The document discusses social media and its role in communication. It defines social media as a trend where people use technology to get things from each other rather than traditional institutions. It notes that social media forces sharing control with the public but can also help build and maintain relationships. It lists traditional communication tools like newsletters and newer cutting-edge tools including websites, newsletters, and social media. It provides examples of social media tools like Facebook, YouTube, and Twitter and advises thinking before posting since anything posted can be seen by others like family, students, and employers.

1. Managing Social Media
Before It Manages You!
Brad Domitrovich

2. What is
Social Media?

3. A social trend in which
people use technologies
to get the things they need
from each other
rather than
traditional institutions.

4. A social trend in which
people use technologies
to get the things they need
from each other
rather than
traditional institutions.

5. A social trend in which
people use technologies
to get the things they need
from each other
rather than
traditional institutions.

6. A social trend in which
people use technologies
to get the things they need
from each other
rather than
traditional institutions.

7. A social trend in which
people use technologies
to get the things they need
from each other
rather than
traditional institutions.

8. The scary part for many is ...
Social Media forces you
to share control with
your publics.

9. The not so scary part is ...
Social Media can help you
build and maintain
relationships
with your publics.

10. Traditional Communication Tools
News Releases
Newsletters
Newspapers
Broadcast - TV/Radio
Static Websites
All In-Person Stuff

11. Traditional Communication Tools
LIMITED LIFE
Limited
Relationships

12. Cutting-Edge Communication Tools
Active Websites
Electronic Newsletters
Emergency/Bad Weather Alert
Automated Calling/Texting
Podcasts/Videocasts
Social Media Tools

13. Active Websites

14. Electronic Newsletters

15. Emergency/Bad Weather Alerts

16. Automated Calling/Texting

17. Podcasts/Videocasts

18. Social Media Tools
Wikipedia
My Space/Facebook
You Tube/TeacherTube
Slideshare
Tumblr
Blogspot
Plinky
Twitter

19. Social Media Tools Rules!
Think before you post!
Remember who can see what you post:
Your mother
Your students
Your community members
Your superintendent
A Channel 4 Troubleshooter

20. Wikipedia

21. MySpace/Facebook

22. YouTube/TeacherTube

23. Slideshare

24. Tumblr.

25. Tumblr.

26. Blogspot

27. Plinky

28. twitter

29. twitter

30. Pros and Cons of Social Media
Unlimited Relationships
Gen X and Gen Y Moms
Positive Experiences
Negative Experiences
Blogging Policy for Employees
Emergency Situations

31. Questions?