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Marketing Across the Desk Grassroots Marketing  at the Library Level
Definition of Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who Markets the Library? ,[object Object],[object Object],[object Object]
Why me?  You are the face of the La Grange Public Library! ,[object Object]
You are the best ambassador for La Grange Public Library ,[object Object],[object Object],[object Object],[object Object]
Library Messages ,[object Object],[object Object],[object Object],[object Object]
Specific Messages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Touch ,[object Object],[object Object],[object Object]
More personal touches… ,[object Object],[object Object],[object Object]
Connections across the desk…or stacks ,[object Object]
Where you live… ,[object Object],[object Object]
Where you work… ,[object Object],[object Object],[object Object]
Community contacts ,[object Object],[object Object],[object Object]
Outreach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Library has the product, we just need to spread the word… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Match audience to outlet ,[object Object],[object Object],[object Object]
Marketing materials ,[object Object],[object Object]
The old fashioned approach ,[object Object]
We can’t do it without you!  ,[object Object],[object Object]
Thanks for the opportunity to Learn,  Explore , Connect  with  you  today!
Special thanks to the Chicago Public Library for the use of their Marketing Across the Desk information.

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Marketing across the desk revised 5 3-10

  • 1. Marketing Across the Desk Grassroots Marketing at the Library Level
  • 2.
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  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
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  • 20. Thanks for the opportunity to Learn, Explore , Connect with you today!
  • 21. Special thanks to the Chicago Public Library for the use of their Marketing Across the Desk information.