.com ● TWITTER: @broadleaf ● YOUTUBE: Broadleaf Commerce