1. 3 E ective Ways to
Improve Your Business in
2019
Bo Kau mann REALTOR
2. 3 E ective Ways to Improve Your Business in 2019
Customers (or clients) are the most important
part of any business. How do you get more
than what you had last year? I love the saying
that goes “Keep doing what you’re
doing….and you’ll keep getting what you’re
getting”. So how do you nd more
customers and improve your business in
2019? Here are my 3 top tips:
1) Improve/Increase Your Online
Presence
Are you still spending money on Yellow Pages
or newspaper ads? If they work for you,
great. But consider adding (or increasing) a
presence online. If you don’t have a website
yet, get one. And if you DO have a static
website, it’s time to add a blog -component.
While a static website is a good start, keeping
that site ranking high on google (and having
your potential customers actually FIND it) will
get tougher over time. This is where a blog
will help, so long as it is updated regularly
with new and relevant information.
The Pros
Websites, once created, are relatively cost
e ective. They work for you 24-7 and have
their greatest e ect when a potential
customer FIND them. Unlike newspaper or
other printed ads, your site is most likely
going to be seen by interested customers
who are looking for you at that particular
moment
The Cons
If maintained and updated, it will take either
time or money. If you can do some of the
work yourself, obviously it will save you the
former. But publishing regular blog posts
and updates about your services will get
tougher over time. Thats when a service like
textbroker
Adding a website or blog is a simple way to
improve your business next year.
will come in handy. For as little as $20, you can have
a nicely written article which many of your customers
may nd interesting.
2) Improve your business via
referrals
Assuming you do a good job with your
current clients, having these same clients
refer their friends and relatives to you is a
logical next step. There are several things
you can do to encourage referrals
Start a mailing list
Start an e-mail list
O er a customer appreciation reward
O er discounts for referrals
For example, if you are a store front business,
ask your current customers to leave an email
to you can send monthly specials or news to
them. Stay in touch with your best customers
and encourage them to return.
3 E ective Ways to Improve Your Business in 2019
3. 3 E ective Ways to Improve Your Business in 2019
3) Join a local Business Referral
Network
Improve Your Business via referral networking
All major cities (and most smaller ones as
well) have organizations which can help you
improve your business. The most obvious
ones are your local Chamber of Commerce
and Better Business Bureaus. These are great
for getting added exposure for your brand
and they can help answer some of your
business questions and concerns.
Even more e ective at getting you actual
referral business are local chapters of the
B.N.I. (Business Network International).
These are local groups, usually between 15-
50 local businesses, whose sole purpose is to
give each other business.
For example, if you’re a travel agent, imagine
creating a close relationship with a wedding
planner, a orist, a photographer and a hair
salon. You’ll be able to receive AND GIVE
referrals to and from these other businesses
at will. Local BNI chapters often have these
members in their group, waiting and ready to
give YOU business. (If you’re in Winnipeg ,
and would like to increase your business by
referral, contact me anytime 204-333-2202)
3 E ective Ways to Improve Your Business in 2019
4. After serving 24 yrs as a City of
Winnipeg Police Officer, Bo
Kauffman retired in 2005 and
joined the largest REMAX office in
Winnipeg. He started his career
as a Lic/Asst. to another real
estate agent, and spent the first 2
years learning the trade.
In 2006, Bo earned the
designation of A.B.R. (Accredited
Buyer Representation), additional
training and certification in the
field of home buyer
representation.
In 2007, he cast off the life-line
and became a full real estate
agent. That first year he earned
the REMAX 100% Club award and
has not looked back since.
HELPING HOME BUYERS
Bo enjoys working with house and
condo buyers in nearly all price ranges
in Winnipeg and close surrounding
communities. Buyers find him to be
very helpful and easily reachable,
either via phone, text, email or
numerous social media channels.
HELPING HOME
SELLERS
When representing house and condo
sellers, Bo?s clients enjoy the most
extensive marketing plan in the
industry. From taking professional
photographs of the property, to superb
and expansive marketing, Bo
Kauffmann leaves no stone unturned
in his effort to advertise and market
the sellers property.
Call, Text or email me anytime
204-333-2202
boknowshomes@gmail.com
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Originally Published at ht t ps://blog.winnipeghomefinder.com