A worshop lead at the Starr King School for the Ministry in Berkeley, CA.

1. starr king school for the ministry
Blessings
and Burdens
90 minutes of drinking
from the social media and
ministry firehose
twitter: @breyeschow

2. Best of Shift Happens, 12.09

3. Why bother
#sksm

4. Why bother
• Opening Prayer
#sksm

5. Why bother
• Opening Prayer
• Genesis 17-18 . . . Will a son be born to a man a
hundred years old? Will Sarah bear a child at the
age of ninety?" . . . Abraham gave the best of what
he had . . . Sarah laughed . . .
#sksm

6. Why bother
• Opening Prayer
• Genesis 17-18 . . . Will a son be born to a man a
hundred years old? Will Sarah bear a child at the
age of ninety?" . . . Abraham gave the best of what
he had . . . Sarah laughed . . .
• Is God done with us and how does move and call
us into unexpected territory?
#sksm

7. Why bother
• Opening Prayer
• Genesis 17-18 . . . Will a son be born to a man a
hundred years old? Will Sarah bear a child at the
age of ninety?" . . . Abraham gave the best of what
he had . . . Sarah laughed . . .
• Is God done with us and how does move and call
us into unexpected territory?
• What newness, among many things in the world
today, are we being asked to birth?
#sksm

8. Road Map for Today
#sksm

9. Road Map for Today
• Rules, disclaimers, introductions
#sksm

10. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
#sksm

11. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
• Shifts that built Social Media
#sksm

12. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
• Shifts that built Social Media
• Terms to make you feel smart
#sksm

13. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
• Shifts that built Social Media
• Terms to make you feel smart
• Platforms and services
#sksm

14. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
• Shifts that built Social Media
• Terms to make you feel smart
• Platforms and services
• Blogs, Twitter and Facebook
#sksm

15. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
• Shifts that built Social Media
• Terms to make you feel smart
• Platforms and services
• Blogs, Twitter and Facebook
• Discussion Starters
#sksm

16. Road Map for Today
• Rules, disclaimers, introductions
• Social Media assumptions
• Shifts that built Social Media
• Terms to make you feel smart
• Platforms and services
• Blogs, Twitter and Facebook
• Discussion Starters
• Questions and Contact Info
#sksm

17. Rules and Disclaimers
#sksm

18. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
#sksm

19. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
• BUTT IN: Lots of jargon and go fast, so jump in;
#sksm

20. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
• BUTT IN: Lots of jargon and go fast, so jump in;
• EXPERT: I am not saying much new, but speak
from where praxis and theory converge;
#sksm

21. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
• BUTT IN: Lots of jargon and go fast, so jump in;
• EXPERT: I am not saying much new, but speak
from where praxis and theory converge;
• DISCLAIMER: I use generalities to save time;
#sksm

22. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
• BUTT IN: Lots of jargon and go fast, so jump in;
• EXPERT: I am not saying much new, but speak
from where praxis and theory converge;
• DISCLAIMER: I use generalities to save time;
• FACEBOOK: http://on.fb.me/brcpage
#sksm

23. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
• BUTT IN: Lots of jargon and go fast, so jump in;
• EXPERT: I am not saying much new, but speak
from where praxis and theory converge;
• DISCLAIMER: I use generalities to save time;
• FACEBOOK: http://on.fb.me/brcpage
• TWITTER: http://twitter.com/breyeschow
#sksm

24. Rules and Disclaimers
• NOTES: All slides posted on Slideshare;
• BUTT IN: Lots of jargon and go fast, so jump in;
• EXPERT: I am not saying much new, but speak
from where praxis and theory converge;
• DISCLAIMER: I use generalities to save time;
• FACEBOOK: http://on.fb.me/brcpage
• TWITTER: http://twitter.com/breyeschow
• #butwhatthehelldoesheknow, #jerk, #whatever
#sksm

25. Who is this guy?
#sksm

26. Who is this guy?
#sksm

27. Who is this guy?
#sksm

28. Who is this guy?
#sksm

29. Who is this guy?
#sksm

30. Who is this guy?
#sksm

31. Who is this guy?
all gen x / 85 y
#sksm

32. Who is this guy?
all gen x / 85 y
urban:sf
#sksm

33. Who is this guy?
all gen x / 85 y
urban:sf
cultural creative:bobo
#sksm

34. Who is this guy?
all gen x / 85 y
techie:sm urban:sf
cultural creative:bobo
#sksm

35. Who is this guy?
all gen x / 85 y
techie:sm urban:sf
and so on and so on
cultural creative:bobo
#sksm

36. Who are you?
#sksm

37. Who are you?
• What is your social context: geographic,
generational, ecclesiastical, technological, etc.?
#sksm

38. Who are you?
• What is your social context: geographic,
generational, ecclesiastical, technological, etc.?
• How would you describe your Social Media and
Social Networking Prowess?
#sksm

