5. INCREASING FOLLOWERS ON
LINKEDIN
1 •Install the LinkedIn Follow Button on Your Website
2
•Join LinkedIn Groups
3
•Post expert solutions
4
•Share Your Content
5
•Post Job Openings
6. INCREASING FOLLOWERS ON
LINKEDIN – CONTD..
6
• Cross-Promote on Your Other Social
Media Pages
7
• Ensure Your Staff is on LinkedIn and Get
Them to Follow
8
• Designate Multiple Admins on Your
Company Page
9
• Create a Follow Campaign with LinkedIn
Ads
10
• Promote the page outside the company
7. FACEBOOK
• USEFUL AND NON DEROGATORY CONTENT
• EYE-CATCHING IMAGES AND HUMOUR
• SHARE TRENDING OR HOT TOPICS
• BUSINESSES CAN HOST PARTIES OR REWARD THOSE
WHO ENGAGED WITH THEIR POSTS
• USE TAGGING AND HASHTAGS TO GET YOUR POSTS
MORE VISIBILITY
• BE RESPONSIVE TO COMMENTS
• CREATE INCENTIVISED “LIKE” PAGE
• POST CONTENT FROM YOUR BLOG TO FACEBOOK
WHENEVER YOU WRITE A NEW POST
• INITIALLY ASK FRIENDS AND FAMILY TO LIKE YOUR
PAGE
8. ASK THOUGHT
PROVOKING QUESTIONS
BETTER TO POST AFTER WORK OR WHEN PEOPLE
ARE IN TRANSIT
NICHE PAGES + HUMOROUS CONTENT = MAXIMUM
ENGAGEMENT
REWARD YOUR
LOYALISTS
9. VIDEOS
IN WEBSITES LIKE YOUTUBE IN ORDER TO INCREASE
NUMBER OF FOLLOWERS,
• WE CAN CHECK OUT THE POPULAR VIDEO CHANNELS
• IN CASE OF VINE- POPULAR VINER OR IN CASE OF OTHER
WEBSITES ANY INFLUENCER
AND
• POST THE LINK OF OUR VIDEO IN THEIR COMMENTS.
• ASKING THEM TO CHECK OUT OUR VIDEO.
• OR ASKING ANY OF THEIR FOLLOWERS TO WATCH OUR
VIDEO.
• POSTING THE VIDEO IN OUR WEBSITE.
10. • POSTING THEM IN OTHER SOCIAL NETWORKING
SITES.
• HAVING AN ATTRACTIVE NAME FOR ALL THE
VIDEOS.
• CREATING AN AD OF OUR VIDEO.
• MAKING QUALITY VIDEOS IN TERMS OF VALUE
TO THE VIEWER AND CREATING INTEREST BY
MAKING VIDEOS OF DIFFERENT THINGS WILL
ALSO HELP INCREASE FOLLOWERS AND
ENGAGEMENT RATE.
• MAKING OUR PERSONAL CONTACTS VIEW OUR
VIDEO AND ASKING THEM TO COMMENT ON THE
SAME IN SOCIAL NETWORKING SITES AND BLOGS