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Boardroom Metrics Success Story - Travel Executive
1.
BOARDROOM
METRICS
SUCCESS
STORY
Marianna
Koos
–
Travel
and
Tourism
Executive
Success
can
happen
anywhere.
For
Marianna
it’s
happening
in
Spain.
Marianna
was
originally
identified
by
Boardroom
Metrics
as
a
strong
candidate
for
an
open
Director
of
Strategy
position
at
an
important
technology
client
in
Toronto.
Although
Marianna
lives
in
Spain,
she
is
originally
from
Toronto.
When
we
contacted
her
about
the
position
she
was
very
interested.
Client
interviews
were
conducted
both
by
Skype
and
in
person
in
the
U.K.
Unfortunately,
before
the
job
was
awarded,
the
Company
was
reorganized
and
the
position
was
eliminated.
By
then,
a
firm
bond
had
been
formed
between
Marianna
and
Boardroom
Metrics.
For
two
years,
Boardroom
Metrics
and
Marianna
stayed
in
touch.
When
Marianna
came
to
visit
Canada
we
met
with
her
and
discussions
began
about
how
she
might
turn
her
expertise
into
a
consulting
practice.
Helping
experts
hone
what
particular
expertise
to
focus
on
-‐
is
something
we
do
a
lot
of
at
Boardroom
Metrics.
Frequently,
we
push
our
experts
to
the
‘tactical’,
fire
fighting
side
of
what
they
know
because
that
is
where
there
is
the
most
client
demand.
In
Marianna’s
case,
although
she
was
focusing
on
her
own
growing
consulting
practice
on
Travel/Tourism
strategy,
the
expertise
we
got
her
to
focus
on
was
RFP
responses
and
proposal
writing.
As
a
talented
writer
and
business
development
professional,
Marianna
had
years
of
experience
writing
proposals
for
large
organizations.
Now,
she
is
part
of
a
team
of
five
writers
at
Boardroom
Metrics
who
are
part
of
the
proposal
response
team.
Marianna
has
helped
write
RFP,
RFQ
and
RFI
Responses
for
Boardroom
Metrics
Clients
in;
Education,
Professional
Services,
Security,
Food,
Tourism,
Research,
Recruitment,
Project
Management
and
Major
Events
including
the
PanAm
Games.
Numerous
bids
have
also
been
submitted
for
the
burgeoning
‘MUSH’
sector;
Municipalities/Universities/Schools/Hospitals.
Recent
responses
include
the
Township
of
Richmond
Hill,
York
Region
School
Board,
Fanshawe
College
and
Western
University.
Marianna
still
lives
in
Spain.
She
connects
with
clients
using
Skype
and
telephone.
In
fact
she
has
never
met
a
client
in
person.
A
committed
producer,
time
zones
seem
to
work
in
Marianna’s
favour,
enabling
her
to
have
content
ready
for
clients
when
they
get
to
work
in
the
morning.
2.
Now,
Marianna’s
daughter,
an
accomplished
Art
Director
and
Graphic
Designer
living
in
Budapest
has
also
joined
Boardroom
Metrics.
In
this
case,
success
isn’t
just
international,
it’s
all
in
the
family!
Marianna’s
success
with
Boardroom
Metrics
is
based
on
several
key
factors:
1. Marianna’s
expertise.
Proposal
writing,
Marianna’s
key
service
offering
is
well
defined
and
she
is
very
good
at
it.
2. Her
client
management
skills.
As
you
might
expect
from
someone
who’s
a
business
development
and
client
relationship
professional,
Marianna
instantly
relates
to
her
clients
and
meets
their
expectations
at
every
step.
3. How
Marianna
works
with
Boardroom
Metrics.
Marianna
is
easy
to
work
with.
She
is
accessible,
flexible,
creative,
responsive
and
helpful.
About
Boardroom
Metrics
The
workforce
is
rapidly
evolving.
A
growing
wave
of
work
is
now
being
handed
to
independent
experts
including
consultants,
contractors,
freelancers,
and
others.
In
the
future,
almost
everyone
will
work
for
themselves
at
some,
likely
substantial
point
in
their
careers.
Boardroom
Metrics
provides
programs
and
services
to
support
the
success
of
independent
experts.
Our
goal
is
to
reduce
the
stress
and
hassle
of
independent
contracting,
enabling
our
members
to
focus
on
what
they
do
best.
Our
core
services
include:
• Marketing
• Social
Media
Awareness
and
Visibility
• Client
Leads
• Client
projects
• Training
• Team
members
with
additional
skills
• Networking
• Administrative
support
including
invoicing
and
collection
Contact
and
More
Information
If
you
are
an
independent
expert,
contractor
or
freelancer
and
would
like
to
better
understand
how
Boardroom
Metrics
might
enable
you
to
more
successful
give
us
a
call
at
416-‐573-‐9396
or
write
Karen
McElroy
at
kmcelroy@boardroommetrics.com