This presentation was the primer to generate conversation with the group. It is a quick Marketing 101 tutorial that provides context for implementing new media and social media strategies.
Anderson Area Chamber New Media Workshop Presentation #1
1. What is your story? Anderson Area Chamber of CommerceNew Media Workshop| August 25, 2010
2. What is a Tribe? “Tribe is a group of people connected to one another, connected to a leader, connected to an idea. For millions of years, human beings have been part of a tribe. A group needs two things to be a tribe: a shared interest and a way to communicate.” Seth Godin
22. Purpose of Social Media? Increase digital connectivity Provide a platform for conversation Increase SEO Direct people back to the Mothership!
23. Use Social Media to listen and learn! Engage with audiences Upload content Make mistakes Be authentic! Post pictures & video Drive constituents back to Mothership!