2. What can I do with a degree in
communications?
 The field of communications is very broad, it
includes several aspects such as broadcasting,
journalism, public relations, employee
communications, social media, media design, film
and photojournalism.
 A communication degree is a great foundation for
almost any career. It can prepare you for graduate
school in communication or other majors and even
law school.
 Communications degree leads to careers across
multiple industries including the private and public
sector, health care and education fields.

3. Communication Arts at Salisbury
 The department offers a Bachelor ofArts with four
tracks: HumanCommunication, Journalism/Public
Relations, Media Studies and Media Production.
 Several student groups including the National
Broadcasting Society, the Public Relations, SU-TV and
Lambda Pi Eta—a national communications honors
society.
 Communications majors, especially those in the J/PR
track are required to do an internship or practicum in
their field.

4. SU NETWORKING
Mentor Program
 Salisbury offers a alumni
mentor program for
current students to get
real world advice for SU
alumni who work in their
field
 Students can request
mentors from various
tracks within the
communication field

8. Major: Communications
Minor: Marketing
Career Goals:
 Public Relations
Specialist
 Marketing Research
Analyst
 Advertising,
Marketing,
Promotions, public
relations Manager

9. •Advertising Account Executive
Job Description
•Advertising Account Executive
Employee Management Forms
•Advertising Account Executive
Resume Template
•Advertising Job Objectives
•Advertising Job Standards
•Job Evaluation Forms
Advertising Account
Executive

10. BROADCAST
JOURNALIST
• Report news to inform the public about
events, current issues and other
important events.
•Career Fields: news anchor, reporter or
camera operator, and radio personal
•VERY COMPETITVE!
•This job often requires you to work
irregular hours so you must make good
use of your time
•Often pressured by deadlines

11. MEDIA PRODUCTION
•Audio Production
•Journalism
•Multimedia/Animation
•Production
In the Media Production track forCommunications you can go
into…

12. Potential Job Titles
Advertising News paper
 Account Manager
 Account Executive
 Media Planer
 Market Researcher
 Copywriter
 Journalist
 Reporter
 Copy Editor
 Columnist
 Photography

13. Jobs Cont’d
Multimedia & Film PR & Business
 Producer
 Writer
 Director
 Production Assistant
 ScriptWriter
 Sound Engineer
 Agent
 Account Supervisor
 PR Researcher
 Public Affairs Officer
 Technical Communicator
 Publishing
 SpeechWriter
 Publicity Manager