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What is social media

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What is Social Media? Bentall Operations Meeting Toronto ICSC
Social Media Revolution 2010 http:// www.youtube.com/watch?v =NB_P-_ NUdLw
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POSITIVE EXPOSURE Britain’s Got Talent 48 Million viewers http:// www.youtube.com/watch?v =RxPZh4AnWyk
NEGATIVE EXPOSURE United Airlines breaks guitar 9 Million viewers http:// www.youtube.com/watch?v =5YGc4zOqozo
3 former PayPal employees created video sharing site. Google bought for 1.6 Billion in 2006 http://www.youtube.com/watch?v=aqyojnM9tlc http://www.youtube.com/watch?v=7EYAUazLI9k
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MISSION: To give people the power to share and make the world more open and connected. STATISTICS More than 500 million active users 50% of our active users log on to Facebook in any given day Average user has 130 friends People spend over 700 billion minutes per month on Facebook
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TOP FACEBOOK PAGES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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AUGUST 2010 Canadian Social Networking Activity #1 Facebook 83% #2 Windows Live 29% #3 Twitter 13% #4 Linkedin 9.6% #5 My Space 8.6% #6 Deviantart 4.7% #7 Yahoo! Pulse 4.2% #8 Skyrock 4% #9 Digg 3.9% #10 Classmates.com 2.7%

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What is social media

  • 1. What is Social Media? Bentall Operations Meeting Toronto ICSC
  • 2. Social Media Revolution 2010 http:// www.youtube.com/watch?v =NB_P-_ NUdLw
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  • 4. POSITIVE EXPOSURE Britain’s Got Talent 48 Million viewers http:// www.youtube.com/watch?v =RxPZh4AnWyk
  • 5. NEGATIVE EXPOSURE United Airlines breaks guitar 9 Million viewers http:// www.youtube.com/watch?v =5YGc4zOqozo
  • 6. 3 former PayPal employees created video sharing site. Google bought for 1.6 Billion in 2006 http://www.youtube.com/watch?v=aqyojnM9tlc http://www.youtube.com/watch?v=7EYAUazLI9k
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  • 9. MISSION: To give people the power to share and make the world more open and connected. STATISTICS More than 500 million active users 50% of our active users log on to Facebook in any given day Average user has 130 friends People spend over 700 billion minutes per month on Facebook
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  • 15. AUGUST 2010 Canadian Social Networking Activity #1 Facebook 83% #2 Windows Live 29% #3 Twitter 13% #4 Linkedin 9.6% #5 My Space 8.6% #6 Deviantart 4.7% #7 Yahoo! Pulse 4.2% #8 Skyrock 4% #9 Digg 3.9% #10 Classmates.com 2.7%