Playtime!

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This document discusses a new digital kids play company called Brickmark and their first project called Kids Play. It outlines the possibilities that new technologies like touchscreens, cameras, microphones etc. provide for new types of interactive play experiences for preschoolers. It then provides examples of existing apps that utilize these technologies and capabilities in innovative ways for learning, play and social experiences both on and beyond the screen. The talk concludes by discussing how digital play can expand on traditional play and the importance of seamlessly blending physical and digital play.

Technologie Unterhaltung & Humor

PLAYTIME!
EMIL OVEMAR
CocoaHeads 2010-11-01

BRICKMARK
• PartofBonnierDigital
• StartedinSeptember2010
• Digitalproducts&services
• BjörnJefferyandEmilOvemar
• Firstproject:KidsPlay

KIDS PLAY
• Preschoolers(0-6yrs)
• Funforkids
• Touchscreens
• Playtested
• Playtogether
• We’rehiring!brickmark.com/jobs

• Newpossibilitiesforplay
• Playingwithscreens
• Playingtogether
• Beyondthescreen
TODAYS TALK
     
20 VIDEOS!

WHAT’S
OUT THERE?
A whole lot of flashcards, ABCs and
cupcakes

NEW POSSIBILITIES
• Wifi&3G
• Touchscreen
• Camera
• Microphone
• Speaker&Headphones
• Vibrator
• GPS
• Compass
• Accelerometer
• Gyroscope
• Proximitysensor
• Lightsensor

LEARNING THROUGH TOUCH
Montessorium - www.montessorium.com

MICROPHONE & SPEAKER
Talking Carl - www.yannlecoroller.com

GPS
The Hidden Park - www.thehiddenpark.com

ACCELEROMETER
Sleep Cycle - mdlabs.se/sleepcycle

PROXIMITY SENSOR
EggRunner - www.eggrunner.com

LIGHT SENSOR?
Boktai on the Gameboy Advance

IPHONE & BOOK
Popo and Momo PhoneBook - www.mobileart.jp

IPHONE & IPAD
Java Tea Party - www.mobileart.jp

CONNECTING SCREENS
Pirata Boat Race - piratalondon.com/boatrace

PadRacer - www.padracers.com
EXPANDING THE SCREEN

(i)Pirates - www.volumique.com
SCREEN AS A PAWN

(i)Pawns - www.volumique.com
SCREEN AS A BOARD

ASYNCHRONOUS & SYNCHRONOUS
Words With Friends

Multipong - www.multipong.com
SHARING SCREENS

MPad Plane - playmore.com.hk
REMOTE CONTROL

Scrabble - www.ea.com/games/scrabble-ipad
PRIVATE/PUBLIC SCREENS

Papa Sangre - www.papasangre.com
AUDIO GAMES

SItuated Audio Platform - vimeo.com/russelldavies
BEYOND THE SCREEN

“First there were blocks. Then there was
LEGO. Now there are apps. Kids today move
seamlessly through multiple dimensions in
their pursuit of fun. Today's tech play will all-
too-soon become tomorrow's traditional play.”
- Sandbox Summit

THANK YOU!
SLIDES-bit.ly/brickmark02
CONTACTUS-emil@brickmark.com&bjorn@brickmark.com
FOLLOWUS-www.brickmark.com&twitter.com/brickmark
     
WE’RE HIRING!
brickmark.com/jobs

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