39. Who are you?
• What is your social context: geographic,
generational, ecclesiastical, technological, etc.?
• How would you describe your Social Media and
Social Networking Prowess?
• What are two or three questions dealing with
Social Media and the church that you think need to
be addressed?
#sksm

40. Bruce’s SM Assumptions
#sksm

41. Bruce’s SM Assumptions
• Social Media is simply another medium of
communication and expression: nothing > or <;
#sksm

42. Bruce’s SM Assumptions
• Social Media is simply another medium of
communication and expression: nothing > or <;
• Social Media is the water in which a generation
swims and gives insight into a particular worldview;
#sksm

43. Bruce’s SM Assumptions
• Social Media is simply another medium of
communication and expression: nothing > or <;
• Social Media is the water in which a generation
swims and gives insight into a particular worldview;
• Social Media is highly contextually and not
everyone will embrace it;
#sksm

44. Bruce’s SM Assumptions
• Social Media is simply another medium of
communication and expression: nothing > or <;
• Social Media is the water in which a generation
swims and gives insight into a particular worldview;
• Social Media is highly contextually and not
everyone will embrace it;
• Social Media demands a high sense of self-worth as
it has a flattening effect it on community;
#sksm

45. Bruce’s SM Assumptions
• Social Media is simply another medium of
communication and expression: nothing > or <;
• Social Media is the water in which a generation
swims and gives insight into a particular worldview;
• Social Media is highly contextually and not
everyone will embrace it;
• Social Media demands a high sense of self-worth as
it has a flattening effect it on community;
• Social Media will not save the church.
#sksm

46. Shifts that Built SM
#sksm

47. Shifts that Built SM
• Technology and Community: from geographic
isolation to global community = DIVERSE
#sksm

48. Shifts that Built SM
• Technology and Community: from geographic
isolation to global community = DIVERSE
• Structure and Adaptability: from a mindset of
methodology to a of spirit of approach = FLUID
#sksm

49. Shifts that Built SM
• Technology and Community: from geographic
isolation to global community = DIVERSE
• Structure and Adaptability: from a mindset of
methodology to a of spirit of approach = FLUID
• Interpretation and “T/t”ruth: from single source
authority to open source discernment = FLAT
#sksm

50. Shifts that Built SM
• Technology and Community: from geographic
isolation to global community = DIVERSE
• Structure and Adaptability: from a mindset of
methodology to a of spirit of approach = FLUID
• Interpretation and “T/t”ruth: from single source
authority to open source discernment = FLAT
• Authority and Social Capitol: from a monolithic
presence to a niche impact = BROAD
#sksm

51. Smarty Pants Terms
#sksm

52. Smarty Pants Terms
• Social/Knowledge Media
#sksm

53. Smarty Pants Terms
• Social/Knowledge Media
• Web 1.0/2.0
#sksm

54. Smarty Pants Terms
• Social/Knowledge Media
• Web 1.0/2.0
• Open Source
#sksm

55. Smarty Pants Terms
• Social/Knowledge Media
• Web 1.0/2.0
• Open Source
• Cloud Technology
#sksm

56. Smarty Pants Terms
• Social/Knowledge Media
• Web 1.0/2.0
• Open Source
• Cloud Technology
• Social Networking
#sksm

57. Smarty Pants Terms
• Social/Knowledge Media
• Web 1.0/2.0
• Open Source
• Cloud Technology
• Social Networking
• Checking In
#sksm

58. Smarty Pants Terms
• Social/Knowledge Media
• Web 1.0/2.0
• Open Source
• Cloud Technology
• Social Networking
• Checking In
• weB+logs = Blogs, vLogs
#sksm

59. Platforms and Services
#sksm

60. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
#sksm

61. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
#sksm

62. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
#sksm

63. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
#sksm

64. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
• Productivity: dropbox, slideshare, evernote, rtm
#sksm

65. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
• Productivity: dropbox, slideshare, evernote, rtm
• eLetters: constantcontact, madmimi, mailchimp
#sksm

66. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
• Productivity: dropbox, slideshare, evernote, rtm
• eLetters: constantcontact, madmimi, mailchimp
• Reviews: yelp, miso, getglue
#sksm

67. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
• Productivity: dropbox, slideshare, evernote, rtm
• eLetters: constantcontact, madmimi, mailchimp
• Reviews: yelp, miso, getglue
• Travel: dopplr, tripit
#sksm

68. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
• Productivity: dropbox, slideshare, evernote, rtm
• eLetters: constantcontact, madmimi, mailchimp
• Reviews: yelp, miso, getglue
• Travel: dopplr, tripit
• Location: gowalla, foursquare, places
#sksm

69. Platforms and Services
• Blogging: typepad, wordpress, blogger, posterous
• Social Networks: twitter, facebook, linkedin
• Media: blip.fm, last.fm, goodreads
• Conversations: tokbox, skype
• Productivity: dropbox, slideshare, evernote, rtm
• eLetters: constantcontact, madmimi, mailchimp
• Reviews: yelp, miso, getglue
• Travel: dopplr, tripit
• Location: gowalla, foursquare, places
• TEXTING and gVoice
#sksm

70. Three Platforms
#sksm

71. Three Platforms
• To be most effective in building meaningful
community using Social Media
#sksm

72. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
#sksm

73. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
• interact, link, respond, etc.
#sksm

74. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
• interact, link, respond, etc.
• don’t take yourself too seriously . . .
#sksm

75. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
• interact, link, respond, etc.
• don’t take yourself too seriously . . .
• Twitter: “Twitter in Plain English”
#sksm

76. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
• interact, link, respond, etc.
• don’t take yourself too seriously . . .
• Twitter: “Twitter in Plain English”
• Facebook: “Facebook in Real Life”
#sksm

77. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
• interact, link, respond, etc.
• don’t take yourself too seriously . . .
• Twitter: “Twitter in Plain English”
• Facebook: “Facebook in Real Life”
• Blogs: “Blogs in Plain English”
#sksm

78. Three Platforms
• To be most effective in building meaningful
community using Social Media
• be genuine, appropriate, honest, consistent, etc.
• interact, link, respond, etc.
• don’t take yourself too seriously . . .
• Twitter: “Twitter in Plain English”
• Facebook: “Facebook in Real Life”
• Blogs: “Blogs in Plain English”
#sksm

79. Discussion Starters
#sksm

80. Discussion Starters
• Top 10 Reasons we resist social media
#sksm

81. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
#sksm

82. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
• 5 Reasons Why I Engage in Social Networking
#sksm

83. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
• 5 Reasons Why I Engage in Social Networking
• When you leave will we still be friends?
#sksm

84. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
• 5 Reasons Why I Engage in Social Networking
• When you leave will we still be friends?
• 3 ways tech is killing your church
#sksm

85. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
• 5 Reasons Why I Engage in Social Networking
• When you leave will we still be friends?
• 3 ways tech is killing your church
• Why twitter is Great for Introverts
#sksm

86. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
• 5 Reasons Why I Engage in Social Networking
• When you leave will we still be friends?
• 3 ways tech is killing your church
• Why twitter is Great for Introverts
• Blogging as Spiritual Discipline
#sksm

87. Discussion Starters
• Top 10 Reasons we resist social media
• 10 Etiquette for Twittering a Meeting
• 5 Reasons Why I Engage in Social Networking
• When you leave will we still be friends?
• 3 ways tech is killing your church
• Why twitter is Great for Introverts
• Blogging as Spiritual Discipline
• Why Social Media Gives Visitors all the Power
#sksm

88. Questions and Contact
#sksm

89. Questions and Contact
• Questions, thoughts, comments . . .
#sksm

90. Questions and Contact
• Questions, thoughts, comments . . .
#sksm

91. Questions and Contact
• Questions, thoughts, comments . . .
• email: breyeschow@gmail.com
#sksm

92. Questions and Contact
• Questions, thoughts, comments . . .
• email: breyeschow@gmail.com
• twitter: @breyeschow
#sksm

93. Questions and Contact
• Questions, thoughts, comments . . .
• email: breyeschow@gmail.com
• twitter: @breyeschow
• blog: www.reyes-chow.com, huffpo, sfgate
#sksm

94. Questions and Contact
• Questions, thoughts, comments . . .
• email: breyeschow@gmail.com
• twitter: @breyeschow
• blog: www.reyes-chow.com, huffpo, sfgate
• facebook: brc page
#sksm

95. Questions and Contact
• Questions, thoughts, comments . . .
• email: breyeschow@gmail.com
• twitter: @breyeschow
• blog: www.reyes-chow.com, huffpo, sfgate
• facebook: brc page
• slides: www.slideshare.net/breyeschow
#sksm

96. starr king school for the ministry
Blessings
and Burdens
90 minutes of drinking
from the social media and
ministry firehose
Thanks for coming!