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Lean startup workshop business model generation - northfront 26mar14
1. Robb Kunz, Co-founder BoomStartup
@robbkunz
http://about.me/robbkunz
More startups
fail from a lack of customers
than from a failure of product
development...
Lean Startup Workshop
Business Model Generation
2. ď
Ideas:
Valueless, Effortless, Not Executable
ď
Business Plans:
Rarely Right, Go Out of Date, Rarely Executed - Go
On the Shelf
ď
Product: âBuild It and They Will Comeâ
ď
Markets Dynamics Have Changed
Improved Technology Economics, New Startup
Processes, Better Access To Funding, Social...
What The Problem?
3. ď
Lean, ...to reduce wastage
ď
Startup, a set of processes and tools used by
entrepreneurs to develop products and markets
ď
Validated Learning Through Customer Discovery,
Experiments, and Customer-driven
Development...that is measured through iteration.
What Is Lean Startup?
4. Market
Research
The âNewâ Way
Business
Model
Generation /
Validation
MVP
for
Adoption
Minimal
Viable
Product
(MVP)
Usage
10-12 Clients
Idea?
MVP
for
Revenue
Month 1 Month 2, 3 & 4 Month 5 Month 6
ATTRACT INTERACT TRAN$ACT
+ Problem
+ Solution
9. ď
Try mobilize a Mentor to help facilitate discussions
ď
Bring all founders / key players together in person
ď
Limit sessions to 2 hours max ---> BREAK IT
ď
Leverage online tools for easy access & updates
ď
Produce several poster size prints for awareness
ď
âGet out of the Officeâ To Validate the model
ď
Test it on Companies that are already operating
ď
Record Interviews / Capture Requirements Backlog
ď
Plan, Measure and Revise â Continous Iteration
Tricks & Traps for Business Model