Is your business ready to serve the "me me me generation"? They will account for 40% of all consumers by 2020. 69% of them say they feel good about the company when they solve a problem without talking to customer service. They’re experience-loyal than brand-loyal. They want brands to be aware of them as individuals rather than a name or number on a list. 38% prefer to use instant messaging to communicate with brands, compared to 19% of Generation X.

1. MILLENIALSIs your business ready to serve the
“me me me generation”?
Visit
http://botego.com/GiveThem
for a free demo and more details.
2020
Is the year that they will account for 40% of all consumers.
Give them their own personal intelligent customer service agent who knows and
addresses them personally and available 24/7 in their pocket.
Siri gets over 1 billion requests a week
69% 38%
$700
of them say they feel
good about the company
when they solve a
problem without talking
to customer service.
They’re experience-loyal
than brand-loyal.
prefer to
use instant
messaging to
communicate
with brands,
compared to 19%
of Generation X.
billion in annual buying power by 2017
THEY WANT BRANDS TO BE AWARE OF THEM AS
INDIVIDUALS RATHER THAN A NAME OR NUMBER ON A LIST.
Millenials to brands:
“I won’t come to you,
but I might meet you half way”
Do better than meeting
your customers half way.
Sources: Goldman Sachs Millenials Research • US Chamber Foundation Millenials Research • Barkley FutureCast • iGen Goes to School
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