1. Engage with the NW region's property community
At a time when value for money is at the forefront of decision-making, you need to be certain the way you engage
with your audience is as relevant and effective as possible. Here are a few reasons why Place North West can work for you...
45,000 readers a month and growing
Loyal readership: a core readership of 15,000 have visited 50 times or more
Place North West is far more cost effective than magazine rivals with printing overheads
10,000 daily newsletter subscribers
As well as helping drive your message online, our events have gained a reputation for excellent speakers and lively debate.
No title is closer to property professionals in the region than Place North West.
We can help you:
Get your marketing message out across the North West and beyond
Place demographics: 52% of readers are based in Greater Manchester, 33% in Liverpool city region
Broad disciplines covered: construction, finance, development, architecture, place marketing
Ally your organisation with Place’s reputation for authoritative reporting and breaking news
HOW?
Stand Alone Email
An email that is solely about your message or service; normally a ‘teaser’ with a call-to-action designed to drop people
onto your relevant site page giving more detail and either delivering a message or harvesting the reader's contact details.
Email Wrap
This has the same effect as wrapping a newspaper, which is ‘wrapped’ around the contents of our newsletter. We will schedule
the wraps to coincide with important announcements from your firm.
2. Site banners
Site Banners
Extra awareness of a campaign is generated through the use of banners. There are several different types of banners, designed to link
readers to the relevant URL on your site. It also raises awareness among 50% of unique monthly visitors to our site who do not subscribe
to the newsletter.
Social Media Support
Added exposure on influential Place North West Twitter and LinkedIn pages, as well as extended promotion through recommendations
from senior management at Place North West.
Job Listings
There is no need to spend significant amounts of money on recruitment when it’s more effective running vacancies on our jobs board.
We are read by people passionate about property and regeneration, meaning you receive CVs from top quality applicants who are not
applying randomly to positions listed on broader scope job sites
Sponsorships
Place Showcase
The Place North West Showcase is an opportunity for businesses in the region to showcase their services - as well
as the projects with which they've been involved - to the opinion formers and decision and policy makers that read the site day in
and day out. Browse through the most recently updated profiles, or search using our intuitive search facility and see just how much
the region has to offer. Plus we can help your own SEO by aligning your firm with Place North West's excellent Google ranking.
Place Who's Who
Use Place North West's fantastic Google ranking to propel your firms key leaders to the top and improve
on your company's online profile in a more focused and professional way.
Email
Banners
3. Place North West Event Schedule 2012
Seasonal socials: Spring, summer, autumn, winter
Informal get-togethers of Place readers to mingle, share a drink, have a gossip and build relationships. These will rotate among
different towns and cities of the North West on a quarterly basis.
Place Technology: June / July
Data centres, cloud computing, smart cities, these are phrases becoming more common in the modern workplace and across real estate.
Place will bring together designers, facilities managers, technology providers and other experts to explore and explain the meeting of
technology and property.
Residential Briefing: September
Meet with fellow investors, developers, social housing landlords and advisors at the inaugural residential development conference
organised by Place North West. At the conference, Place will bring together senior representatives from across the housing sector to give
their perspectives and forecasts in this crucial area of the property market.
Energy North: October
Focusing on the huge ongoing investment in the energy sector in the North of England and North Wales, the expertise
of the companies involved in the sectors and the commercial opportunities presented.
Infrastructure: November
Despite the public sector cuts there remains a strong pipeline of major projects and ongoing programmes across rail, road, ports and airports
from Peel Ports Mersey’s 20-year masterplan to Airport City, Network Rail’s Northern Hub, reopening the Todmorden Curve
and the Mersey gateway second crossing.
Education: December
Universities, colleges and schools have been among the busiest and most resilient clients of the past few years. How will changes to the
education landscape such as tuition fees and free schools affect the education development landscape?
4. RATES
Ad Hoc Gold Package £1000 p/m
Leaderboard banner £400 p/month 3 Who's Who listings
Skycraper banner £500 p/month Showcase listing
Newsletter headline banner £500 p/month 10 job listings per month
Newsletter skyscraper banner £400 p/month 2 free event lisitings
Newsletter footer banner £250 p/month x 4 Skyscraper banners on site
Email wrap (daily newsletter) £900 x 1 week x 4 Newsletter banner
Splash Page (daily pop-up banner) £900 x 1 week
Advertorial (article on site) £1100 x 1 month Platinum Package £2500 p/m
Standalone email (to database) £1500 x 1 day Showcase listing
Job listing (on Jobs page) £249 x 2 weeks unlimited Who's Who listing
£299 x 4 weeks unlimited job listings per month
Unlimited jobs listings £600 p/month x 8 Leaderboard/Skyscraper banner on site
Showcase listing (directory) £750 p/annum x 8 Newsletter banner
Who's Who listing (per listing) £500 p/annum x 8 Jobs email banner
Unlimited event lisitings
Bronze Package £350 p/m x 4 Email wraps
1 Who's Who listing x 1 Event email sponsorship*
Showcase listing *on non-exclusive event sponsorships
3 job listings per month
1 free event lisiting
1 leaderboard banner on site
Silver Package £500 p/m
2 Who's Who listing
Showcase listing
3 job listings per month
1 free event lisiting
1 newsletter banner
1 skyscraper banner
5. PEOPLE ARE TALKING ABOUT PLACE NORTH WEST
Testimonials
"The team at Place have been a pleasure to work with. They are proactive and enthusiastic with a professional outlook.
They know their market extremely well and use this to bring people together. They offer a high level of customer service and have a
strong knowledge base when it comes to reaching your desired target market." Liz Everett, New Work Generator, Morris & Spottiswood
"We have sponsored a number of events and Place have always provided quality speakers, quality delegate lists - simply quality events."
Peter Malone, Business Development Manager, Wates Construction
"Place helps keeps our company informed on the latest news, events and best practice opportunities. It's a real asset for the industry in the region."
Louise Sheridan, Associate, Ellis Williams Architects
"We have developed an excellent relationship with Place North West, enabling us to support a series of targeted property events across
the Borough, highlighting our key regeneration programmes. These have consistently resulted in stimulating debates, with high calibre
attendance setting a positive precedent for future engagement." Carol Vella, Sr. Economic Development Officer,
Cheshire West & Chester Council
"I am a great fan of Place North West...I will definitely be encouraging all of our members in the North West to subscribe to your
very useful news and event alerts." Jonathan Berry, partner, Tyler Grange LLP and Chairman of the
Landscape Institute in the North West
"Thank you for arranging this morning's event [Cheshire Development Update Breakfast Briefing]. It was very successful and we are delighted
with the response from the local property business sector." Brian Reay, Property Director, Pochin Developments
"Place is a highly credible and important platform for Roland Dransfield's property clients, both in terms of its daily online news and its events.
We have been involved with many of Place's events, either on a sponsorship or partnership basis and feedback from both clients
and guests has always been excellent." Lisa Morton, Managing Director, Roland Dransfield PR